Genuine Windows Vista

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Genuine Windows Vista
Preinstall only genuine Windows Vista
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Things have changed with Windows Vista

• After reviewing this presentation, you will be
  able to communicate to your customers why it is
  important that they get genuine Microsoft
  software.  Topics include
• Piracy detection built in to Windows Vista
• New features available only on genuine Windows
  Vista
• The user experience with a non-genuine version

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Genuine Validation Piracy Detection
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New Built-in Piracy Detection

• New Software Protection Platform built into
  Windows Vista, identifies non-genuine versions or
  versions that have been tampered.
• During original installation or as updates and
  enhancements are installed,
• Windows Vista can identify and block stolen,
  leaked, false or abused keys at any time.
• If a system is determined to be non-genuine key
  features will be disabled and,
• the operating system will go into a reduced
  functionality mode.

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Reduced Functionality Mode

• Failure to activate within the 30-day grace
  period, will result in Windows Vista going into a
  reduced functionality mode.

• No desktop
• No start menu or task bar
• Windows Vista functionality limited to the
  default web browser for 1 hour periods

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Genuine Windows Vista Experience
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Only genuine Windows Vista provides customers
performance and peace of mind
More protection
New features
Software updates
Only genuine versions receive the full
functionality of Windows Defender
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New features and benefits available only on
genuine Windows Vista
Windows ReadyBoost
More protection
Windows Aero

• Innovative visuals and navigation

Not available on Windows Vista Starter version
or Windows Vista Home Basic version
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New features and benefits available only on
genuine Windows Vista
Windows ReadyBoost
More protection
Windows Aero

• Speeds up PC performance with readily available
  USB devices.

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New features and benefits available only on
genuine Windows Vista
Windows ReadyBoost
More protection
Windows Aero

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• 25 of Web sites offering counterfeit product
  keys, pirated software, key generators or crack
  tools attempted to install either malicious or
  unwanted software.

Third party research performed by International
Data Corporation (IDC)
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Activation and Validation Process
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Genuine Windows Vista activation
Initial product activation requires a valid
product key.

• If initial activation fails, there is a 30-day
  grace period.
• If initial activation does not occur, Windows
  Vista will go into a reduced functionality mode.

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Genuine Windows Vista validation
From time to time, users may be required to
validate the software is genuine using an online
process.

• Access to certain content, downloads, and updates
  are reserved for genuine versions.
• If validation fails, Windows Vista will go into a
  non-genuine state with a 30-day grace period.
• At the end of the 30-day grace period, failure to
  successfully validate will result in a reduced
  functionality mode.

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Non-genuine User Experience
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Non-genuine user experience
If activation or validation fails, the system
will go into a non-genuine state.

• Users have 30 days to activate with a valid
  product key.
• Constant desktop reminder of a count-down of the
  30-day period and non-genuine status.
• Permanent notification This copy of Windows is
  not genuine.

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Non-genuine user experience
If activation or validation fails, the system
will go into a non-genuine state.

• Many features are disabled, such as Windows Aero
  and Windows ReadyBoost.

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Non-genuine user experience
If activation or validation fails, the system
will go into a non-genuine state.
Access to downloads on the Microsoft Download
Center marked with a star require genuine
validation and are denied when using non-genuine
software.
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Non-genuine user experience
If activation or validation fails, the system
will go into a non-genuine state.

• At end of 30-day period, if the user fails to
  activate with a valid product key, the system
  will go into a reduced functionality mode.

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Non-genuine user experience

• Failure to activate within the 30-day grace
  period, will result in Windows Vista going into a
  reduced functionality mode.

• No desktop
• No start menu or task bar
• Windows Vista functionality limited to the
  default web browser for 1 hour periods

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Frequently Asked Questions
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Fast Facts for Customers

• Top 5 reasons why your customers should only get
  genuine Windows Vista preinstalled
• Only genuine Windows Vista provides an enhanced
  user experience with an improved user interface
  and innovative visuals with Windows Aero.
• Only genuine Windows Vista provides access to
  ReadyBoost, a way to speed up PC performance
  with easy to find USB devices
• Only genuine Windows Vista provides access to
  hundreds of updates and downloads of popular
  applications like Windows Media Player to keep
  up to date over time.
• Only genuine Windows Vista provides the full
  features and protection from spyware and malware
  with Windows Defender.
• Only users of genuine Windows Vista have access
  to Microsoft support to help them when they need
  it.

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Fast Facts for Customers

• Top 5 reasons why your customers should never get
  a non-genuine version of Windows Vista
• Constant desktop reminders will notify your
  customers they have installed non-genuine Windows
  Vista software.
• Great new features such as Windows Aero and
  Windows ReadyBoost are disabled.
• Updates and downloads are denied, such as new
  releases of Windows Media Player and Windows
  Internet Explorer 7.
• Information stored on the PC may be exposed to
  on-going risks from spyware, malware, and
  viruses.
• If Windows Vista is not activated with a genuine
  product key, the system will go into a reduced
  functionality mode which includes
• No desktop
• No start menu or task bar
• Windows Vista functionality limited to the
  default web browser for 1 hour periods

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Frequently Asked Questions

• How does Windows Vista activation differ from
  Windows XP?
• Volume license activation has changed and volume
  license keys cannot be used to circumvent the
  activation process. The new Software Protection
  Platform built-in to Windows Vista, identifies
  non-genuine versions or versions that have been
  tampered. During original installation, or as
  updates and enhancements are installed, Windows
  Vista can identify and block stolen, leaked,
  false or abused keys at any time. If a system is
  determined to be non-genuine key features will be
  disabled and the operating system will go into a
  reduced functionality mode.
• What if my customers are requesting or planning
  on installing counterfeit software to help save
  on costs?  What should I tell them?
• While counterfeit may be inexpensive to acquire,
  it will cost them in the long run. The initial
  savings from acquiring non-genuine software might
  quickly disappear into the unknown cost of fixing
  potential problems associated with counterfeit,
  such as ridding your PC of viruses, losing data,
  or repairing a business reputation if customer
  data is compromised.

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Frequently Asked Questions

• My customers are requesting a PC without an
  operating system what do I tell them?
• There are only two ways to acquire genuine
  Windows software on a new PC is via the OEM
  channel, preinstalled on a new PC or via a full
  packaged retail product. Getting Windows
  preinstalled via OEM is your customers most
  cost-effective option. If they are planning on
  using Windows software on this PC, you should
  tell them that getting it later will be time
  consuming and less cost-effective.
• What will customers experience if they have
  non-genuine Windows on their PC?
• Non-genuine copies of Windows Vista lose access
  to key features, have limited access to updates
  and eventually stop working. First, they will
  have a constant reminder on their screen that
  says they are not running genuine Windows
  software. Second, they wont have access to all
  available updates and downloads. Third, they
  wont have access to the great new features
  available in Windows Vista, such as Windows Aero
  and Windows ReadyBoost. Eventually, Windows
  Vista will go into reduced functionality mode.

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Frequently Asked Questions

• How does Microsoft determine what keys to block?
• Product keys can be blocked for a number of
  reasons, including if the product key is abused,
  stolen, pirated or seized as a result of
  anti-piracy enforcement efforts. Product keys can
  also be blocked if they are beta or test keys,
  if there were manufacturing errors in the keys,
  or if the keys have been returned.
• What is validation?
• Validation is required for many valuable and
  popular downloads and updates. Validation is a
  quick, easy, and confidential online process that
  enables customers to verify whether their Windows
  Vista software is genuine. Once validated as
  genuine, customers can gain access to valuable
  downloads, updates, and more.

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Frequently Asked Questions

• What is reduced functionality mode?
• In reduced functionality mode the users will
  experience no desktop, no start menu or task bar,
  and Windows Vista functionality will be limited
  to the default web browser for one (1) hour
  periods.

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Call To Action

• Make sure you preinstall genuine Windows Vista so
  you protect your customers from the risks of
  reduced functionality and offer them the best
  value and experience.
• Only source from genuine suppliers.
• Dont use leaked Volume License keys.

Make sure your customers get only genuine
Microsoft software!
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Resources

• Site URL
• Genuine Microsoft Software www.microsoft.com/genu
  ine
• How To Tell www.microsoft.com/howtotell
• Reporting Software Piracy www.microsoft.com/pirac
  y/reporting
• Enforcement http//www.microsoft.com/oem/english/l
  icensing/gsi