The Art of Food Presentation

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The Art of Food Presentation
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Ho lacquolina in bocca to make my mouth water..

• The presentation of dishes that flatter our sight
  is not only pleasant but it facilitates our
  digestion. When we say ho lacquolina in bocca
  it has got a definitely positive effect on
  digestion because it starts a chemical and
  organic processing.

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To make my mouth water

• A beautiful layout of a dish helps this initial
  phase of producing saliva in order to break down
  starch.

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The Food Stylist

• While many people interested in the Culinary Arts
  choose to work in the kitchen as chefs, there are
  a few others that are interested in the more
  unusual culinary careers that are out there. One
  of those is being a Food Stylist.

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What Does a Food Stylist Do?

• Food stylists combine culinary art and science to
  prepare food for cookbook, advertising
  photographs, television commercials, and scenes
  in movies.

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• Stylists are responsible for finding unusual
  ingredients and preparing food so it looks
  freshly made and appetizing. A culinary school
  degree is a must for a food stylist, as the job
  requires extensive knowledge of how food acts,
  both aesthetically and scientifically .

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Tricks of the Trade
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Tricks of the Trade

• Stylists might substitute heavy cream for milk
  when photographing cereal (heavy cream looks much
  more appetizing). By adding aspirin powder to
  champagne, they create extra fizz.
  (effervescenza)

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Other tricks

• Applying lipstick on strawberries to deepen their
  redness, using hair dryers to cook a slice of
  turkey, or using shortening (grasso x frolla)
  mixed with sugar to simulate ice cream. With the
  advent of digital photography, the Food Stylists
  job has become much easier. No longer does the
  stylist need to worry about such details as the
  food sitting under the hot lights for hours and
  hoursphotos are now taken and fixed up much more
  quickly.

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But its not all about fooling (ingannare) the
cameras!

• Food Stylists also get to experiment with new
  recipes when they are helping do the photographs
  for a new cookbook, and they get to create the
  new and interesting foods that restaurant chains
  such as McDonalds launch.

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SUGGESTIONS

• Shape- you can choose plates with different
  shapes and sizes. Make sure that the plate holds
  food comfortably giving the perfect appearance
  that is not too crumby (molle) and brassy
  (vistoso).
• Colour- Use plates that contrast the food colour.
  For instance use white plates for dark food or
  dark chocolate, rustic earthenware/terracotta
  plate for food that are light in colour like
  prawn filled tortilla.
• Remember odd (dispari) number of food items on a
  plate look better than even (pari) numbers.

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Arranging Food

• Combine hard and soft textures, smooth and rough
  type of food.

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• Place the main part of your dish at the front of
  the plate. If you have different sizes of food
  items place the tallest item at the back and
  follow it in a descending way.

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• Before the food is placed add an extra shine by
  sprinkling finely chopped herbs, nuts, or spices
  on the lightly oil coated rim of the plate. For
  dessert plates you can sprinkle cocoa or powdered
  sugar.

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• When arranging the food don't leave too much
  space between the items, at the same time do not
  overcrowd it. You dont need to arrange all the
  items in the centre.

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Garnishing food

• For garnishing use a strand of lemon or orange
  peel on the plate. Place a slice of fruit that
  contrasts with the colour of food beside the
  peel.

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Are you able to find other garnishing ideas and
describe them to the schoolmates?for example

• Paint or drizzle (lasciar cadere goccioline) or
  stripe across the plate. You can use chocolate
  for desserts and barbecue sauce for meats.
• You can even use fresh herbs like rosemary sprig
  on the plate for garnishing. However, never
  garnish with anything inedible.
• Serve the carrots or cucumbers or onions in
  slices or carved rather than serving them as a
  whole piece.
• If the food has been placed in the plate for a
  long time lightly brush it with warm water and
  little olive oil!!

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Would you like to become a food stylist?