Key Meal Trends and Pork Consumption by Meal

1
Key Meal Trends andPork Consumption by Meal

• Provided by
• National Pork Board

2
Breakfast
3
Breakfast Trends

• Although declining slightly from 74.8 in 2001 to
  72.8 in 2002, most people still eat breakfast at
  home.
• On-the-Go breakfastseither carried from home,
  eaten in the car, brought to work, or bought at a
  supermarket or vending machineare continually on
  the rise, and currently account for almost 6 of
  all breakfasts.
• Following the trend created in foodservice,
  breakfast sandwiches have found their way to the
  in-home breakfast table and are on the rise.

Source NPD National Eating Trends 2002
4
Breakfast Trends

• The top three breakfast itemsready-to-eat
  cereal, coffee and fruit juiceare all declining
  at in-home breakfast meals.
• At in-home breakfast meals, the old
  standbyseggs, toast, bacon and sausage are all
  on the rise.
• Nearly half of all households report to have
  bacon (53) and breakfast sausage (44) in their
  kitchen at all times.

Sources NPD National Eating Trends 2002 and NPD
Kitchen Audit 2002
5
Pork Consumption at Breakfast
Twenty-five percent of all pork consumed is eaten
at the breakfast meal.
Source NPD National Eating Trends In-Home/Away
From Home combined 2001/2002
6
Lunch
7
Lunch Trends

• Almost half (45) of all lunches are eaten
  in-home, but like breakfast, this number is
  decreasing.
• About one out of five (17) people claim to skip
  lunch altogether.
• Sandwiches have remained the most popular lunch
  dish.
• Of all sandwiches consumed, ham sandwiches have
  been the most popular for decades.

Source NPD National Eating Trends 2002
8
Pork Consumption at Lunch

• Ham/ham lunchmeat represents almost one-half
  (42) of all pork consumed at lunch, primarily in
  the form of sandwiches.
• Bologna/other lunchmeat (17) and hot dogs (20)
  are consumed about equally.
• Sausage, bacon and fresh pork account for the
  remainder of pork eatings at lunch.

Source NPD National Eating Trends In-Home/Away
From Home combined 2001/2002
9
Pork Consumption at Lunch
includes pork and other proteins
Source NPD National Eating Trends In-Home/Away
From Home combined 2001/2002
10
Dinner
11
Dinner Trends

• Like breakfast and lunch, the number of dinners
  eaten in the home is decreasing.
• Still, three out of every four dinners are
  prepared and eaten in the home.
• Following the trend in convenience, currently
  over one in four main dishes at in-home dinner is
  frozen or ready-to-eat.

Source NPD National Eating Trends 2002
12
Dinner Trends

• Younger couples/singles and the elderly enjoy
  quicker, convenient preparations, while
  empty-nesters enjoy spending more time in the
  kitchen cooking.
• Married households with children and the elderly
  are most likely to prepare dinner at home, while
  younger couples/singles tend to eat dinner out,
  or enjoy the convenience of take-out food at
  home.
• Overall, people are willing to invest more time
  in preparing dinner on the weekend than during
  the week.

Source NPD Kitchen Audit 2002
13
Pork Consumption at Dinner

• The greatest variety of pork items are consumed
  at the dinner meal.
• Together, lunch and dinner account for almost 70
  of all pork eatings.
• Like lunch meals, ham/ham lunchmeat dominate
  during dinner, accounting for almost one-quarter
  of all pork consumed at this meal.

Source NPD National Eating Trends In-Home/Away
From Home combined 2001/2002
14
Pork Consumption at Dinner
Fresh pork represents 35 of the pork consumed at
dinnertime, half in the form of pork chops.
includes pork and other proteins
Source NPD National Eating Trends In-Home/Away
From Home combined 2001/2002
15
Carried Meals
16
Pork Consumption at Carried Meals
Lunchmeats account for almost all pork consumed
as carried meals.
includes pork and other proteins
Source NPD National Eating Trends In-Home/Away
From Home combined 2001/2002
17
Pork Consumption Overall
18
Pork Consumption Overall
Processed pork accounts for 84 of overall
pork consumption.
includes pork and other proteins
Source NPD National Eating Trends In-Home/Away
From Home combined 2001/2002