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Title: Achieving Supply Chain Excellence through e-procurement: A case study approach of Infrastructure Industry.


1
Achieving Supply Chain Excellence through
e-procurement A case study approach of
Infrastructure Industry.
  • Presented By
  • Neha Grover
  • Asian Council of Logistics Management Research
    Scholar
  • Dr. Rameshwar Dubey
  • Assistant Professor-Logistics Supply Chain
    Management
  • University of Petroleum Energy Studies,Dehradun
  • 1st International Conference On
  • Management of Technologies Information Security
  • 21st-24th January,2010
  • Venue
  • IIIT Allahabad

2
Agenda of Todays discussion
  • Introduction
  • Research objective
  • Literature Review
  • Research Methodology
  • Conclusion
  • Limitations and further scope of study
  • References

3
Introduction
  • With the advent of internet, entire business
    turned into e-business. Today the use of
    e-business technologies to enhance supply chain
    efficiency is increasing in importance (Talluri
    et.al, 2006).Various e-business technologies are
    available that addresses the various need of
    e-procurement technologies that aims at
    streamlining and improving the purchasing
    function.
  • E- collaboration is a part of e-business, and
    today a very influential aspect of collaboration
    between companies. E- collaboration is defined as
    business-to-business interactions facilitated by
    the internet (Johnson and Whang,2002).

4
E-PROCUREMENT
  • E-procurement refers to the use of the
    internet-based (integrated) information and
    communication technologies (ICTs) to carry out
    individual or all stages of the procurement
    process including search, sourcing, negotiation,
    ordering, receipt, and post-purchase review
    (Croom Brandon-Jones, 2004).
  • While there are various forms of e-procurement
    that concentrate on one or many stages of the
    procurement process such as e-Tendering,
    e-Marketplace, e-Auction/Reverse Auction, and
    e-Catalogue/Purchasing, e-Procurement can be
    viewed more broadly as an end to end solution
    that integrates and streamlines many procurement
    processes throughout the organizations.

5
Research Objective
  • To identify CSFs (critical success factors)
    behind e-procurement implementation.

6
Literature Review
  • Here researchers divided literature review in
    three segments-
  • Supply Chain Collaboration
  • It relates to the process of planning,
    development, and working together to achieve a
    common goal (Shafritz et.al, 1998).
  • Here collaboration in e-supply networks refers to
    the ways in which supply networks utilise the
    internet to facilitate coordination and
    collaboration among relevant parties
    (Hedaa,2000).
  • Collaboration here comprises human collaboration
    and e-collaboration. Here collaborative supply
    chain focuses on joint planning and execution of
    supply chain activities (Ayers,2006).

7
  • E-business and supply chain management
  • E-business is defined as the marriage between the
    Internet and Supply chain integration and is
    divided into three main categories
    e-procurement, e-commerce, and e- collaboration
    (Lee and Wang, 2001).
  • E-Collaboration is defined as business-to-business
    interactions facilitated by the Internet. These
    interactions go beyond simple buy/sell
    transactions and may be better described as
    relationships.
  • E-businesses must create networks with other
    firms in ways allowing both sides to benefit as
    much as possible. As the digital era is
    constantly witnessing massive changes,
    e-business, especially over the internet, should
    be considered increasingly difficult to sustain.
    These include such activities as information
    sharing and integration, decision sharing,
    process sharing, and resource sharing.

8
  • Collaborative Supply chain planning
  • Firms wishing to adopt e-commerce in a supply
    chain need to invest time and money to adapt
    their internal processes and systems and develop
    the competence needed to handle new e-commerce
    challenges (Cassivi, 2006).
  • A more detail method known as the collaborative,
    planning, forecasting and replenishment (CPFR) is
    use to sequentially define key actions to be
    taken. This paper also elaborate on the fact that
    companies that find themselves in a supply chain
    environment are often forced to innovate in order
    to compete in their sector.
  • This change is driven by major suppliers and
    customers
  • Process innovations,
  • product innovations and
  • relational innovations.

9
Literature Review in context to developed
developing countries
10
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11
Critical success factors for the implementation
of collaborative environments for the Indian
Firms. 
Source Blismas et.al, 2004
12
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13
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14
Research Methodology
  • Case Study Method Case study research method as
    an empirical inquiry investigates a contemporary
    phenomenon within its real-life context,
    particularly when the boundaries between
    phenomenon and context are not clearly evident
    and when multiple sources of evidence are used
    (Yin, 1984).
  • These case studies will be based on qualitative
    research methods where the perception of
    individuals will be the focus of the study, in
    naturally occurring situations.
  • The identified key success factors for the
    implementation of collaborative environments for
    the Indian firms will be used as a benchmark in
    the case studies to identify key success factors
    for e-tendering implementations within
    collaborative environments.

15
  • The three case studies are construction projects
    undertaken in India. All the three organizations
    used the same collaborative environment
    e-procurement software.
  • Case study 1 is conducted with a Simplex
    Infrastructure, using collaborative environments
    for procurement and project management. This
    organization is among the recent adopters of
    e-procurement in collaborative environments.
  • Case study 2 is Multicon and consultant
  • Case study 3 is a construction consultant team

16
Case Study- 1 Simplex Infrastructure
  • Incorporated in the year 1990 as a Public Limited
    Company.
  • The Registered Office at Calcutta is controlling
    Project Sites all over India. In a decade of its
    working SPL has emerged as a renowned civil
    engineering and construction Company.
  • The Company has procured a fleet of construction
    equipment over this period. This organization was
    among the earlier adopters of e-procurement in
    collaborative environments in India among premier
    Infrastructure companies.
  • Interviews were conducted with the Project
    Manager, Project Quantity Surveyor and several
    clerks an observation of the organizations work
    progress was also carried out.

17
  • Resistance from employees was visible during the
    first three months of implementation,
  • organization provided sufficient training,
    support and resources as part of the introduction
    scheme.
  • The e-procurement system managed to cut down the
    number of manpower hours involved in the stages
    of estimating, tender enquiries and pre-contract
    negotiations.
  • Less tedious paper-based work.
  • providing better efficiency, higher quality of
    work and completion in a shorter time.
  • The correspondence among project members shifted
    from traditional snail mail to e-mails and the
    collaborative environment system.

18
Case Study-2 Multicon
  • The Multicon flagship real estate business has
    achieved over 2.5 million Sq. ft. of prime space
    in the city of Kolkata.
  • It holds substantial interest in Cablecomm, the
    largest reach MSO in the country and in a 100
    EOU Granite manufacturing unit. The Groups core
    business verticals are Real Estate, Media
    Internet Services, Exports, Travel Services,
    Financial Services and Supply Chain.
  • This case was conducted with assistance from the
    Procurement manager, Project Quantity Surveyor
    and Assistant Project Manager.

19
  • The organization have just adopted the use of
    e-tendering, therefore it is using it on a
    project-by-project basis.
  • The major change was the reduction of personnel
    throughout the project tasks which previously
    took 6 persons to complete, now only required
    three.
  • This resulted in a significant reduction in cost,
    personnel management and work efficiency, with
    the additional requirement of IT competence.
  • The system also provided audit trails and
    database back-ups for easy search and filing
    capabilities.
  • This case study presents a scenario where the
    younger generation of construction professionals
    is dominant in an organization. Younger employees
    are more IT savvy.

20
 Case Study -3 
  • This organization is a consultancy firm and owes
    it success to over 100 expert employees.
  • This organization has not fully implemented
    e-procurement it is only being rolled out on a
    project-by-project basis. Work process
    observation and interviews were conducted with
    the Procurement Manager, IT Manager, Assistant
    Quantity Surveyor and several administrative
    personnel.
  • The organization does not have to endure
    large-scale people or process changes for
    rollout being a consultancy organization,
    employees do not require extensive use of the
    e-procurement system. Therefore, uptake of the
    system was easy.
  • Resistance was minimal, less tedious paper work,
    higher work satisfaction, shorter working time
    and increased motivation.
  • There was also no significant reduction in cost.
    It is also noted that the system did not yield a
    good return on investment for the organization. 

21
ANALYSIS
  • The case studies show that the e-procurement
    solution is welcome move in most of the selected
    firms.
  • Employers have the perception that e-procurement
    made the tendering process less tedious and less
    costly as well as ensuring better control and
    management over the tender process. This enabled
    organizations to handle more jobs in a single
    timeframe when compared to the traditional method
    of procurement.
  • One of the many good responses from users is
    attributed to the software itself, i.e. that it
    is designed with user-friendly features and
    demands very little computing knowledge to use
    the system efficiently.
  • The basic set-up only needs internet access and
    a web browser.

22
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23
Potential critical
success factors for the people issue
  • collaborative environment solution.

24
CONCLUSION
  • This study investigates the people and process
    critical success factors to successfully
    implement e-procurement in collaborative
    environments, with a specific focus on the
    Infrastructure Sector.
  • In implementing e-procurement, perhaps the most
    important critical success factor is that all
    changes in the organization must be process-led,
    and not technology-led. Technology is mainly used
    to automate, simplify and secure the
    communication process among parties, in turn
    making the tendering process more efficient, less
    costly and more accurate.
  • To achieve maximum benefit from e-procurement,
    organizations must be ready to adopt change,
    through self-evaluation and incorporating change
    management strategies. Organizations must also
    align their e-procurement implementation strategy
    with the project team strategy.

25
  • Potential critical success factors in
    implementing e-tendering for the industry include
    employee motivation, interest in IT, attitude and
    prior experience within collaborative
    environments.
  • Organisations could adopt a measured approach
    in order to help them be e-ready the rubrics
    of which could be augmented through some form of
    a practical framework which allows them to
    measure their e-readiness.

26
Limitations Further scope of the study
  • The study is based on case studies, hence in
    future an empirical survey can be conducted to
    develop synthesis between case study findings and
    empirical survey.
  • The study can further be carried out to study
    correlation among CSFs and develop regression
    model.

27
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