Background

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Global Web Care in Action Bridging the Digital
Divide through Public - Private Partnership

• Presented by
• Dr. Elizabeth Quat
• Board Member, World Summit Award
• Co-founder President, Internet Professionals
  Association
• Co-founder President, Global Alliance for
  Bridging the Digital Divide
• Vice President, Corporate Development of SC
  Fulfil Limited

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General Information of HK

• Population 6.725 million
• Area 1,100 square kilometres
• Overall density 6,250 people / square
  kilometre
• Total number employed 3.42 M
• Average wages 11,234/month
  (US1,440/month)

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Within Five Hours Flight Time
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ICT Development in HK

• Hong Kong has achieved
• 62.1 PC penetration rate in households in 2002
  (1,322,000 households)
• 52.5 Internet penetration rate in 2002
• Business Sector in 2002 PC 55, Internet
  Connection 44
• Mobile phone penetration rate of gt79 - among the
  highest in the world
• 90 of amenable public services online by the end
  2003.
• All schools are connected to the Internet

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Digital Divide in HK

• People with less opportunity to use
• ICT are the Socially Disadvantaged Groups
• People with Lower Economic Advantage
• People with Lower Education Attainment
• Senior Citizens age gt 55
• Women
• Housewives, esp. those in lower income families
• Unemployed Women age gt45
• People with Disabilities
• New Arrivals from the Mainland (180/day)

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Government ICT Initiatives
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HK Digital 21 IT Strategy 2001

• Five Key Results Areas
• Enhance e-business environment
• Develop e-government
• Develop IT workforce
• Strengthen community for digital exploitation
• Exploit enabling technologies

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Public - Private Partnership
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The Web Care Campaign

• - The Web Care Campaign was inaugurated in August
  2001 by a Group of Volunteers of iProA with 50
  Organizations.
• - Today, participating organization and
  individual including
• 3 Government Departments
• gt120 NGOs
• gt1,000 Volunteers
• gt1,000 Students Volunteers
• gt30 Schools
• gt20 Corporate Sponsors

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The Web Care Campaign

• Our Vision Belief
•  Information technology should improve our living
  standard
• Everyone should have equal opportunity to enjoy
  the
• benefits brought by advanced information
  technology
•  Information technology should bring us together,
  not separate us
• It is everyones responsibility to narrow the
  Digital Divide
• Widening of the Digital Divide will give rise to
  economic,
• political and social unrest, hence it is in
  everyone's interest
• to narrow the Digital Divide

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The Web Care Campaign
UITP

• Global Web Care In Action

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The Web Care Campaign Blueprint
Promotion
Guidelines
Web No Barrier
IT Industry
Corporations
Web No Barrier
Needy Communities
The Government, Schools the Public
Education
Awareness
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2002 Sponsors
Special Sponsors Official Technology
Sponsor Official Media Gold Sponsor Silver
Sponsors Bronze Sponsors Special
Sponsors DG Corporation Artline Graphic Co.,
Ltd Ecomhere Ltd Hotel Miramar Hong Kong PCCW
Insurance Sniper Sun Rise Printing Co.
Welkin Computer Training
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2003 Sponsors
Special Sponsors Platinum Sponsor
Diamond Sponsor Gold Sponsor
Silver Sponsors Special Sponsors Hotel
Miramar Hong Kong , Sniper, Welkin Computer
Training
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Web Care 2004 Sponsors
Official Corporate Sponsor Special Sponsor
Diamond Sponsor Gold Sponsor
Silver Sponsors

Rotary Club of Hong Kong Bayview
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The Web Care Award
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The Web Care Award

• Aim Enhancing the organisations web sites
  accessibility
• Easy Guide to Building No Barrier Web Sites
  booklets published in 2001 to provide guideline
  to web site designers, commercial organizations
  and media channels on how to produce web sites
  that can be used by all members in the community
• To award companies which provide barrier free web
  sites in recognition of their effort and
  achievement
• 71 web sites from 26 organizations in 2002
• 137 web sites from 78 organizations in 2004

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PowerBraille - PowerBraille is available in 40-
and 80-character models to facilitate desktop
work - this is a 80 characters model
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Vario - Vario is a light and handy 40-charter
braille display for use with a notebook computer
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Braillelite - It is a handy notetaker for the
visually impaired which can also be connected
with a computer to facilitate transfer of files
among other useful features.
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• Easy Guide to Building
• No Barrier Web Site
• Simplified requirements
• Separated into 2 levels of No Barriers Web Site
• Balance between Business Benefit Corporate
  Social Responsibility
• http//www.iproa.org/webcare/guide.pdf

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The Web Care Award
A Step by Step Approach
International (W3C)
Secondary
Primary
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Problems and Solutions

• Problem Solution
• Primary Level
• Pop up windows Text of "Top of the page"
  and "Close"
• Image, banner, hyperlink use ALT command

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Text description Top Close
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ALT Command
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Problems and Solutions

• Problem Solution
• Secondary Level
• Color contrast Test with b/w printer
• Complicated table Break into smaller
• Video Streaming Caption/written file
• Chinese/English same Page Separate the two
• Auto-refresh Option to disable
• Fixed font size Size set to percentage
• Entry point flash Alternative entry point that
  skip the flash

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Recognition
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The Web Care Award Presentation Ceremony
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Unified Internet Training Programme (UITP)
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Unified Internet Training Programme - UITP

• To develop a campaign that can fully utilize the
  limited resources to bridge the Digital Divide in
  Hong Kong
• To develop effective efficient long term
  Internet education plan programmes for the
  socially disadvantaged groups
• To promote web accessibility
• To unify and standardise the Internet training
  materials for the needy

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Unified Internet Training Programme-UITP

• Our Result
• No. of volunteer tutors recruited gt 1,000
• More than 500 volunteers have completed the
  Train-The-Trainer programme and become
  qualified trainers
• No. of NGO participated 118 NGOs
• No. of service recipients over 8,000 persons
• Most of them are elderly and women

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Train-the-Trainer Programme
Knowledge and skill requirements of UITP tutor
Syllabus knowledge
Teaching knowledge skills
Soft Skills for Teaching special groups
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Cooperation with NGOs
The Web Care Campaign
Free UITP course
NGOs
Interest courses and other computer courses
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• The voices of students
• Mr. Ho Leung(Age 78)
• Before joining the UITP course, I have no idea
  what internet is about because I do not have the
  confidence in learning computer or internet
  skills due to my weak ability to comprehend.
• After I finished the course, I became very
  interested in using the computer and internet.
• I now can communicate with my friends via e-mail
  and send them e-cards at different festivals.
• I think the UITP course is suitable for users who
  do not have any experience in using computer or
  the internet especially the elderly.

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• The voices of students
• Mrs. Ng Fung Kuen (Age 35)
• I believe that the internet is very important to
  our work and in our daily life.
• It is crucial for women and parents to learn how
  to surf the internet. A while ago, the school my
  son attended started encouraging parents to
  communicate with them using email. However, I
  knew nothing about the internet, browser or email
  at the time.
• After attending the UITP course, I can now browse
  the school homepage, read the notices, and other
  school information and even send emails.
• The UITP course has helped me learn basic
  internet skills and thus improved the
  relationship with my son as we can now surf the
  internet together.

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School Web Care
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2003

• ??????
• ??????
• Encouraging Students
• To train their parent and
• elderly to use Internet
• To Bridge the Digital
• Divide
• To Improve Parent - Child
• Relationship
• To Serve the Community

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2004
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The World Summit Award
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October 2003 Global Alliance for Bridging The
Digital Divide
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Global ICT Summit 2004 11 May 2004 15 May
2004
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The Web Care Campaign
UITP

• Global Web Care In Action

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Global Web Care in Action Bridging the Digital
Divide through Public - Private Partnership
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Global Web Care In Action

• GABDD will support and assist participated
  countries government to set up internal web
  accessibility guideline by offer best practices
  reference.
• By 2003, all Hong Kong SAR governments web
  sites are in compliance with the government
  internal accessibility guidelines
• GABDD recommended the Homepage web
  accessibility guideline produced by the HKSAR
  Government as one of the reference

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Global Web Care In Action

• GABDD encourage ICT related association around
  the world to include the requirement of web
  accessibility or the GABBD Easy Guide as one of
  the basic criteria for all web site related
  competition.
• GABDD encourage and support GABDD members
  countries to launch the Web Care Award to
  recognize Corporate Barrier-Free Web Sites

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Lets Work Together !
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Thank you!
Contact Dr. Elizabeth Quat email
eq_at_iproa.org website www.iproa.org telephone
(852) 2778 0040 fax [phone]