7 Dental Practice Internet Marketing Strategies To Double Traffic

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• 7 Dental Practice Internet Marketing Strategies
  To Double Traffic

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• So, youve finally launched your dental practice
  website? Having a hard time getting traffic to
  your website? In 2018, it is more important than
  ever to properly implement digital marketing
  strategies if you want to compete with the other
  dental practices in your area. At Adit, a local
  digital marketing agency for dentists we
  specialize in all things digital marketing and
  want to share some tips for local dental
  practices so that they can improve their online
  presence and double their dental website traffic.
  Here are 7 dental internet marketing strategies
  that your practice should be used to increase the
  traffic on your website
• Provide Infographics
• When it comes to educating and informing
  patients, nothing works better than beautiful
  infographics. With infographics, your dental
  practice can provide maximum information in the
  smallest possible package. In the dental
  industry, there are plenty of interesting facts
  and statistics that people love to learn about
  which can be easily turned into an infographic.
  Infographics can be an excellent way to generate
  traffic on your site.
• Create Videos
• In 2018, videos are becoming more popular than
  ever! More and more consumers are interested in
  learning about products, services, and businesses
  through video, which can easily present
  information to potential patients. We recommend
  creating videos that educate patients about
  proper dental care, dental treatment options you
  offer and even a virtual tour of your office.

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• Start Guest Blogging

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• Is it better to lease a website or own one? Some
  dentists' rent' their sites from developers and
  may lose ownership of them if they take control
  of the site themselves or find a new developer.
  Don't make this mistake and hold onto your
  rights. To best protect the health and longevity
  of your dentist website, you should protect your
  ownership of it.
• So, you are already blogging on your dental
  practice website, why on Earth would you also
  spend time writing blogs for another website?
  Guest posting can be an excellent way to reach a
  broader audience on another website, create links
  to your dental practice website and more you more
  relevant on search engines. When it comes to
  selecting a website to guest blog on, we
  recommend making sure it is a quality website
  that does not allow or promote spam. In the past,
  Google and other search engines have penalized
  these types of websites.
• Optimize Your Website

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• Now youve got your website online finally, but
  how exactly are people supposed to find it? When
  it comes to showing up on search engines,
  optimizing is extremely important. Making sure
  that you look at things such as the title, meta,
  and header tags and include keywords can be
  highly important for being relevant in Google and
  other search engines eyes. Along with these tags,
  it is important to create content which is
  optimized for the keywords your potential
  patients are searching for along with any
  geographic locations you are interested in
  targeting. Images are another great way to
  optimize your website, we recommend including
  important keywords along with your geographic
  information.
• Google My Business Optimization

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• Is it possible for your potential patients to
  find you through local searches? When it comes to
  showing up on Google search, it is important to
  make sure you have claimed and verified your
  Google My Business listing. Once you have claimed
  your dental practice listing on Google My
  Business, we also recommend optimizing your
  listing. Make sure that any contact information
  is correct, including your address, phone number,
  website, and even appointment URL. We recommend
  including a minimum of 5 optimized images (which
  include keywords geographic location). Make
  sure you also monitor and respond to any reviews
  your previous patients have left you. Publishing
  content from your website to your Google My
  Business Listing can also be beneficial.
• Pay Per Click Advertising

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• Want to make sure you show up when potential
  patients type in a specific keyword or phrase?
  Pay Per Click advertising, such as Google AdWords
  can be an excellent way to do just that. With Pay
  Per Click advertising, you only pay if a
  potential patient clicks your advertisement.
  Retargeting is also an extremely useful tool
  which allows your dental practice to target
  potential patients that have previously visited
  your website for a lot cheaper.
• Be Active On Social Media

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• Do you know what your patients are saying about
  you on Facebook or the other social media
  networks? Being active on social media is
  essential in 2018. The regular activity allows
  you to keep your current patients up-to-date
  while also reaching a broader audience that may
  be interested in your services.
• Start Dental Digital Marketing Today

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• Dont have the time to implement these internet
  marketing strategies for dental practices? Feel
  free to contact Adit today to learn more about
  how we can help your practice improve its digital
  marketing strategy. We utilize all of the above
  dental practice internet marketing strategies and
  are experts in our industry.