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You know what your brand stands for, but how do you share that identity with your audience? The answer is Brand Design! Using traditional techniques in the digital era is as effective as using a flip phone for recording videos. Today, the consumer is smarter and demands something out of the box that catches their attention rather than the usual tagline or a glossy design. As an FMCG brand,
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Events in the corporate environment are frequently organised to convey company strategy, affect internal company behaviour, introduce a product or service, encourage, teach, or reward employees, or impact consumers' external behaviour towards the brand. However, to be able to plan for a successful corporate event, you need to have the vision, purpose and mission to be the talk of the town. But hold on tight, because navigating the twists and turns of managing events in India can feel like riding a roller coaster with your eyes closed.
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