Stakeholder Communication Toolkit

1
Stakeholder Communication Toolkit
Annexure 13 Stakeholder Communication Toolkit
2
Stakeholder Map and Communication PlanContents

• Organisation Structure
• Here you should outline the structure of your
  division or organisation in order to make sure
  that you do not leave out any important
  stakeholders.
• Key Stakeholders
• Here you should outline who your stakeholders
  are.
• Stakeholder Map
• The stakeholder map should allow you to plot
  where you think the various stakeholder are in
  terms of their degree of influence in the
  organisation, how important it is that they
  buy-in to the communication and their possible
  resistance to the messages.
• Combined Stakeholder Information
• This template will help you to design a
  communication plan specifically for different
  groups of stakeholders or individuals.

3
Organisational structure of organisation or
company
Insert structure here.
4
Key Stakeholders
5
Stakeholder Map
High
Insert stakeholder groups on the map
Resistance to Change
Insert stakeholder groups on the map
Insert stakeholder groups on the map
Insert stakeholder groups on the map
Low
Degree of Influence
High
Low
6
Combined Stakeholder Information