OTT Video in Emerging Markets Forecast,Monetization Strategies

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OTT Video in Emerging Markets Monetization
Strategies and 5-Year Revenue Opportunity www.bi
gmarketresearch.com
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Report Description
OTT Video in Emerging Markets Monetization
Strategies and 5-Year Revenue Opportunity, a
Research Report by Pyramid Research, analyzes the
revenue potential of OTT video services across
emerging markets in Africa and the Middle East,
Asia Pacific, Central and Eastern Europe, and
Latin America, identifying and mapping key OTT
video players from local telcos and payTV
providers to pure-play OTTs, and best practices
for differentiation and OTT video monetization.
The report provides 5-year projections for SVoD
and TVoD accounts and revenue by region and for
key countries including Brazil, China, Mexico,
Russia, Saudi Arabia and South Africa. The
analysis is built upon in-depth case studies of
Netflix Latin America, Clarovideo, OSN Go,
iRokoTV, Ivi Russia and LeTV. Read complete
report here _at_ http//www.bigmarketresearch.com/ott
-video-in-emerging-monetization-strategies-and-5-y
ear-revenue-opportunity-market
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Report Description

• Key Findings
• The growing investment in broadband
  infrastructure, with the improvement in network
  speed and performance, has opened up new
  opportunities to provide video over IP, not only
  in more advanced, developed economies but also in
  emerging markets.
• OTT video is mostly advertising-funded across
  emerging markets, but paid models are gaining
  traction within hybrid business models, whereby
  services offer free content to expand the user
  base, but at the same time position premium
  transactional video on demand (TVoD) and
  subscription video on demand (SVoD) content to
  generate additional revenue. In recent years, OTT
  business models entirely relying on advertising
  revenue streams have become difficult to sustain,
  given the high cost of content.
• Get enquire about report here _at_
• http//www.bigmarketresearch.com/report-enquiry/17
  2795

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Table Of Contents

• Table of exhibits
• Executive summary
• Section 1 OTT Video Market Trends and
  Monetization Strategies in Emerging Markets
• Section 2 SVoD and TVoD Demand and Revenue
  Outlook Across Emerging Markets
• Section 3 OTT Video Market Opportunity,
  Competitive Landscape and Keys to Success in
  Latin America
• Section 4 OTT Video Market Opportunity,
  Competitive Landscape and Keys to Success in
  Africa and the Middle East
• Section 5 OTT Video Market Opportunity,
  Competitive Landscape and Keys to Success in
  Central and Eastern Europe
• Section 6 OTT Video Market Opportunity,
  Competitive Landscape and Keys to Success in
  Emerging Asia Pacific
• Read complete TOC _at_ http//www.bigmarketresearch.c
  om/ott-video-in-emerging-monetization-strategies-a
  nd-5-year-revenue-opportunity-market

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Report Description
- Across emerging markets, we expect SVoD
accounts will increase more than five-fold
between 2014 and 2019 the proliferation in China
of hybrid models combining AVoD and SVoD will be
a major driver for growth. The cumulative paid
OTT revenue from SVoD and TVoD services is
projected to be as much as US18.8bn for the
2015-2019 period, over 80 of which will come
from the emerging markets in Asia Pacific and
Latin America. Among all emerging markets
examined, China, Russia, Brazil and Mexico offer
the most scale and growth potential over the next
five years. - The opportunity to position SVoD
and TVoD services successfully is stronger for
local companies, provided that they have enough
funding to invest in attractive content, and that
they can deploy sustainable business models for
paid content. - In spite of the growing
importance of mobile, with increasing 4G take up,
the bulk of OTT video usage will remain over
fixed broadband networks, with WiFi representing
a key enabler technology for nomadic usage on
secondary screens.
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Report Description
Synopsis The OTT Video in Emerging Markets
Monetization Strategies and 5-Year Revenue
Opportunity report offers an in-depth
examination of the OTT video market trends,
ecosystems and business models in emerging
regions, highlighting unique challenges to such
market environments and best practices for
effectively positioning OTT video propositions.
The report provides demand and revenue forecast
for subscription video on demand (SVoD) and
transactional video on demand (TVoD) for Africa
and the Middle East, Emerging Asia Pacific,
Central and Eastern Europe and Latin America.
Country-level forecasts are included for key
markets including Brazil, China, Mexico, Russia,
Saudi Arabia and South Africa.
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Report Description
The report is structured as follows Section 1
OTT Video Market Trends and Monetization
Strategies in Emerging Markets .Challenges and
opportunities for OTT service providers,
positioning strategies for pay-TV operators and
effective business models for OTT video
provisioning. Section 2 SVoD and TVoD Demand
and Revenue Outlook Across Emerging Markets
.Overview of forecast assumptions and covered
countries and regions, review of SVoD accounts
and paid OTT video revenue per region. Section
3 OTT Video Opportunity, Competitive Landscape
and Keys to Success in Latin America including
region-level market overview and trends as well
as deep-dive analysis of the region's largest
markets Brazil and Mexico and key players Netflix
Latin America and Clarovideo. Section 4 OTT
Video Opportunity, Competitive Landscape and Keys
to Success in Africa and the Middle East
including region-level market overview and trends
as well as deep-dive analysis of Saudi Arabia and
South Africa and key players OSN Go and iRokoTV.
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Report Description
Section 5 OTT Video Opportunity, Competitive
Landscape and Keys to Success in Central and
Eastern Europe including region-level market
overview and trends as well as deep-dive analysis
of the region's largest market Russia and a key
player Ivi Russia. Section 6 OTT Video
Opportunity, Competitive Landscape and Keys to
Success in Emerging Asia Pacific including
region-level market overview and trends as well
as deep-dive analysis of the region's largest
market China and a key player LeTV. Section 7
Key Takeaways and Strategic Recommendations for
OTT Video Service Providers.
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Report Description
Reasons To Buy - The OTT Video in Emerging
Markets Monetization Strategies and 5-Year
Revenue Opportunity report provides a
comprehensive examination the nascent OTT video
market opportunity to help executives make
informed investment decisions, develop effective
partnerships and optimize return on
investment. - This report provides a five-year
forecast of SVoD accounts and SVoD and TVoD
revenues by region and for key countries across
emerging regions to enable executives effectively
position their companies for emerging trends in
demand for OTT video and growth opportunities. -
The report incorporates in-depth overview of key
challenges and business model trends in the OTT
video market across emerging markets and best
practices for monetizing OTT video for
stakeholders to develop competitive strategies as
well as differentiation.
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