Data Summary: White Mountain Business Retention and Expansion Survey

1
Data SummaryWhite Mountain Business Retention
and Expansion Survey
Mark Engle
Director, Small Business Development Center
Northland Pioneer College
P.O. Box 610
Holbrook, AZ 86025
[phone]
Mengle98_at_yahoo.com
Data Summary Presentation by
Neeley Miller, Research Specialist Economic
Development Research Programs (EDRP) 1955 E. 6th
Street, Tucson, Arizona 85719 [phone],
Lnm_at_u.arizona.edu
2
Types of Business in the area
3
How many employees do businesses have?

• Full-Time
• Part-Time
• Total
• Estimated FTE

4
How do you rate your employees in terms
ofBottom-line Good to Excellent.
5
Is the White Mountain region a positive place to
conduct business?

• Bottom-line
• Overwhelmingly positive

6
How well do the following items meet your
business needs?
Continued
7
How well do the following items meet your
business needs? (Continued)
Continued
8
How well do the following items meet your
business needs? (Continued)
9
In the last fiscal year were your sales up or
down from previous year?

• Generally speaking sales are up!

10
Portion of business from tourists or seasonal
visitors?

• Generally, less than 35
• Pinetop-Lakeside ---- most tourist dependent
• Snowflake/Taylor ---- least tourist dependent

11
What percentage of people purchase your type of
product or service out of the area or off the
mountain?

• Potential Conclusion
• Generally speaking, business estimates that a
  quarter to a third of sales are lost to trade
  leakage.
• Does this suggest an opportunity?

12
Do businesses plan to expand?

• Conclusion
• Most businesses are cautiously optimistic that
  they will be able to expand in the next five years

13
Do businesses lease their current site?

• About half of the businesses in the White
  Mountain region lease their current site
• Most plan to renew their lease when it expires

14
Are businesses considering relocating from the
current location?

• Generally, businesses are satisfied with their
  current locations and do not plan to relocate

15
How can the City or Chamber of Commerce better
serve you?

• Examples
• Become more business friendly.
• More advertising, promotion, and referrals
• Provide more support for small business
• More effective communication regarding
  workforce training courses

16
Thank you!

• Contact information

Bob Moffett Marketing
Senior Planner First American Title Insurance
Company 1801 W.
Deuce of Clubs Ste. 100
Show Low, AZ 85901
[phone] Bmoffett_at_firstam.com
Barbara Bruce Excutive Director Show Low Chamber
of Commerce 81 E. Deuce of Clubs Show Low,
Arizona 85901 [phone] Bbruce_at_citilink.net
Elaine Szemesi
Executive Director
Pinetop-Lakeside Chamber of Commerce
P.O. Box 4220
Pinetop, AZ 85935
[phone]
info_at_pinetoplakesidechamber.com
Cari Garrigus
Executive Director
Snowflake/Taylor Chamber of
Commerce110 N. Main StreetSnowflake, Arizona
85937(928) 536-4331 cari_at_snowflaketaylorchamber.c
om
Joe Papa Executive
Director White Mt. Regional Development Corp.
1201 E. Cooley, Ste. F Show Low, AZ 85901
[phone]
Jpapa_at_wmrdc.org