Impact of social media and improving user privacy on social media- Tutors India

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IMPACT OF SOCIAL MEDIA
AND IMPROVING USER
PRIVACY ON SOCIAL MEDIA
An Academic presentation by
Dr. Nancy Agens, Head, Technical Operations,
Tutors India Group  www.tutorsindia.com
Email info_at_tutorsindia.com
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Today's Discussion
OUTLINE
In Brief
Introduction
Social Media Impact on Users
Possible Threats and Risks in Social Media
Improving Users Privacy on Social Media
Conclusion
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In Brief
Social media has now become a major part of our
life. It is also useful for many learners who
share question papers and workshops in the
Education field, and for a business-related
purpose like online surveys, marketing in
Business domain, and for entertainment purposes
like songs, and videos in Entertainment domain.
Social media has become the current internet
culture. Despite the fact that we are benefiting
from the information shared on Social media, it
is important for the users to get security and
privacy on these Media. The users information
should be
kept private and should not be accessible to
hackers.
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Introduction
Social media has now become increasingly popular
as it is playing a major role in humans life.
It is very helpful for social media users in many
fields including education, advertisement,
E-commerce, e-mail and many more like this.
It also shows that the data sharing on social
networking media by the users results in many
security problems.
Therefore, the users on social media should be
very cautious in sharing details as
they can be used in the wrong way.
Contd..
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Figure 1 Impact
of Social Media
on Customers
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Social Media Impact on Users
1) Share their personal information or opinion to
others,
2) share their knowledge,
3) To carry on the discussion and
4) Build many contacts. Social Media also acts as
a tool for the digital generation.
Communication between people became very simple
through the use of social networks.
New marketing trends in social media networks
have brought a vast change in social media.
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Possible Threats and Risks in Social Media
By using different social media networking sites,
people unlock themselves to many sorts of threats
that have the usual impact of breaching users
privacy and security.
It had also observed that users privacy may be
affected in some ways if their personal details
are not used sensibly and reliably.
The protection that can be attacked is mainly via
unauthorized access to user information because
of breaking user privacy or by underprivileged
policies disablement.
Privacy infringement can happen as an optional
utilization where details collected for one
design are used to meet another end, without the
permission of the owner.
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Improving Users Privacy on Social Media
Even though the utilization of social media
channels and its applications enhances the threat
of privacy problems, there are many ways by which
we can significantly reduce these hazards.
It is essential that users on social media learn
by themselves about the privacy settings that are
provided by OSN, and how they can make use of it.
Users should ensure and test their privacy
settings as often as they can so that any new
settings can be well-thought-out.
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Conclusion
OSNs are responsible for revealing user data in
ways that the user has not permitted.
Social media networks are more responsible for
the privacy problems linked with their use.
One of the most important issues is the privacy
policy content of the OSN.
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