SEMIOTICS

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SEMIOTICS

• AN
• INTRODUCTION

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Ferdinand de Saussure (1839-1913)
ALSO Meaning Comes from Oppositional
Relationships.
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CHARLES SANDERS PEIRCE (1839 - 1914)
Three Aspects of Signs
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ROLAND BARTHES, 1915 - 1980
Expanded the Sound-Image of Sauserre to
include The Written Word or Visual Image
These (separately) form a signifier pointing to
MEANING together forming a SIGN
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DENOTATION AND CONNOTATION Denotation lst
level of meaning what is first
signified Connotation Implied or
Discovered meanings layers of Signification
beyond the first level.
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2 TYPES OF ANALYSIS SYNCHRONIC
DIACHRONIC (PARADIGMATIC) (SYNTAGMATIC) 1.
Oppositions 1.
Progression 2. Relations in
2. Development/ a system or
Succession categories
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From Daniel Chandlers Website, Semiotics For
Beginners
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SEMIOTICS CODES
Signs do not exist in a vacuum but in more or
less specific contexts. There are DRESS
CODES RITUAL CODES PERSONALITY CODES among
many others. In television Movies GENRES are
typical codes.