Leading Change: Why Transformation Efforts Fail

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Leading Change Why Transformation Efforts Fail

• By John P. Kotter
• Harvard Business Review March-April 1995

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Objective

• To discuss eight reasons why transformation
  efforts fail in organizations and to learn some
  strategies for successful organization
  transformation.

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Error 1 Not Establishing a Great Enough
Sense of Urgency

• YouTube - He forgot to wipe

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Error 2 Not Creating a Powerful Enough
Guiding Coalition
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Error 5 Not Removing Obstacles to the
New Vision
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Error 3 Lacking a Vision
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Error 4 Under-Communicating the Vision
by a Factor of Ten
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Error 6 Not Systematically Planning For
and Creating Short-Term Wins
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Error 7 Declaring Victory to Soon

• http//www.youtube.com/watch?vrjoiQBRixmA

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Error 8 Not Anchoring Changes in the
Corporate Culture

• YouTube - Nextel Dance Party Remix

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Eight Steps to Transforming Your Organization

• Establish a Sense of Urgency
• Forming a Powerful Guiding Coalition
• Creating a Vision
• Communicating the Vision

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Cont. Eight Steps to Transforming Your
Organization

• Empowering Others to Act on the Vision
• Planning for and Creating Short-Term Wins
• Consolidating Improvements and Producing Still
  More Change
• Institutionalizing New Approaches

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Thank You

• Nikki L Hartley