5 Best Practice Tips to Increase Salesforce User Adoption - PowerPoint PPT Presentation

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5 Best Practice Tips to Increase Salesforce User Adoption

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User adoption is critical to the success of any CRM project. Bill Band of Forrester Research reported in 2012 that of all CRM project problems, 22% relate to “people issues,” the “most significant threats” being “slow user adoption, inadequate attention paid to change management and training, and difficulties in aligning the organization culture with new ways of working.” – PowerPoint PPT presentation

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Title: 5 Best Practice Tips to Increase Salesforce User Adoption


1
How to Increase Salesforce User AdoptionUser
adoption plays vital role to make salesforce CRM
implementation success. To ensure high rates of
user adoption you need a long-term strategy,
with ongoing efforts to drive adoption.



2
Best Practice Tips To Increase Salesforce User
Adoption
  • Provide Training to Users
  • Try an Incentives or Reward Program
  • Get Users to Realize Value Of Adopting Salesforce
  • Create a Newsletter
  • Measure Success of User Adoption

3
Provide Training to Users
  • Training salesforce users is time taking process,
    So give them an overview to set expectation- what
    they can expect from application and what you
    expect from them.
  • It is also very important to schedule follow up
    training for a week after people have been using
    the tool. It helps users to ask questions about
    issues they encountered.

4
Try Incentives and Reward Program
  • Create a attractive incentive plans for
    salesforce users. Create a points reward system
    for each time someone succeeds using salesforce
    that offers a cool prize or even a bonus for the
    person with the highest amount of points at the
    end of the quarter. It is proven way to engage
    and motivate people.

5
Get Users to Realize Value Of Adopting Salesforce
  • Get users to realize how adopting salesforce can
    make their lives easier. Getting sales reps to
    adopt Salesforce is critical for meeting revenue
    objectives.

6
Create a Newsletter
  • Start a monthly or weekly newsletter tradition
    with tips and tricks for your users and success
    stories. If users see its working, they will be
    motivate to adopt platform.
  • If you want to do something like this, you might
    take advantage of the mass email users tool with
    salesforce.com.

7
Measure Success of User Adoption
  • Tracking user logins is a good start but it can't
    get enough. Because it can be confusing to figure
    out what to measure, you need to develop a
    framework of key performance indicators (KPIs).
    Senior manager, manager and executives should
    meet to determine KPIs based on business benefits
    and desired process performance.
  • Many great free customizable dashboard and
    reports are available on AppExchange to measure
    whos doing what, how often, and if it is
    successful. Check out the adoption dashboards and
    the Chatter usage dashboards.

8
Thank You
Want to know how Girikon can Help Your Business-
Mail us at sales_at_girikon.com
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