Demand for Organic Food in China: Ken Research - PowerPoint PPT Presentation

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Demand for Organic Food in China: Ken Research

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China Organic Food Market Research Report - The organic food market in China has witnessed commendable growth over the period 2010-2015. The growth of this sector has been majorly driven by increasing food safety concerns and rising number of retailers offering organic variants in lieu of higher margins on these products. – PowerPoint PPT presentation

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Title: Demand for Organic Food in China: Ken Research


1
Strong Demand from the Emerging Middle Class
Population and Steady Rise in the Number of
Online Retailers Have Boosted Demand for Organic
Food in China Ken Research
2
  • China Organic Food Market is expected to reach
    USD 9 billion by 2020
  • In lieu of heavy deficit of resources and
    know-how, there is a huge requirement of
    professional organizations that are specialized
    in organic farming. Thereby, there is a huge
    potential for advisory services as well as staff
    training, at both governmental and corporate
    level.
  • Relatively higher gross margins as compared to
    conventional foods will encourage higher
    investments into the organic food market, thereby
    enlarging the market size over the years.
  • Ken Research announced the latest publication on
    China Organic Food Market Outlook to 2020 which
    provides a comprehensive analysis of the organic
    food market in China. The report covers various
    aspects such as market size of China organic food
    market and segmentations on the basis of online
    and offline modes. The report provides
    segment-wise information of China organic food
    market. This report also offers prevalent trends
    and developments in industry, Porters analysis
    and challenges in the industry.

3
  • The competitive landscape of the industry, in
    which the information related to the players
    operating in this industry, has been
    comprehensively presented. Moreover, the report
    offers information regarding the business models
    operating in the market along with the major
    macroeconomic indicators affecting the market.
    The report is useful for existing organic food
    manufacturers and processors, importers and
    exporters of organic food, consultants, small and
    big retailers including online companies
    operating in the market. The report will also be
    of utmost importance to new players looking
    forward to venture the market. The organic food
    market in China has witnessed commendable growth
    over the period 2010-2015. The growth of this
    sector has been majorly driven by increasing food
    safety concerns and rising number of retailers
    offering organic variants in lieu of higher
    margins on these products. Chinese food market
    has been hit by a series of food scandals in the
    past few years.

4
  • The rich urban population has gradually shifted
    to safe organic food while the young middle-class
    population looks to be the potential target
    customer base for the mushrooming lot of organic
    retailers in the Peoples Republic of China.
    Steady rise in the number of online retailers
    catering to the expat population and sustained
    efforts to organize the supply chain network has
    made the market attractive for prospective
    stakeholders. The online retailers with their
    flexible and efficient delivery options have
    bolstered the market in the last few years. The
    largest revenue generating segment of the market
    has been organic vegetables. As far as purchasing
    channels are concerned, organic food sales
    through hypermarket/supermarkets accounted for
    the largest share in 2015. Shanghai accounted for
    the major proportion of overall organic food
    sales in the country in 2015. The online market
    for organic food has also been a growing segment
    in 2015.

5
  • According to the research report, the China
    organic food market is expected to record
    revenue of INR 9 billion by 2020 due to more
    players entering the market and rising use of
    online organic food portals by institutions and
    individual alike.Government support coupled with
    high demand-supply gap in the segment will
    stimulate this niche market. Rising organic
    acreage and consolidations in supply chain will
    act as a major business enabler. However, the
    market will be constrained by the high organic
    certification costs and standardization issues
    pertaining to imported and domestic produce.
    Further, it is important for new entrants to
    adopt differentiated business models and smart
    pricing strategies to stand out in the market.,
    according to the Research Analyst, Ken Research.

6
  • Key Topics Covered in the Report
  • China Organic Food Market Introduction and Size
  • Value Chain Analysis of China Organic Food Market
  • Growth Drivers and Challenges in China Organic
    Food Market
  • Trade Scenario of Organic Food in China
  • Specialty Shops for Organic Products in China
  • Regulations and Role of Government in China
    Organic Food Market
  • Organic Food Certification Bodies in China
  • Consumer Profile in China Organic Food Market
  • China Organic Food Market Segmentation
  • By Source of Procurement (Domestic and Imports)
  • By Rural and Urban Demand
  • By Distribution Channels (Supermarket/Hypermarket,
    Online, Small Grocery/Retail/Specialty Stores,
    Community Supported Agriculture (CSA) and Others)
  • By Type of Organic Food (Vegetables, Grain, Tea,
    Fruits, Aquaculture, Livestock, Vegetable Oil,
    Processed Food and Others)
  • By Demand from Major Provinces (Shanghai,
    Beijing, Shenzhen, Guangzhou and Others)

7
  • Market Share of Major Players in the China
    Organic Food Market
  • Company Profile of Major Organic Food
    Manufacturers in China
  • China Online Organic Food Market Introduction and
    Size
  • Business Models Prevalent in China Online Organic
    Food Market
  • China Online Organic Food Market Segmentations
  • By Mode of Placing Order (Mobile and Desktop)
  • By Weekday and Weekend Orders
  • China Online Organic Food Market Future Outlook
    and Projections
  • China Organic Food Market Future Outlook and
    Projections
  • Analyst Recommendation
  • Macro Economic Variables Impacting the China
    Organic Food Market

8
  • Key Product Mentioned in the Report
  • Organic Vegetables (Leafy Vegetables, Mushrooms,
    Tuberous Root Vegetables)
  • Organic Grain (Rice, Legumes and Pulses, Wheat)
  • Organic Tea (Green Tea, Oolong Tea)
  • Organic Fruits (Strawberries, Grapes, Apples,
    Pears and Others)
  • Organic Aquaculture (Crab, Fish, Shrimp)
  • Organic Livestock (Dairy Products, Meat and Egg)
  • Organic Vegetable Oil (Soybean, Tea Oil,
    Sunflower Seeds)
  • Organic Processed Food (Dried Fruits, Frozen
    Vegetables, Can Vegetables)

9
  • Companies Covered in the Report
  • KangGang Food Development Co. Ltd.
  • Sino Agro Food Inc.
  • Inner Mongolia Yili Industrial Group
  • China Minzhong Food Corporation Limited
  • Jiangxi Jinyuan Agriculture Development Co. Ltd.
  • Taian Taishan Asia Food Co. Ltd.
  • Zhejiang Caiyunjian Tea Co,Ltd
  • BIOFarm
  •  
  • Online Companies
  •  
  • Fields China
  • Tonys Farm
  • Epermarket

10
  • Related Reports
  • India Sugar Market Outlook to 2020 - Rising
    Sugarcane Availability and Government Initiatives
    to Shape Future
  • India Organic Food and Beverages Outlook to 2019
    - Growing Potential of Online Retailers to Steer
    Growth
  • China Cooking Oil Market Prospects to 2018 -
    Upgrading Agro-Economic System to Forerun Market
  •  ContactKen ResearchAnkur Gupta, Head
    Marketing CommunicationsAnkur_at_kenresearch.com
    91-9015378249

11
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