The Fundamentals of Drug Rehab Digital Marketing Ethics (1)

1
The Fundamentals of Drug Rehab Digital Marketing
Ethics

• How to Be Effective While Adhering To Ethics and
  Codes Overseeing Health Facilities

2
Digital Marketing in The Addiction Field

• Its understandable that many addiction treatment
  professionals feel wary about incorporating
  digital marketing strategies into their business
  plans. Unfortunately, there are many
  misconceptions about how digital marketing works
  for addiction treatment facilities. However, both
  the NAADAC and NAATP have strict drug rehab
  digital marketing ethics codes that all agencies
  have to adhere to. These codes of ethics boil
  down to six fundamentals that ensure the safety
  and well-being of treatment facilities and their
  clients.

3
Act Altruistically

• In the addiction treatment sphere, the primary
  goal is to do good and get people the help they
  need. Helping treatment facilities reach those
  who need them should be a top priority for all
  digital marketing agencies, making it the leading
  fundamental of addiction treatment marketing
  ethics.

4
Do No Harm

• Just as our goal is always to do good, digital
  marketing services should also do no harm.
  Addiction treatment facilities are responsible
  for the well-being of their clients and must work
  to ensure they dont sustain any harm or trauma.
  By extension, web marketing agencies have a
  responsibility to avoid underhanded tactics that
  would harm those in need, such as fraud, patient
  brokering, or black-hat SEO.

5
Individualize the Information

• The best digital marketing agencies to recognize
  that not every treatment will suit every person.
  Therefore, according to addiction treatment
  marketing ethics, these agencies must provide a
  diverse range of information so that potential
  clients have everything they need to make
  informed decisions.

6
Honesty Is the Best Policy

• As with most things in life, honesty is
  essential. Marketing agencies must ensure that
  the information theyre providing is transparent.
  This means providing accurate information and not
  hiding any negative qualities. This way,
  potential clients have a clear and authentic idea
  of what theyre getting into with a treatment
  facility.

7
Spread the Love

• In the long run, everyone benefits from shared
  knowledge. Digital spaces provide the perfect
  platforms for addiction treatment specialists to
  share information that benefits others. This
  information can also elevate the overall quality
  of care in the addiction rehab sector. Therefore,
  its up to digital marketing agencies to
  facilitate this spread of information to ensure
  that potential clients can always receive
  high-quality care.

8
If It Aint Broke, Dont Fix It

• Likewise, if it is broken, you have to fix it.
  Its up to agencies to keep an eye on SEO
  marketing campaign performance and resources to
  ensure theyre functioning properly. If something
  isnt working, then those marketing professionals
  need to tweak their strategies so that they
  continue working for the clients benefit.

9

• Dreamscape Marketing Keeps Addiction Treatment
  Marketing Ethical
• The authenticity and reliability of your site are
  important to us. Therefore, we take addiction
  treatment marketing ethics very seriously. While
  other agencies may promise you outstanding
  results, very few can promise transparency. At
  Dreamscape Marketing, we do both.
• Our addiction treatment digital marketing
  services include
• Drug Rehab Center Content Marketing
• Addiction Treatment Center SEO Campaigns
• Drug Rehab Center Website Design
• Addiction Treatment Center PPC Campaigns
• Drug Rehab Center Branding Strategy
• Addiction Treatment Center Mobile Solutions
• By keeping to strict drug rehab digital marketing
  ethics, our Dream Team can be proud of the work
  we produce for our clients. If youre ready to do
  good and feel good about your addiction treatment
  centers digital marketing strategy, then contact
  Dreamscape Marketing today at 888.307.7304.