Employment orientation in developing student skills in Higher Education

1
Students and the world of labour employment
orientation in developing student skills in
Higher Education The Field Career Service Work
at the University of Cologne
__________________________________________________
__________________________________________________
___ Department of Economic Education / Career
Service S A / University of Cologne - Germany
2
Overview

• About the University of Cologne

• History Career Service Work in Germany

• About Career Service SA

• Concept / Modules

• Embedding Curriculum

• Research 2006/2007 Career Service SA

• Our BA-Services Spectrum

Presenter Johanna von Luckwald
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
3
About the University of Cologne

• The University of Cologne is arranged in 6
  faculties.

• About 43.000 students are currently enrolled.
• 10 of those are international students.

• The University of Cologne offers different
  additional skills
• for career orientation and qualification for
  several target
• groups. Those are in cooperation with central
  course
• guidance.

• The Faculty of Human Sciences have 6,500
  students.
• The Career Service SA is integrated into
  the faculty of
• Human Sciences at the Department of Economic
  Education.

• The Career Service SA arranges
  interdisciplinary career orientation and
  business qualification offers. Some parts are
  integrated into the studies and other parts are
  additional offers.

__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
4
Introduction
The main function of university is scientific
based education. But concerning the specific
study and career advancement of the students
there is also a need for business preperation.
Apart from specific education Universities should
also offer occupational qualification and
closeness to practice. New study relevant fields
of activities should be developed and the carreer
entry should be more tightly focused.
Since 1989, the career service SA at the
Department of Economic Education has been
offering the opportunity to supplement their
studies with career orientation and practical
training, to students of the University of
Cologne, enrolled in economic education and
humanities. That significantly increases their
chances on the job market.
__________________________________________________
__________________________________________________
___ Department of Economic Education / Career
Service S A / University of Cologne - Germany
5
The professionalizing of the Career Service work
at German universities will become especially
important with respect to the establishment of BA
/ MA programs.
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
6
History Career Service Work in Germany
1960 First discussionabout relation between
university and world of labour
1975 Graduate unemployment. Focus practical
training in universities
1985 Establishment of initiatives for practical
training and career orientation at
German universities
1989 Establishment of Career Service SA,
Department of Economic Education at the
University of Cologne. SA offers a career
orientation and developes employability of
students of economic education,
humanities and education
1999 Bologna Conferece - University reform.
Adoption of BA/MA programmes. Gain of
importance of career service work at German
universities. Focus Employablity
2003 Establishment Career Service Network Germany
csnd
2007 Enlargement of the Career Service SA
concept for BA-students
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
7
About Career Service SA

• The career service SA is an opportunity for
  students of the University of Cologne to
  supplement their studies with career orientation
  and practical training.
• Work tasks are
• counseling and advising
• career planning and decision making
• job search strategies
• employability skills
• The career service cooperates with employers who
  participate in job fairs, on campus interviewing,
  resume referral and related programs.
• SA financed by the Faculty of Human Sciences of
  the University of Cologne.

__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
8
Career orientation and development of
employability for students of economic education
and humanities

2-semester career-programme

University and private sector partnerships
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
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Modules
1. Semester
1 day job orientation

Job Market Seminar 2 h course every week
2. Semester
Job Market Seminar 2 h course every week
Job Market Seminar In the Job Market Seminar
participants learn about their career prospects
based on their individual profiles and the
current job market. In addition, students
develop key qualifications and prepare themselves
for a professional internship.
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Modules
1. Semester
1 day Training in Project management

1 day groupformation Project management
Group Projects (in addition with
companies)
2. Semester
10 month - Group Projects (in addition
with companies)
Group Projects Students organise groups to work
on career-related topics for two semesters. At
the end of the second semester, each group
presents its results. Participants practice
project teamwork, learn about group processes,
and try out various techniques, such as group
work moderation and organising presentations with
the help of advanced visual and communicative
methods.
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Cooperations for projects internships
(Selection)
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
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Modules
1. Semester

Job Market Seminar 1 x 2 h. p .s.
2. Semester
Job Market Seminar 1 x 2 h. p .s.
Speaker Series Speakers from the business and
non-profit sectors come to talk about different
occupational fields and other job-related topics.
Through discussions with the speakers,
participants receive practical information about
careers and work.
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Modules
1. Semester
Qualifikation during 2-semester

1x Economics
1x PC course
2. Semester
Elective 1 Elective 2
Electives During the SA-programme, students are
required to expand and deepen their knowledge of
business economics and computer-related
applications. In addition, they must select and
attend courses in two other career- or
market-related areas. These include, for
instance, evaluation, organisational development
and marketing.
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Modules
1. Semester

1x internship
2. Semester
8-week professional internship Each participant
is assigned a professional internship
individually tailored to his or her skills and
interests. The internship offers students the
chance to realistically assess job demands in
production or service industries, learn about
the organisation and operation of a company, and
test the skills they have learned in the
program. In some cases, the work is quite
intensive, going beyond a single internship.
Many graduates have gone on to use the
internship as a basis for their diploma thesis.
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Modules
1. Semester

voluntary
2. Semester
Job Application Training
Assessmentcenter Training
Training in Presentation

• Trainings
• Presentation
• Job application
• - AC Training

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2 semester Job Orientation Qualification
Programm
1. Semester
Qualifikation during 2-semester
Training in Project management
1 day job orientation

Job Market Seminar 1 x 2 h. p .s.
1 day groupformation Project management
Economics (1 x 2 h. p.s.)
Group Projects (in addition with
companies)
PC courses (1 x 2 h. p.s.)
2. Semester
8 weeks Professional Internship
Elective 1 (1 x 2 h. p.s.) e.g. personnel
development
Job Market Seminar 1 x 2 h. p .s.
Job Application Training
AC
1 day job orientation of current job market
Elective 2 (1 x 2 h.p.s.) e.g. different
languages
Training in Presentation
Group Projects (in addition with
companies)
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2-semester Job- Orientation Qualification
Programm
1. Semester
Qualifikation during 2-semester
Training in Project management
1 day job orientation

Job Market Seminar 1 x 2 h. p .s.
1 day groupformation Project management
Economics (1 x 2 h. p.s.)
Group Projects (in addition with
companies)
PC courses (1 x 2 h. p.s.)
2. Semester
8 weeks Professional Internship
Elective 1 (1 x 2 h. p.s.) e.g. personnel
development
Job Market Seminar 1 x 2 h. p .s.
Job Application Training
AC
1 day job orientation of current job market
Elective 2 (1 x 2 h.p.s.) e.g. different
languages
Training in Presentation
Group Projects (in addition with
companies)
Qualification Certificate
3.Semester
Public presentation of Group Projects
Alumni SA
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Embedding Curriculum
The Career Service SA arranges interdisciplinary
career orientation and job-qualification offers.
Some parts are integrated into the studies and
other parts are additional offers.
The time required is 2 hours every week course 3
days training 1 Presentation Project Work Time
for the project
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
19
What can students of economic education and
humanties do to plan their career?
During their study
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
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employability
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
21
Research 2006/2007 Career Service SA
Basic information

• Up to 30 students per course

• 126 graduates from courses 11-33 took part in
  the
• evaluation (36,5 rate of return of 345)

• Questionnaire duration approx. 20 min.
• (through email, letter and phone)

__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
22
Research 2006/2007 Career Service SA

• Questions (Selection)
• Advancement of key qualifications through SA
• Special use of knowledge
• Experience of new occupational possibilities
  through SA
• Occupational contacts to students through SA
• Use of occupational contacts
• Consequences of the SA certificate on the
  application
• for an employment

__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
23

• Research 2006/2007
• advancement of key qualifications through SA

The asked qualification fields of professional-,
methodical and social competence were rated very
positive by the graduates with 62,9, 69,3 bzw.
61,5.
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
24
Research 2006/2007
1.5
Analogue to general advancement of all knowledge
project management was attributed the greatest
use with 43,7, followed by the presentation
techniques with 29,4.
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
25

• Research 2006/2007

__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
26

• Research 2006/2007

Through the additional SA-internship 49,6 of
the respondents gained long-term business
contacts. ________________________________________
_________________________________________________
Career Service S A
University of Cologne
27

• Research 2006/2007

The values in side job, diploma thesis and
reference show the good status SA participants
have in firms and organizations.
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• Research 2006/2007

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Through SA I gained insight of the
possibilities of my occupational future. (C.
Stoltmann)
The best advantage I gained for my occupational
orientation was that I got safer concerning the
profession I chose for myself! (A. Tönies)
To work in a project team was a really giant
advantage for me. I collected lots of
expieriences that will be important for business
and that are by now helpful at university. (J.
Baak)
Through my internship I got my diploma thesis
and a job in a concern. Great! (A. Nyuen)
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
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Our BA-Servicespectrum
Open program
Internet Materials
Mission Certificat Employability
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
31
Further information

• Brochure Career Service SA in English (pdf 1,5
  MB)
• www.uni-koeln.de/ew-fak/seminar/sowi/wirtschaft/s
  ua/english/index.shtml
• Publications
• www.sua.uni-koeln.de/überuns/publikationen
• Department of Economic Education, University of
  Cologne, Germany
• www.uni-koeln.de/ew-fak/seminar/sowi/wirtschaft
• Career Service SA, University of Cologne,
  Germany
• www.sua.uni-koeln.de

__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne
32
Contact
University of Cologne Faculty of
Humanities Department of Economic Education
Career Service Student Arbeitswelt
Gronewaldstr. 2 50931 Cologne / Germany
__________________________________________________
__________________________________________________
___ Career Service S A
University of Cologne