Social Media App Development Trends To Watch Out In 2023 - PowerPoint PPT Presentation

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Social Media App Development Trends To Watch Out In 2023

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What will the social media industry be like in five years? Ten years? If you ask any number of social media experts, you’ll get several different answers, but there are some commonalities. – PowerPoint PPT presentation

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Title: Social Media App Development Trends To Watch Out In 2023


1
Social Media App Development Trends To Watch Out
In 2023
2
Introduction
  • What will the social media industry be like in
    five years? Ten years? If you ask any number of
    social media experts, youll get several
    different answers, but there are some
    commonalities.
  • With the growing number of users, brands, and
    developers who use social media on a daily basis,
    there are definite trends. And changes on the
    horizon that all users should be aware of.
  • The following seven trends are just a glimpse
    into what we may expect to see in the next few
    years. Be sure to check back frequently to stay
    up-to-date.

3
The rise of Augmented Reality
  • AR is predicted to be the next big thing in
    social media apps. With the development of new
    technologies, such as Google Glass and Apple's
    ARKit, it is expected that AR will be integrated
    into social media apps and will change how we
    interact with them.

4
2. The popularity of short-form videos
  • In 2016, short-form videos accounted for over 40
    of the total number of videos watched on social
    media. With Facebook, Instagram, and Twitter all
    adding this format as a native feature, it is
    likely that its popularity will continue to grow.
  • This new form of video content lends itself well
    to social media platforms because it encourages
    audiences to share the video with friends and
    followers.

5
3. The growth of e-commerce
  • With the ever-increasing number of online stores,
    people have more opportunities than ever to buy
    goods online. And with the continuing growth of
    e-commerce and mobile commerce, we can expect
    that trend to continue.
  • It will be interesting to see how social media
    apps will develop and change as a result of this
    growth. Moreover, social media business
    enthusiasts will hire mobile app developers who
    will give flight to their dreams.

6
4. The importance of personalization
  • Personalization is one of the most important
    trends that any app developer should be looking
    out for in the coming years. If users don't feel
    like you're tailoring your content to them
    specifically, they'll quickly get bored and move
    on. The importance of this trend will only
    increase as time goes on and technology gets more
    advanced.

7
5. The trend toward minimalism
  • The trend towards minimalism is a response to the
    increasingly saturated social media landscape.
    With so many social networks, from Snapchat and
    Instagram to Facebook and Twitter, it's important
    that brands have a niche.
  • With a minimalist approach, brands can be
    memorable and seen as experts in their field. The
    minimalist design also allows for more focus on
    content rather than flashy graphics or gaudy
    backgrounds.

8
6. The power of user-generated content
  • The power of user-generated content is rapidly
    growing and with the rise of social media apps,
    it has become easier than ever for users to share
    their thoughts, stories, and experiences.
  • User-generated content is a great way to engage
    with customers and provide them with an inside
    scoop into your business or product. It also
    allows you to build trust by involving your
    customers in the decision-making process.

9
7. The rise of AI and chatbots
  • AI and chatbots are predicted to be the next big
    trend in social media app development. Chatbots
    are a type of AI that can answer questions and
    perform tasks, such as scheduling meetings or
    ordering pizza.
  • They are already being used by companies such as
    Nike, which uses them on Facebook Messenger as
    customer service representatives. One hurdle
    facing chatbots is that they don't yet have the
    ability to understand complex questions.
  • With more advancements in AI, we can expect these
    bots to get smarter over time.

10
Wrapping Up
  • In the coming years, we can expect to see a lot
    of new and innovative social media app
    development trends. If you want to enter this
    marketplace, you must connect with a mobile app
    development company with emerging tech expertise
    to help you get the most out of changing market
    trends.

11
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