Free Traffic Generation Using Article Marketing (Part 3) - Article Structure - PowerPoint PPT Presentation

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Free Traffic Generation Using Article Marketing (Part 3) - Article Structure

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The structure of your article is almost as important as the content! You may have the very best information to share in your article but if you fail to present it in a clear logical order, complete with good quality spelling, punctuation and grammar, no one will read it. – PowerPoint PPT presentation

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Title: Free Traffic Generation Using Article Marketing (Part 3) - Article Structure


1
Free Traffic Generation Using Article Marketing
(Part 3) Article Structure
2
  • The structure of your article is almost as
    important as the content!
  • You may have the very best information to share
    in your article but you have to present it in a
  • clear
  • logical order
  • complete
  • good quality spelling
  • punctuation and grammar

3
  • The structure of your article can be summarized
    as follows
  • Title or headline
  • Introduction
  • Body
  • Conclusion or closing
  • Author or Resource box

4
  • Title or Headline
  • Obviously this is absolutely critical! You have
    to catch the readers eye and engage them so they
    will read your article. 
  • Your title must be unique!
  • Do some
  • Keyword research using Market Samurai
  • Check uniqueness using article directories for
    titles

5
  • Introduction
  • Another critical aspect to your article
    construction is the opening paragraph or
    introduction.
  • You must include something to grab the attention
    of your reader. This is commonly referred to as a
    "hook" or "catch".
  • Some examples of good opening paragraphs would
    be
  • Not getting traffic? Here are the 7 secret steps
    the guru's don't want you to know
  • Do you want to lose 10 pounds in the next 30
    days?
  • Discover 5 little known treatments to stop hair
    loss!
  •  

6
  • Body
  • The body of your article is probably the least
    important aspect.
  • Make sure that you have
  • High quality information
  • Original
  •  

7
  • Conclusion or Closing
  • This is the really exciting part where you bring
    together your title, your introduction and the
    body of your article into a 3 -5 sentence
    summary. This can take a while to master but is
    the really "punchy" section of your article.
  • Something that people often forget about is
  • Spelling
  • Punctuation
  • Grammar
  •  

8
  • I would also very strongly recommend you read
    your article from start to finish at least twice
    ensuring that it "flows" and is in fact easy to
    read.
  • Well, there you have it! If you want to generate
    lots of FREE traffic using article marketing.
  • Make certain that your article is
  • Clear
  • Logical
  • Follows simple guidelines
  • Structure your articles correctly and you will
    enjoy the benefits that come with hoards of FREE
    traffic that your articles will generate.

9

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