Membership is the lifeblood of Rotary

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Membership is the lifeblood of Rotary

• Without Rotarians, who provides the service to
  our local communities and the world?

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DISTRICT 5550 MEMBERSHIP GOALS FOR 2007-2008

• MinimumNet one new member per club
• Focus on Retention
• Aim for quality members

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Baby Boomers
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Younger Boomers
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Generation Xers
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Polio Plus
A program to immunize all the worlds children
against polio by 2005 Rotarys centennial Some
countries are in conflict and our goals have yet
to be met. The program has committed more than 2
billion US dollars to the protection of more than
two billion children in 122 countries 1995-2007
polio plus partners have contributed over 1.5
billion dollars to a polio-free world
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PolioPlus-Rotarys gift to the children of the
world.
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ROTARY YOUTH EXCHANGE PROGRAM

• 16-18 year olds are exchanged world-wide.
• Part of a 7,000 students/year program.
• Rotarians host these young people in their homes
  for one month to one year.
• Students become part of the family.
• District 5550 has hosted students from South
  America, Europe and Asia.
• We have sent students to most democratic
  countries in the world.

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Qualify New Prospects

• Interview at a time the partner can attend
• Can they attend your meeting times?
• Have to attend 50 of meetings
• Annual dues and socials approx 1000
• Are they willing to be educated in Rotary?
• Do they like working in a group environment?

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Qualify New Prospects

• Are they willing to attend social functions?
• Will they give time to community work?
• Sustaining member 100 us per year
• Introduce your roster and club brochure.

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HOW TO ATTRACTROTARY MEMBERS

• Promote - Via the media radio, newspaper
  TV
• Appoint club chairpersons who work in the
  communications field
• Know the media in your area
• Offer knowledgeable Rotary spokespeople
• Identify newsworthy story angles

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HOW TO ATTRACTROTARY MEMBERS

• Arrange for Rotary displays in local libraries,
  banks, city halls, etc.
• Promote Rotarys work with and for young people
• Seek opportunities to speak at community events
  and in schools

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WOMEN IN ROTARY

• Are important
• Now are making a huge contribution
• Will be and can be leaders of tomorrow.

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The Rotary Foundation
World Peace through Understanding
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The Rotary Foundation

• The Annual Programs Fund
• The Permanent Fund
• The Polio Plus Fund

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Keys to Recruiting and Retaining Members
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Recruit New Members

• Set a challenging goal for your club
• How do you feel when you see a low or no growth
  goal?
• Do you feel energized and really challenged?
• How about a goal of 3? 6? 9? 12 15 more??

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Recruit New Members

• Recognize the urgency of Rotary Membership
• Utilize pre-induction orientation gatherings to
  brief entire family before induction

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Retain Your Current Members

• Members are the life blood of a Rotary Club
• Your clubs most valued asset is its members
• Nurture and grow your membership!

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Orient the new member properly

• Member and spouse if possible
• Evening of Rotary orientation
• Club History and Projects
• Four Avenues of Service
• Rotary International
• The Rotary Foundation

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Induct new members properly

• Significant ceremony with spouse
• Provide (options)
• Four Way Test
• Object of Rotary
• Rotary Basic Library
• Certificate of Membership
• Pin, Badge, Banner
• Publications

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Educate the New Member

• Rotary program once a month
• Good Rotary speakers
• Slides and videos about Rotary
• Mentorship Program
• Ambassadorial Scholars, youth exchanges, RYLA
  participants, GSE, Rotaract, Interact

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Involve the Rotarian in

• Club Committees
• Fund Raisers
• Board Meetings
• Club Meetings
• Club Social Activities

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Ask the new member

• To find two or three other new members from among
  his/her peer group

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Why Join Rotary?

• The Opportunity to Serve
• Professional Networking
• Personal Growth and Development
• Friendship
• Cultural Diversity

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Why Join Rotary?

• Good Citizenship
• World Understanding
• Entertainment.
• Family Foundations
• Ethical Environment

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Public Image

• Maintaining a strong positive public image in
  your community increases your ability to attract
  potential members.
• Tips and tools for your public relations efforts
  can be found on RIs Web site

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MEMBERSHIP DEVELOPMENT

• Recruit quality members
• Fully inform the prospective member and partner
• club history
• Present programs local and international
• Educate members on Rotary programs
• ABCs of Rotary
• Mentor new recruits for six months
• Involve new members in all of your programs
• New members need to attend at least one executive
  meeting
• Have new members join our Rotary Foundation by
  starting their Paul Harris sustaining membership
  in November of their first year

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Focus on Rotary service and membership will grow
in response.
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Additional resources are available at
www.rotary.org