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The Washington Wine Industry

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More than 200 Wineries statewide. Record 2001 harvest 97,600 tons ... generation is nothing short of astonishing' *Wine Enthusiast Magazine ... – PowerPoint PPT presentation

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Title: The Washington Wine Industry


1
The Washington Wine Industry
2
Washington Wine Industry
  • Ranks second nationally in wine production
  • Explosive growth more than doubling in past
    decade
  • More than 300 wine grape growers
  • More than 200 Wineries statewide
  • Record 2001 harvest 97,600 tons
  • Red to white wine grape ratio
  • 57 percent red to 43 percent white

3
Washington Wine Industry
  • Wine Grape Acreage
  • 2001 29,000 acres (estimated)
  • 1999 24,000 acres
  • 1993 11,100 acres

4
Washington Wine Industry
  • Five Appellations
  • 1.       Yakima Valley 1983
  • 2.       Walla Walla Valley 1984
  • 3.       Columbia Valley 1984
  • 4.       Puget Sound 1995
  • 5.       Red Mountain 2001

5
Washington Wine Industry
  • Winery Growth
  • 1981 19 wineries
  • 1996 80 wineries
  • 1997 - 100 wineries
  • 1998 - 129 wineries
  • 1999 151 wineries
  • 2000 163 wineries
  • 2001 170 wineries
  • Wine Production Growth
  • 1980 2 million gallons
  • 1996 7 million gallons
  • 1997 7.5 million gallons
  • 1998 9 million gallons
  • 1999 10 million gallons
  • 2000 11 million gallons
  • 2001 11.5 million gallons estimated

6
Washington Wine Industry
  • State Economic Impact is 2.4 billion annually
  • Full-time equivalent wine-related jobs 11,250
  • Producing 5.3 million cases (63.6 million/750 ml
    bottles)
  • Retail value 628.4 million
  • Wine-related wages paid 350.2 million
  • Washington State winery revenues 288.7 million
  • Total value of Washington State Wine exported out
    of state 224.8 million
  • Taxes paid 72.6 million
  • Value of Washington State wine grape crop 63.7
    million
  • Charitable contributions 2.8 million

7
(No Transcript)
8
Washington Wine A Quality Leader
Wine Spectator Ratings 90 Past Year
Australia
California
Washington
Source Wine Spectator, all vintages rated past
12 months
9
Wines Scoring 90 and AboveWhite Wine
  • Napa 10.0
  • Sonoma 25.5
  • California 17.5
  • Washington 20.8
  • Australia 12.6

Source Wine Spectator, all vintages rated past
12 months
10
Wines Scoring 90 and AboveRed Wines
  • Napa 34.7
  • Sonoma 16.2
  • California 21.5
  • Washington 30.2
  • Australia 21.8

Source Wine Spectator, all vintages rated past
12 months
11
Quality, diversity, value, innovation and
spirit
The results they have achieved in a single
generation is nothing short of astonishing
Wine Enthusiast Magazine
12
From the Heart of Washington
  • A Statewide campaign launched June 2002 by
    Governor Gary Locke
  • All agricultural producers are participating
    wine, apples, seafood, poultry, etc
  • POS available banners, window clings, stickers,
    shelf talkers
  • Advertising to include radio, newspaper, and
    television
  • All major retailers participating
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