Wednesday, May 28, 2003

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• Wednesday, May 28, 2003
• Federal Communications Commission

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• Communications, Infrastructure Security, Access
  and Restoration Working Group

Bruce Allan, Chairman
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Communications Infrastructure Charter of the
Working Group

• Address the risks and vulnerabilities of our
  nation's television, radio, multi-channel video,
  microwave, and satellite infrastructure in the
  event of terrorist attack,natural disaster or
  other manmade catastrophe
• Assess current security and restoration
  capabilitiesto identify best practices, needed
  enhancements,and recommended changes
• Review current media infrastructure
  redundancywithin and between each industry
  segment
• Evaluate the impact of digital technology on
  security, infrastructure redundancy, and service
  restoration

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Working Group Organization
Task Forces Chair Prevention Glenn Reitmeier,
NBC Restoration Bob Seidel, CBS Future
Technologies/ Ira Goldstone, Tribune Digital
Solutions
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Working Group Calendar
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Prevention Task Force Gathering Data
Survey through industry associations
Directly contact organizations
Local
National
Regional
Broadcast TV
Cable TV
Radio
DBS
SatelliteRadio
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Prevention Task Force

• Industry Surveys
• Created with substantial industry
  associationinput and cooperation
• Survey conducted and tabulated by industry
  associations
• SBCA April, 2003 distributed
• NCTA April, 2003 distributed
• APTS May, 2003 distributed
• NAB May, 2003 distributed
• Next step result tabulation assessment

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Prevention Task Force

• Recommendations
• Media companies vulnerability assessments should
  include
• The possibility of deliberate attacks
• Natural disasters
• Equipment failures and take appropriate measures
  toprevent loss of service and to expedite rapid
  recovery
• System redundancies and their geographic
  distribution should be considered as response
  elements in media vulnerability assessments
• During government-declared emergency
  conditions,news networks should consider the
  possibility of abackup carriage plan with other
  non-news networksto gain cost-effective
  additional geographic diversity

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Prevention Task Force

• Recommendations
• The role of commercial communications satellites
  as the predominant means of national signal
  distribution suggests that the security practices
  for these facilities be examined
• Local media should have a vulnerability
  assessment and disaster recovery plan and subject
  it to periodic review, update and practice
• The scenario of widespread power outages should
  be considered a element of vulnerability
  assessments and cooperative response plans. In
  such a scenario, the importance of radio
  increases because of its ability to reach battery
  powered and automotive receivers

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Restoration Task Force

• Capability Assessments
• Surveys designed to determine restoration
  timelines for different sectors
• Develop a cost-benefit analysis for
  short,medium and long term recovery plans
• Validate restoration best practices

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Future Technologies / Digital Solutions Task
Force

• MCAP Rationale
• Digital technology offers inherent enhancements
  in speed, robustnessand flexibility in delivery
  of content
• These enhancements should be embraced and enabled
  as the current EAS system or other new emergency
  information systems evolve
• A standards-based protocol that serves asa
  common technical platform for all digitalsystems
  is an important first step

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• MCAP Key Attributes
• Addressability national, regional and local
• Scaleability support variable and dynamically
  changing bit rates
• Interoperability easily transported
  withinexisting digital media systems
• Prioritizing automatic based on alert level

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(No Transcript)
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• Once the MCAP is defined, industry organizations
  and companies will havean important role in
  progressing to implementation, by developing
  standardsand specifications for carriage of
  MCAPon various media
• We will continue to identify organizationsto add
  to the following list that will be helpfulin
  advancing the MCAP

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(No Transcript)
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• Recommendation
• Government should coordinate developmentof a
  Media Common Alert Protocol (MCAP)
• MCAP defined as
• Protocol to deliver emergency messagesvia
  digital networks
• Protocol that flows over all methods of digital
  transport and can be received by all digital
  receivers
• Protocol that is optimized for point-to-multi-poin
  t networks and devices only

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• Public Communications Safety
• Working Group

John Eck, Chairman
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Outline

• Working Group
• Mission
• Organization
• Membership
• Best Practice Recommendations

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Public Communications SafetyCharter of the
Working Group

• Address issues relating to public communications
  and safety in response to physical attacks and
  natural disasters.
• Means by which government and media communicate
  emergency and public safety information to the
  general population, including but not limited to
  the Emergency Alert System.
• Consider any special requirements needed to
  communicate such information to the hearing and
  visually impaired.

Ensure consistent, reliable and accurate
communication among the Media, Government and the
Public When a Public Safety Emergency is Declared
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Top-Level Issues

• Who is the public? Everyone, including
• Visually Impaired
• Hearing Impaired
• Non-English speaking
• Many key decisions are Government responsibility
  (weather/natural disaster alerts provide some
  best practices)
• Need for a message
• What the message is
• Who it needs to be delivered to
• When it needs to be delivered (perhaps in
  prioritized order)
• Effective execution requires pre-planning and
  training of Government, Media and Public

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PCS Working Group Organization
GovtMedia
GovtPublic
MediaMedia
MediaPublic
What is govts message to the public?
How does govt get its message to the media?
How do media cooperate?
How does media reach all people?
Broadcast TV
new alternatives
Cable TV
EAS
message
Radio
Radio TV Sound Visual
Web
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Working Group Leadership
Chairs
Sub-Committee
Govt Public Thomas Fitzpatrick (Giuliani
Partners) Govt Media Ann Arnold (Texas
Assoc. of Broadcasters) Media Media Dave
Barrett / Fred Young (Hearst-Argyle) Media
Public Mike Starling (NPR) Joe Bruns
(WETA)
Organized Around Process Stakeholders
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Broad Working Group Participation

• Leading Media Companies
• ABC/Disney, CBS/Viacom, Fox, NBC, PBS
• Radio One, Clear Channel radio, NPR
• Hearst-Argyle, Tribune, Telemundo, Univision,
  WETA, WNET
• DirecTV, EchoStar, Time-Warner Cable
• Industry Associations
• NAB, APTS, NCTA, CTIA, CEA, TAB
• Government and Emergency Responders
• FCC, FEMA, NWS/NOAA
• Fire Chiefs, Police Chiefs, Natl Sheriffs
  Assoc, Intl Assoc of Emergency Mgrs
• California OES, Florida Emergency Mgmt
• Public Interest Groups
• Partnership for Public Warning, Org of Chinese
  Americans
• Am. Found for the Blind, National Captioning
  Inst., League for Hard of Hearing
• Technology Process Experts

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Introduction

• Timely delivery of warnings and public safety
  information can save lives
• Media production and delivery companies
• play a major role in delivering risk
  communications
• and warnings to citizens at risk
• Capability to educate and inform the public
• Ongoing real time coverage of events
• Critical role in the Emergency Alert System

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Best Practices Framework

• Establishing Responsibility
• Public / Private Partnership
• Joint Plans and Processes
• Coordinated Industry Action
• Emergency Alert System (EAS)
• New Technology
• Promoting Best Practices

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Establishing Responsibility

• 1. A single Federal entity should be responsible
• effective public communications capabilities and
  procedures
• lead responsibilities established
• national, uniform, all-hazard risk communication
  process
• Language diversity
• People with Disabilities (incl. sensory)

Implement a National, Uniform, All-Hazard Risk
Communication Warning Process From a Public and
Private Consensus
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Public / Private Partnership

• 2. A public / private partnership should make
  coordinated use of mass media and other
  dissemination systems.

Best Use of All Available Resources
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• Thanks
• Working Group chairpersons
• Working Group members
• FCC staff
• This is only a beginning
• Framework for future best practices

Challenge Going Forward energizing state and
local level collaboration among media and
government
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Joint Plans Processes

•  3. Local and State governments and the media
  should cooperate to create, review and update
  emergency communications procedures
• 3.1 Effective use of current, emerging, and
  legacy systems
• 3.2 Local media - key participants in
  communications and warning plans
•  3.3 Federal and local agencies - work with the
  media
• 3.4 Local media - assist government - create and
  deliver public education
• 3.5 Presentation guidelines be sure that all
  emergency delivery systems work well together
• 3.6 Regular testing and rehearsals

Joint Planning Execution
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Coordinated Industry Action

• 4. Local media should form cooperatives to
  deliver government emergency messages in a
  coordinated way to all constituencies in the
  community.
• 4.1 Local media pools for risk communication and
  warning
• 4.1.1 Consider a single media point of contact
• 4.2 Media and government should agree to take
  pre-planned actions upon authenticated notice
• 4.2.1 Local and state emergency communication
  committees should plan well coordinated community
  responses
• 4.2.2 Local media should coordinate activities
  to reach multiple language and disabled
  constituencies
• 4.3 Activities / roles appropriate to local
  conditions under various failure scenarios should
  be created, developed, rehearsed and tested
• 4.3.1 Plans should account for widespread power
  outages, when radio can communicate to battery
  powered receivers

Coordinated media actions amplify government
messages
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EAS

• The Emergency Alert System should be periodically
  tested, upgraded as necessary, implemented and
  maintained.
• 5.1 Uniformly implemented with the latest EAS
  codes
• 5.2 Update State and local EAS plans - with
  broadcasters and cable operators
• 5.3 Wired and wireless paths to EAS entry points
  should be in good working order
• 5.4 Primary Entry Point system should be in good
  working order

EAS Can Be Used Effectively
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New Technology

• Research into alternative, redundant and/or
  supplemental means of communicating emergency
  information to the public should be accelerated.
• 6.1 Expand government partnership with media,
  consumer electronics and computer industries
• 6.1.1 Explore emerging technologies existing
  infrastructures and new ones

New Technology Can Improve Capabilities
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Promoting Best Practices

• 7.  Local jurisdiction/market cooperatives should
  be encouraged to share their locally developed
  best practices

Significant Gains achieved through People
Process
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Concluding Remarks

• Thanks
• Working Group chairpersons
• Working Group members
• FCC staff
• This is only a beginning
• Framework for future best practices

Challenge Going Forward energizing state and
local level collaboration among media and
government
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• Wednesday, May 28, 2003
• Federal Communications Commission