Welcome to N V Organics Pvt. Ltd.

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Welcome to
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Introduction

• Professionally managed company in the service of
  Indian cosmetic industry.
• 100 focus on cosmetics personal care industry.
• Works as a bridge between specialty ingredient
  manufacturers and finished product manufacturers.
• Equipped with a strong marketing team, an
  efficient technical team and also a dedicated
  team to support logistics and finance.

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Our Principals
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Biochemica International, USA

• World class supplier of exotic butters oils.
• Trusted by top multinational producers of
  cosmetic products
• Pioneer to introduce citrus butters.
• Pioneer to introduce plant extract butters.
• One of the first to offer organic certified
  butters oils.
• Products being used in more than 50 countries
  worldwide.

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Dr. Straetmans Chemiche Productkte GmbH, Germany

• Founded in 1984 by Dr. Udo Straetmans.
• One of the pioneers in the filed of alternative
  preservation.
• A company is built on the belief that cosmetic
  products should do a cosmetic job in a
  responsible way.
• Offers a superb range of modern cosmetic
  ingredients including many synergistic blends.
• Offers a whole range of ECOCERT and natural
  products multifunctional cosmetic additives to
  replace traditional preservatives, oil
  components, and anti-oxidants.
• Has state of the art lab and offers tests such as
  Rubin Dye test, curl retention test, UV
  bleaching evaluation, Electrostatic loading and
  sensory studies as well as microbiological tests.

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Eckart GmbH Co., Germany

• Founded in 1876, leading International
  manufacturer of metallic pearlescent cosmetic
  grade effect pigments.
• More than 1800 employees around the world.
• World leader in metallic effect pigments
  supplies to many other industries such as paints
  coatings, graphic arts, plastic automobiles.
• Global presence.
• Focus on Intensive research and continuous
  product development.
• All products meet global regularity standards.
• Currently offers 106 products for cosmetics
  industry.

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Induchem AG, Switzerland

• Induchem AG was founded in 1946.
• It has more than 120 employees around the
  globe.
• All ingredients are produced according to GMP
  and
• ISO-approved conditions.
• Focus on research, innovation, creativity and
  Swiss quality.
• Field of Activities

• Moisturization
• Lipid regulation
• Sun protection
• Cell regeneration
• Delivery systems

• Exfoliation
• Preservation
• Film formation
• Tanning Acceleration
• Environmental protection

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Lucas Meyer Cosmetics, France

• Lucas Meyer Cosmetics, headquartered in the Paris
  region, France, (now part of Unipex Group,
  Quebec, Canada) is a leading supplier of natural
  cosmetics functional ingredients, delivery
  systems and active ingredients. The company is
  recognized as the worlds leading reference for
  phospolipids. The company is committed to develop
  ingredients and technologies that combine a
  higher level of performance and greater safety in
  the long run. The firm  is heavily research
  driven, has a start of the art formulation lab.
• The company offers phospolipids based emulsifying
  systems, active ingredients for skin-firming and
  anti-ageing, slimming and hair-care

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Saint Gobain, NY

• Saint-Gobain Advanced Ceramics is proud of its
  long tradition of excellence in producing
  engineered ceramic materials for an incredible
  array of applications. Their Boron Nitride
  technology has evolved from more than 100 years
  of experience in providing successful material
  solutions for a variety of industries.
• Saint-Gobain Advanced Ceramics provides
  proprietary boron nitride products as powders,
  finished components and blanks and liquid
  coatings. The company's ISO 90012008 certified
  (see related document link at right),
  state-of-the-art manufacturing facility in
  Amherst, New York, USA, is dedicated solely to
  the production of hexagonal boron nitride
  materials for customers around the world.

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Siltech Corporation, Canada

• Research driven specialty silicones Company based
  in Toronto, Canada.
• All products based on the principal that in order
  to be functional, silicone compounds must be
  formulator friendly.
• Develops a full line of organo functional
  silicones. Expertise include silicone
  surfactants silicone polymers.
• Caters to various functional requirements such as
  wetting, foaming, conditioning, film formation
  dispersion.
• Works jointly with customers to develop specific
  need based molecules.

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Stephenson Personal Care, UK

• Stephenson Personal Care develops and
  manufactures a wide range of specialty bases for
  the personal care industry.
• Supported by years of technical expertise,
  Stephenson combine innovation with a flexible
  approach to deliver tailor made, cost effective,
  solutions for customers specific applications.

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Umicore S.A., Belgium

• 200 year old company, turnover Euro 6.9 billion,
  employs 13, 700 people.
• Offers transparent zinc oxide particles for
  personal care applications.
• Zinc Oxide is a borad spectrum UV-A and UV-B
  absorber.
• Zano 10 and Zano 10 plus are zinc oxide particles
  for UV-A/UV-B protection and transparency in a
  wide range of personal care formulations.
• Xperse is Umicores product range of dispersions
  of Zano 10 and Zano 10 plus.

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More About Us

• India a market you cannot ignore
• Goldman Sachs predicts that India will be the
  fastest growing
• economy over the next 15 years and emerge as the
  third largest by
• 2020.
• Indias population is likely to cross 1.3 billion
  by 2020 and the urban
• population is set to grow by 85 million over the
  next 10 years.
• The countrys middle class is expected to expand
  by more than 10
• times its current size of 50 million people in
  the next 20 years and
• with a GDP growth of 9, the per capita income is
  expected to
• quadruple by 2020.

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Indian Cosmetic Beauty Care Market

• Estimates differ as to total size of Indian
  Market but at the very least it is a 1 billion
  market growing at 15-20 a year.
• As per Confederation of Indian Industries the
  market is estimated at 2 billion growing at
  15-20 a year.
• As per Association of Indian Chambers of Commerce
  and Industry it is estimated at 950 million and
  is estimated to grow to _at_1.4 billion in next 2-3
  years.
• Independent international sources such as
  Brandweek estimate the market at minimum 1.5
  billion growing TWICE AS FAST AS EUROPEAN AND
  US MARKETS.

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Our Brief History

• We started operations in 1999. We started with
  trading of chemicals both commodity chemicals
  as well as specialty chemicals to pharma
  companies and cosmetic companies.
• We soon realized that selling commodities and
  selling specialty ingredients are two entirely
  different things. Commodity chemicals being
  commodities are basically price driven, you
  usually meet purchase people and the decisions
  are based on price haggling. In sharp contrast,
  when you sell specialty chemicals, technical
  negotiations precede commercial negotiations and
  it is primarily the technical people who make the
  basic decision.

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..Contd.

• Since the company was started by a technocrat
  having a masters degree in chemistry and the
  other partner had an MBA in international
  business we did not relish being in commodity
  business. We took a hard decision and decided to
  focus only on specialty chemicals.
• In 2002 came the time for a second hard decision,
  this time a harder one. The question was
  should we be catering to both pharma companies
  and cosmetic companies? Should we not focus only
  on one of these segments? We decided that we
  should focus only on cosmetic and personal care.
• Since then our 100 focus is on cosmetics and
  personal care industry and we sell only specialty
  chemicals, we look for innovative, research based
  products from around the world and we present
  them to our customers. We work as a bridge
  between manufacturers of finest specialty
  chemicals for the cosmetic industry and cosmetic
  manufacturers in India.

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N V Organics today

• Represents world class Principals Induchem AG,
  Switzerland Eckart GmbH, Germany Biochemica
  International, USA Siltech Corporation, Canada
  Dr. Straetmans GmbH, Germany, Stephenson Personal
  care UK, Saint Gobain NY, Lucas Meyer Cosmetics
  France, and Umicore, Belgium. We represent all
  these principals on an exclusive basis for India
  market.
• Has a prestigious and wide customer base Most
  major players in the Indian cosmetic industry
  including MNCs like Hindustan Unilever Ltd,
  Johnson Johnson, Revlon, and Indian Companies
  like Ayur Group, Cavin Kare, Emami, Marico,
  ITC, Himalaya, Dr Reddys, Zydus Cadila and Dabur
  are our customers. Besides we have a large
  number of smaller and regional players as our
  customers .
• Sophisticated Infrastructure We have a national
  presence, our own application lab, own warehouse,
  solid financials and efficient logistics
  arrangements.

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..Contd.

• Efficient marketing team We believe that our
  people are our best asset and that marketing
  specialty ingredients is way different from
  marketing commodities. We have a PhD chemist,
  two cosmetologists, one chemical engineer, one
  person with a graduate degree in chemistry and
  deep experience of marketing specialty
  ingredients and one person with an MBA in
  international marketing and a graduate degree in
  chemistry.
• Sophisticated integrated marketing We have a
  proprietary database worth its weight in gold, we
  advertise closely targeted magazines, we
  participate in trade shows, we use direct mail,
  we conduct seminars and we continuously visit our
  customers in person.
• Our turnover Our turnover last year was INR
  22.32 crores.

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Our Team

• The company has three directors Gautam
  Budhiraja, Nivedita Budhiraja and Ramesh C
  Aggarwal one PhD chemist, three cosmetologist,
  one chemical engineer, one person with a graduate
  degree in chemistry and deep experience of
  marketing specialty ingredients and one person
  with an MBA in international marketing and a
  graduate degree in chemistry.
• Gautam Budhiraja has a Masters degree in
  Chemistry and very good industry experience.
• Nivedita Budhiraja has a Masters Degree in
  Chemistry.
• Ramesh C. Aggarwal has an MBA in international
  marketing, a graduate degree in Chemistry and
  diverse industry.

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..Contd.

• Our two senior sales people have superb
  experience and a deep relationship base in the
  industry and combine technical knowledge and
  modern marketing techniques, the two sales
  persons attached to them give excellent support
  and are being continuously trained for superior
  performance.
• Our lab is headed by a PhD chemist and have two
  cosmetologist who develop prototypes and give our
  customer formulation support.
• We also have tie ups with other consulting forms
  in India. They help us finding solutions to
  problems faced by customers when they try new
  formulation with our ingredients. This kind of
  support work helps a lot to the customers and
  increases the probability of our ingredient being
  picked than a competitors.

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Organization Chart
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Our Facilities

• Office
• Our Office is located in a prestigious commercial
  complex in North-West Delhi. The total area is
  1200 sq. ft. It has Reception, Management Block,
  Accounting Block, Marketing Block, Application
  Lab and Conference Room.

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.contd.

• Warehouse
• We have two warehouses with a total storage area
  of 18000 sq. ft. expandable by another 12000 sq
  ft. They are located in an area where trucks can
  easily move for loading and unloading.

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• Application Lab
• Our application is lab headed by a Cosmetologist.

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How we work

• Database Marketing We have a proprietary
  database worth its weight in gold. We
  continuously enhance it.

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• Exhibitions We regularly participate in all
  important trade shows. Preparations for
  important trade show start many months in
  advance.

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• Advertisements We regularly advertise in
  carefully selected industry publications

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Seminars We conduct seminars for students of
cosmetic, technical and engineering colleges. By
doing this we are targeting future chemists.
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• Formulations Support We help customers with
  formulation support.

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A few of our Customers(here we have deliberately
focused on Indian Manufacturers)

• 1. Ayur Herbals www.ayurherbals.com
• Established in 1985 by three ambitious brothers
  S. Raminder Singh Narang, S. Dalvinder Singh
  Narang and S. Manminder Singh Narang.
• More than 55 varieties in hair, skin and face
  care products.
• Turnover US 20 million (INR 1 Billion / INR 100
  crores).
• Products exported to USA, Mauritius, Panama, West
  Indies, Nepal, Bangladesh, Thailand and South
  Africa.

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2. Emami Ltd. www.emamiltd.in

• Established in 1974 by two childhood friends R S
  Aggarwal and R S Goenka with US400 (Rs. 20,000)
  in Kolkata in Eastern India as Kemco Chemicals.
• Current Group turnover US400 million (INR 20
  billion / INR 2000 crores) Personal Care
  Division sales USD140 million (INR 7 billion /
  Rs. 700 crores).
• Owns many powerful brands in hair care and skin
  care.
• Navratna Oil a hair oil US40 mission (Rs. 2
  billion / Rs. 200 crores).
• Boroplus US 30 million (INR 1.5 billion / Rs.
  150 crores).
• Fair and Handsome US 1 mission (INR 550
  million / Rs. 55 crores).

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3. Marico Limited www.marico.com

• Established in 1988.
• Present Turnover US478 million (INR 23.9
  billion).
• Present in hair care, skin care and health foods.
• 2.5 million outlets, 130 million loyal consumers,
  CAGR 24.
• Leadership position with significant market share
  in most categories Coconut Oil, Hair Oils, Post
  wash hair care, Anti-lice treatment, Premium
  Refined Edible Oils, niche Fabric care etc.
• Present in skin care solution segment through 85
  Kaya clinics in India and Middle east.
• Products present in Bangladesh, other SAARC
  countries, the Middle East, Egypt and South
  Africa as exports or through local operations.

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4. Himalaya Healthcare www.himalayaherbals.com

• Established in 1930 by Mr. Mohammad Manal.
• Present in baby care, hair care, skin care and
  healthcare.
• Presence in 76 countries. 20 billion tablets per
  year. 80, 000 sq. ft. R D facility manned by
  100 physicians and scientists, products endorsed
  by 250, 000 doctors.

5. Dabur India Ltd. www.dabur.com

• Established in 1884 in Kolkata.
• Fourth largest FMCG company in India.
• Revenue US600 million (INR 28.34 billion /
  INR 2384 crores.
• Market Cap US2.2 billion.
• Strong presence in hair care, oral care,
  skin care besides home
• care, health care and foods.

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6. Zydus Cadila www.cadilapharma.com

• Established in 1952 by Ramanbhai Patel.
• Top five pharma companies in India.
• Current turnover US580 million (INR 29 billion /
  2900 crores).
• 3300 sales people, 900 research professionals,
  350 scientists, 8 globally compliant
  manufacturing facilities.
• Turnover expected to reach US 1 billion by 2010
  and 3 billion by 2015.
• Present in skin care segment with its Everyuth
  and Dermacare brands. Brands enjoy unique
  positioning of being skin care brands from a
  healthcare company. Everyuth has strong presence
  in advanced skin care segment such as soap free,
  face washes, face masks, scrubs etc.

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7. ITC Limited www.itcportal.com

• Established in 1910 in a leased office in
  Kolkata.
• One of Indias foremost private sector companies.
• Turnover US5 billion.
• Market Cap US 14 billion. Employees 25, 000
  people at 60 locations.
• Diversified presence Hotels, Cigarettes,
  Paperboards Specialty Papers, Packaging,
  Agri-business, Packaged foods Confectionary, IT
  personal care. New entrant in Personal care
  but rapidly gaining market share.
• Brands Fiama Di Wills (www.fiamadiwills.com)
  and Essenza Di Wills (www.essenzadiwills.com).
• Present in Shampoos, Conditioners, Shower gels
  and soaps. Products developed in collaboration
  with Cosmetech Labs USA, fragrances for products
  developed by a major player in France and
  packaging for products designed by a major
  European Company.

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9. CavinKare Limited www.cavinkare.com

• Established in 1983 as Chick India in Chennai in
  Southern India by C K Ranganathan.
• Current turnover US 350 million (INR 7 billion /
  INR 700 crores).
• 1880 employees, 912 stockists, 250, 000 outlets,
  world class manufacturing facilities at Haridwar.
• Strong presence in skin care, hair care, ethnic
  care (personal care products developed from
  popular ingredients in India) and home care.

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Our Product Applications
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Aromatherapy SPA Products
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Baby Care
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Bar Soaps Liquid Cleansing Products
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Color Cosmetics- Lipsticks Lip Gloss
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Color Cosmetics - Nail Enamels, Mascaras, Eye
Liners Eye - Shadows
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Hair Care -Shampoos, Styling Gels Temporary
Hair Color
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Skin Care Anti Aging
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Skin Care - Moisturizing
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Sun Care
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Wet Wipes
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Thank you for your attention