Self marketing tool and a personal advertisement

1
What is a resume?

• Self marketing tool and a personal advertisement
• A tool to get an interview
• A way to provide related skills, accomplishments,
  and experiences
• Used as a screening tool
• A quick way to make an impression either good
  or bad

2
Types of Resumes

• Chronological
• Skills or Functional
• Combination

3

• Jane Chronological
• 1234 Somewhere Street
• Nowhere, Texas 76555
• janebchrono_at_fakesite.com 254-999-9999
• Objective
• Seeking a career opportunity in Financial
  Planning where I will apply my education and
  experience.
• Education
• Tarleton State University-Killeen, Texas
• Bachelor Degree- Business Major, Finance Emphasis
• Professional Experience
• Central Texas Financial- Austin
  Texas 01/1992-present
• Loan Consultant
• Assist in processing and sales of mortgage loans.
• Review customer profiles to determine eligibility
  and qualifications for loans.
• Familiarize customers with various options
  related to mortgage lending and financing.

4

• Jane B. Targeted
• 12345 Somewhere Street ? Nowhere, TX 76555 ?
  254-999-9999 ? janettargeted_at_fakesite.com
• OBJECTIVE
• Seeking a career opportunity in Sales/Customer
  Service utilizing my professional skills and
  experience.
• SKILLS
• Interview customers to evaluate needs and
  describe services offered.
• Explain advantages and features of service being
  rented or sold to stimulate customer interest.
• Answer customer questions pertaining to service
  being offered.
• Advise customer on variables and options to
  assist in the decision-making process.
• Compute estimates or final cost of sale and
  present information to customer.
• Compile lists of prospective customers for use as
  sale leads, using various resources.
• Confer with co-workers to convey customers needs
  and to plan programs to meet customers needs.
• Compile sales information and keep records of
  expenses incurred.
• Evaluate advertising campaigns and administrative
  procedures to increase sales and efficiency.
• Receive and process various types of payments
  including cash, credit cards, and checks.
• EXPERIENCE

5

• LORRAINE CHAPMAN
• West End Avenue
• Lafayette, CA 94549
• [phone]
• OBJECTIVE
• Position as a research assistant, legislative
  advocate, and/or press aide with public policy
  organization.
• SUMMARY OF QUALIFICATIONS
• Strong communication and research skills.
• Successful in promoting an organization and
  generating funding.
• Creative, resourceful, and thorough in developing
  a project.
• EMPLOYMENT /RELEVANT EXPERIENCE
• 1995-Present Administrative Assistant- MATT
  KURLE INC., Importer/Distributor, Orinda, CA
• 1994 Current Affairs Research Intern-KQED
  Public TV, San Francisco, CA
• COMMUNICATION RESEARCH SKILLS
• Investigated program topics for Express show
  and MacNeil/Lehrere NewsHour,
• involving extensive library research and
  interviewing.

6
Resume Writing Tips

• Write it yourself
• Make it error free
• Be brief and be relevant
• Use action verbs
• Avoid anything negative
• Be honest

• Lots of white space
• Use resume quality paper in neutral colors
• Do not include personal information
• Include references on a separate sheet
• Edit and edit again

7
Headings of a Resume

• Required
• Contact Information
• Education
• Work History

• Optional
• Objective
• Summary Statement
• Skills/Expertise
• Special Skills
• Training
• Professional Affiliations
• Honors and Awards

8
Objectives
Objectives should neither be too narrow nor too
broad Exception You may, by design, choose a
narrowly defined objective when applying for a
specific job
9
Example Heading

• Jane Smith
• 104 Little Lane
• Copperas Cove, Texas 76522
• 254-532-1011 (h) 254-371-2000 (cell)
• JaneSmith_at_hot.rr.com

10
Summary of Qualifications

• Professional Profile
• Statement of Expertise
• Summary Statement
• Summary of Qualifications
• Overview
• Strengths
• Summarize key traits, characteristics, experience
  (incl. number of years)and proficiencies that
  qualify you for the job

11
Skills/Expertise and/or Work History

• Work
• Paid/unpaid work
• Informal work - babysitting, family farming or
  lawn-mowing
• Volunteer/job-related hobbies
• School/Extra-Curricular
• Vocational training programs
• Other related courses
• Clubs and sports/other activities
• Hobbies/Non-work
• Volunteer work/church activities
• Special interest activities

12
Focus on your Achievements

• How did you improve things
• Save time or money
• Make things more effective or efficient
• Increase profits or sales

13
STAR

• Facilitated 50 professional development classes
  for 4,000 medical personnel and attained
  accreditation
• Managed 450k annual budget, implemented new cost
  cutting measures that saved 50k annually
• Trained and motivated a team of production
  specialists that led to increased quality
  assurance and increased operating efficiency
• Developed a new marketing strategy that increased
  market share by 10

• S Situation
• T Tasks
• A Action you took
• R Result you achieved

14
Incorporating Volunteer Experience

• Integrate volunteer experience with paid
  experience
• Always use a job title
• Determine the functions you performed and use
  them in describing your volunteer or community
  service work

15
Education/Training

• List Education with most recent listed first
• If You Have Not Completed Your Course of
  Schooling, List the Anticipated Date of
  Completion
• List RELEVANT Training/Course Work also with most
  recent listed first

16
Picking Good References

• Select people who -
• Will say good things about you
• Can be contacted by phone during the day
• Get permission
• Select responsible people with good job titles