China Toys Market Based On Product Type, Distrubtion Channel, Share, Trends, Region and Industry Forecast 2023

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    Growth of China Toys Market Flourishing Due
to Rising Parental Concerns

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Report Description and Highlights
Report Description
Growth of China Toys Market Flourishing Due to
Rising Parental Concerns Over the recent years,
the China toys market has been witnessing a
healthy growth owing to escalating disposable
incomes and altering lifestyles. This can also be
accredited to increasing parental concerns,
prospering e-commerce industry and rising
investments from international brands. According
to the latest report by IMARC Group, titled
China Toys Market Industry Trends, Share, Size,
Growth, Opportunity and Forecast 2018-2023,
the China toys market reached a value of US 12
Billion in 2017. The toys market in China is
presently the second largest across the globe and
its development has offered huge remunerative
opportunities to domestic as well as
international manufacturers. Designed exclusively
for young children, toys refer to items which
help in playing and learning new things. They are
primarily made of materials like cardboard, wood,
cloth, plastic and clay. Toys help in the overall
development of children as they are a great way
to de-stress, and improve social, physical and
cognitive skills. On account of rising
disposable incomes and changing lifestyles,
parents are, nowadays, paying more attention to
their childrens early education so as to
cultivate creativity amongst them. As these toys
combine learning and fun, they are well received
by parents and children alike, in turn,
augmenting the demand for educational toys. Apart
from this, investments from international toy
brands, like Mattel, Hasbro and Lego, are
contributing to the growth of the China toys
market.
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Report Description and Highlights
Report Description

• These investments are a result of rising
  popularity and mounting domestic demand for toys
  in the region. Moreover, China has recently
  witnessed a boom in the e-commerce sector because
  of the evolution of smartphones and other digital
  media platforms. Online platforms have enabled
  International brands in directly selling their
  products to the Chinese population without being
  physically present in the country. Looking
  forward, the market value is projected to exceed
  US 22 Billion by 2023, expanding at a CAGR of
  11 during 2018-2023.
• Market Summary
• Based on type, the market has been segmented as
  plush toys, electronic/remote control toys, games
  and puzzles, construction and building toys,
  dolls, ride-ons, sports outdoor play toys,
  infant/pre-school toys, activity toys and others.
  Currently, plush toys dominate the market,
  holding the largest share as these toys are one
  of the first toys which are owned by children.
• On the basis of distribution channel, specialty
  toy chain stores represent the largest segment,
  followed by supermarkets and hypermarkets,
  departmental stores, online and others. Specialty
  toy chain stores offer a wide array of products
  as they have extensive branch networks.
  Additionally, they sell premium brand products
  which target the middle as well as high class
  population.
• Read more here https//www.imarcgroup.com/china-t
  oys-market

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Report Description and Highlights
Report Description

• Based on end-user, the market is segregated as
  unisex, boys and girls. Currently, unisex toys
  exhibit a clear dominance in the market,
  accounting for the majority of the market share.
  These toys include plush toys, pre-school
  activity toys, games and puzzles, construction
  and outdoor games, and ride-ons.
• Province-wise, the market has been segmented into
  Guangdong, Jiangsu, Shandong, Zhejiang, Henan and
  others. Amongst these, Guangdong is the leading
  market with the majority of the share in China.
  This is due to the fact that Guangdong province
  has the fastest growing economy.
• The competitive landscape of the market has also
  been examined with some of the key players being
  Mattel, Inc. Lego Hasbro, Inc. Vtech Hape
  International (Ningbo) Ltd. Silver Lit Toys
  Manufactory Limited Sieper Gmbh Micro Mobility
  Systems Ag Ravensburger Ag and Shantou City Big
  Tree Toys Co., Ltd.
• Want more information about this market? Request
  a free report sample
• https//www.imarcgroup.com/request?typereportid
  967flagB

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Report Description and Highlights
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Report Description and Highlights
Report Description

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