What is Your Training Strategy

1
What is Your Training Strategy?
Track Administrators

• Jennifer Olaru, salesforce.com
• Catherine Lang, salesforce.com
• Stephanie Clarke, Spherion
• Susan Schramm, Ashland
• Brett Strauss, Media Defined

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What is Your Training Strategy?
Track Administrative

• Stephanie Clarke, Spherion
• Susan Schramm, Ashland
• Brett Strauss, Media Defined
• Jennifer Olaru, salesforce.com
• Catherine Lang, salesforce.com

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Agenda

• Introductions
• Training Methodology Overview
• Panel Discussion / QA

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Catherine Lang Sr. Director, Certification and
Course Development
6
Stephanie Clarke Sales Support Manager, Business
Development
7
Susan Schramm Systems Engineer, Global Business
Solutions
8
Brett Strauss Founder and President
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Dreams in Action Apply what youve learned

• Drive adoption with a solid training strategy for
  your end-users and executives.
• Learn how other customers are incorporating
  ongoing training into their corporate culture and
  why.
• Hear about different approaches to training for
  SFA and PRM.
• Discover innovative ways to utilize Sandbox with
  pre-built training scenarios.
• Develop simple steps and effective strategies you
  can use to improve your own training programs.

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A Successful Training Plan
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A Successful Training Plan
DESIGNSet the goals - analyze the audience and
content

• Business Goals Why is this important? How will
  success be measured? Who will want to know?
• Who Who is the audience? Primary? Secondary?
• Where Where are they? What do they expect in
  terms of travel, time out of the office, etc.?
• When How quickly does this need to happen?
  What are the implications of staging delivery,
  etc.?
• What - What is the content? What else does it
  relate to? What processes, products, technology,
  does it need to merge with?

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A Successful Training Plan
DESIGNSet the goals - analyze the audience and
content
DEVELOPBuild the solution iterate, test, and
modify

• Identify your SMEs Build the team that has the
  full range of expertise
• Choose your tools design documents, PPT
  templates, etc. to speed development
• Iterate and then iterate again
• Test try it out on friendly audiences
• Plan for maintenance build it so that you can
  keep it going

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A Successful Training Plan
DESIGNSet the goals - analyze the audience and
content
DEVELOPBuild the solution iterate, test, and
modify
MOTIVATEIdentify early adopters, build the
business case, WIIFM

• MAKE IT MATTER TO THE LEARNER!
• Communicate Be clear, open, and early
• Reward use the management team to your
  advantage
• Follow up make it more than an event

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A Successful Training Plan
DESIGNSet the goals - analyze the audience and
content
DEVELOPBuild the solution iterate, test, and
modify
MOTIVATEIdentify early adopters, build the
business case, WIIFM
DELIVERCreate momentum, enthusiasm and keep
the pressure on

• Find your instructors make sure they are
  credible
• Be relentless early enthusiasm can get lost in
  the day to day work

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A Successful Training Plan
DESIGNSet the goals - analyze the audience and
content
DEVELOPBuild the solution iterate, test, and
modify
MOTIVATEIdentify early adopters, build the
business case, WIIFM
DELIVERCreate momentum, enthusiasm and keep
the pressure on
MEASUREGo back to the goals measure what
matters
16
A Successful Training Plan
DESIGNSet the goals - analyze the audience and
content
DEVELOPBuild the solution iterate, test, and
modify
MOTIVATEIdentify early adopters, build the
business case, WIIFM
MAINTAIN
DELIVERCreate momentum, enthusiasm and keep
the pressure on
MEASUREGo back to the goals measure what
matters
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Moderated By
Jennifer Olaru
Principal Customer Success Manager
Salesforce.com
Catherine Lang
Sr. Director, Certification / Course Development
Salesforce.com
Stephanie Clarke
Sales Support Manager, Business Development
Susan Schramm
Systems Engineer, Global Business Solutions
Brett Strauss
Founder and President, Media Defined
18
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19
Dreams in Action Apply what youve learned

• Drive adoption with a solid training strategy for
  your end-users and executives.
• Learn how other customers are incorporating
  ongoing training into their corporate culture and
  why.
• Hear about different approaches to training for
  SFA and PRM.
• Discover innovative ways to utilize Sandbox with
  pre-built training scenarios.
• Develop simple steps and effective strategies you
  can use to improve your own training programs.