Entrepreneurial Culture

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Entrepreneurial Culture Chapter 13

• Nature of Culture
• Components of Culture
• Levels of Culture
• Core Ideology and the Envisioned Future
• Elements of an Entrepreneurial Culture
• Cintas Model
• Individualism vs Collectivism
• Failure
• Chain of Greatness

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Nature of Culture

• Basic beliefs and assumptions about the company
• Emotional aspect
• Reflect history
• Inherently symbolic
• Fuzzy
• Substance and Form

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Components of Culture

• Values
• Rules of Conduct
• Vocabulary
• Methodology
• Rituals
• Myths and Stores

4
Levels of Culture

• Three levels
• Assumptions Substance
• Values Substance
• Artifacts and Creations - Form
• Figure 13.1
• Culture underlies all components of work
  environment that support entrepreneurship

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Core Ideology and the Envisioned Future

• Core Ideology
• Core values
• Core purpose never ending quest
• Envisioned Future
• Clear and compelling goals to be achieved
• Vivid description of what it will take to get
  there

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Elements of an Entrepreneurial Culture

• People and empowerment focused
• Value creation through innovation and change
• Attention to the basics
• Hands-on management
• Doing the right thing
• Freedom to grow and to fail
• Commitment and personal responsibility
• Emphasis on the future and a sense of urgency

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Issues Confronting Entrepreneurial Culture

• Conflicting value choices Primary Values
• Balance
• Quantitative vs Qualitative decision-making basis
• Healthy discontent

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Cintas Model

• Proactively manages culture
• Ownership driven
• Four characteristics
• We are professional
• We live by the rules and have high ethical and
  moral standards
• We act with a sense of urgency in everything we
  do
• We have a sense of positive discontent

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Individualism vs Collectivism

• Individualism
• Self-orientation
• Emphasis on self-efficiency and control
• Pursuit of individual goals
• Value system driven by pride in their own
  accomplishments
• Collectivism
• Group-orientation
• Subordination of personal interests and goals
• Emphasis on sharing
• Concern for group welfare
• Table 13.3
• Entrepreneurial Intensity is achieved by balance
  between individualism and collectivism

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Failure

• Entrepreneurial Firm embraces it
• Perceived
• Psychological
• Types Moral, Personal, Uncontrollable
• Figure 13.4
• Failure can enhance success only if learning is
  taking place

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Chain of Greatness

• Timmons Model
• Figure 13.5
• Vision
• Learning
• Entrepreneurial Mindset and Values
• Responsibility and Accountability
• Results