Italian Dairy Food Industry - Drivers of Behavior & Understanding Consumer Trends

1
Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Italian
Dairy Food Market
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• Published Apr 2014
• Single User PDF US 6320
• Corporate User PDF US 18960

2
Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Italian
Dairy Food Market

• Summary
• Understanding Consumer Trends and Drivers of
  Behavior in the Italian Dairy Food Market
  provides an overview of the market, analyzing
  market data, demographic consumption patterns
  within the category, and the key consumer trends
  driving consumption. The report highlights
  innovative new product developments that
  effectively target the most pertinent consumer
  need states, and offers strategic recommendations
  to capitalize on evolving consumer landscapes.
• Key Findings
• Meeting age-specific needs is the primary driver
  of Italy's Dairy market, motivating almost a
  third of consumption
• Italian consumers feel the strongest desire for
  connection to their cheese products, causing a
  desire for traditional heritage and regional
  produce
• The busy lives of consumers are driving the
  demand for on-the-go Dairy products

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3
Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Italian
Dairy Food Market

• Synopsis
• Understanding Consumer Trends and Drivers of
  Behavior in the Italian Dairy Food Market
  identifies the key demographic groups driving
  consumption and what motivates their consumption.
  The report uses a unique method of quantifying
  consumer trends to highlight the degree of
  influence they have on consumption within the
  category. The report also identifies the most
  important trends within the market and shows
  whether beliefs over what influences consumer
  behavior within the category are accurate.
• Inquire about this report at http//marketreportss
  tore.com/purchase?rname10477

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4
Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Italian
Dairy Food Market

• Get access to
• Key consumer demographic groups driving
  consumption within the Italian market. The
  figures showcase the number of times consumers of
  specific ages and gender consume Dairy Food, as
  well as identifying whether these demographic
  groups "over" consume in the category (i.e. they
  account for a higher proportion of occasions than
  the proportion of society they represent
  overall).
• Market value and volumes over 2008-2018 for Italy
  and nine other countries to give a global
  context.
• The degree of influence that the 20 key consumer
  trends identified by Canadean have on Dairy Food
  consumption volumes, with granular analysis on
  the extent that degree of influences varies
  between gender and age group.
• Get a detailed report at http//marketreportsstore
  .com/consumer-trends-analysis-understanding-consum
  er-trends-and-drivers-of-behavior-in-the-italian-d
  airy-food-market/ .

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5
Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Italian
Dairy Food Market

• Reasons To Buy
• This report brings together consumer analysis and
  market data to provide actionable insight into
  the behavior of Italian Dairy Food consumers.
  This is based on Canadean's unique consumer data,
  developed from extensive consumption surveys and
  consumer group tracking, which quantifies the
  influence of 20 consumption motivations in the
  Dairy Food sector. This allows product and
  marketing strategies to be better aligned with
  the leading trends in the market.
•  
• Explore thousands of market research reports on
  any other business research / market intelligence
  need on the Food Beverages market
  http//marketreportsstore.com/category/food-bevera
  ges/ .

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6
Consumer Trends Analysis Understanding Consumer
Trends and Drivers of Behavior in the Italian
Dairy Food Market

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