Global Social Media Analytics Market to show strong growth to 2025 - PowerPoint PPT Presentation

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Global Social Media Analytics Market to show strong growth to 2025

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Social media analytics is the procedure of evaluating and collecting data from social networks such as Twitter, LinkedIn, Instagram, Facebook, and Customer Targeting. – PowerPoint PPT presentation

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Title: Global Social Media Analytics Market to show strong growth to 2025


1
Social Media Analytics Market
  • by Analytics Type (Predictive Analytics,
    Prescriptive Analytics, Descriptive Analytics,
    and Customer Targeting), Application (Customer
    Experience Management, Customer Behavioral
    Analysis, Sales and Marketing Management,
    Competitive Intelligence, Customer Targeting, and
    Others), End Users (BFSI, IT Telecom,
    Healthcare, Retail, Media and Entertainment, and
    Others), and by Region, Global Forecast, 2018 to
    2025

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2
Social Media Analytics Market Size and Share 2025
  • The global social media analytics market size is
    anticipated to reach nearly USD 11 billion by
    2025. In addition, it is expected to exhibit a
    CAGR of over 25 throughout the forecast period
    2018-2025. Social media analytics is the method
    of collecting information and data from social
    media websites. Such collected data then can be
    used to create insights by analyzing the trends
    and patterns to make enhanced business decisions.
    Social media analytics is primarily used to mine
    users' emotions and target them to support
    customer service and marketing activities.
  • The current and future social media analytics
    market advances are defined to state the
    attractiveness of the market. Key impacting
    aspects focus on the social media analytics
    market opportunities during the forecast period.
    Factors such as the growing need to enhance
    customer experience are driving the market. Also,
    the increasing penetration of smartphones is the
    key factor in boosting the global social media
    analytics market growth. However, the lack of a
    proficient workforce is expected to hamper the
    market growth. Furthermore, the growing adoption
    of cloud and rising volumes of data generated
    through social media platforms are some of the
    key factors expected to be opportunistic for the
    market in the forthcoming years.
  • The report also highlights various aspects of the
    global social media analytics industry by
    analyzing the market through value chain
    analysis. Besides, the social media analytics
    market report covers different qualitative
    aspects of the social media analytics industry in
    market drivers, key industry opportunities, and
    restraints. Furthermore, the report proposes a
    comprehensive valuation of the market
    competitiveness along with company profiling of
    residents as well as global vendors.

3
Social Media Analytics Market Size and Share 2025
  • The social media analytics market has solid
    competition among the early established and new
    players. Also, to capture a competitive advantage
    over the other industry players many industry
    players are aiming for potential markets by
    forming collaboration and partnerships,
    agreements, mergers acquisitions, acquiring new
    startups other companies, and escalating their
    business presence.
  • Based on the application, the market is segmented
    into customer experience management, customer
    behavioral analysis, sales and marketing
    management, competitive intelligence, customer
    targeting, and others. The customer experience
    management segment leads the market growth in
    2019 and it is expected to do so throughout the
    forecast period. The growth of this segment is
    mainly attributed to the growing competition
    among market players to provide better services
    to their customers.
  • The Asia-Pacific region is projected to
    experience the highest growth throughout the
    forecast period. However, the North American
    region dominated the overall market in 2019 and
    it is expected to keep its position throughout
    the forecast period 2018-2025. The dominance of
    this region is mainly attributed to the growing
    adoption of big data technology and increasing
    demand for real-time analytics among companies.
  • The major players of the global social media
    analytics market are Adobe, Salesforce.com, SAS,
    NetBase Quid, Oracle, IBM, Clarabridge,
    Hootsuite, Tableau Software, and Cision.
    Moreover, the other prospective players in the
    social media analytics market are Simplify360,
    SpreadFast, Meltwater, Talkwalker, and
    Brandwatch.

4
Social Media Analytics Market Size and Share 2025
  • Component Overview, 2018-2025 (USD Million)
  • Solutions
  • Services
  • Managed
  • Professional
  • Management Type Overview, 2018-2025 (USD Million)
  • Compliance Management
  • Incident Management
  • Risk Management
  • Audit Management
  • Process Management
  • Data Quality and Security Management
  • Others
  • Industry Vertical Overview, 2018-2025 (USD
    Million)
  • BFSI
  • IT Telecom
  • Healthcare
  • Retail
  • Manufacturing

5
About Us
  • Adroit Market Research is an India-based business
    analytics and consulting company. Our target
    audience is a wide range of corporations,
    manufacturing companies, product/technology
    development institutions and industry
    associations that require understanding of a
    markets size, key trends, participants and
    future outlook of an industry. We intend to
    become our clients knowledge partner and provide
    them with valuable market insights to help create
    opportunities that increase their revenues. We
    follow a code Explore, Learn and Transform. At
    our core, we are curious people who love to
    identify and understand industry patterns, create
    an insightful study around our findings and churn
    out money-making roadmaps. Our analysts have
    tracked high growth markets in chemicals
    materials, healthcare pharmaceuticals,
    semiconductor electronics, energy power, food
    retail, consumer goods, technology, and
    machinery equipment sectors across the world to
    identify new opportunities, potential customers,
    prepare go-to-market (GTM) strategies, identify
    segments for revenue growth for companies, and
    many more.
  • US Headquarters3131 McKinney Ave Ste 600
    Dallas, TX 75204 ,U.S.A 
  • Phone 1 (214) 884-6068
  • Email sales_at_adroitmarketresearch.com
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