Text Size

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PowerPoint
Design Principles
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What is PowerPoint?

• PowerPoint is a multi-media presentation tool. It
  helps make abstract concepts concrete.

• The text is an outline of the presentation
• The multi-media elements enhance your
  presentation by appealing to the senses,
  emotions, and thereby the intellect.

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The Power in PowerPoint

• An effective presentation starts with good
  content.
• That contents effectiveness is enhanced by the
  elegant use of design principles.
• Balance/Proportion
• Uniformity/Consistency in design
• Contrast
• Flow

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Good Layout and Design

• Balance text and graphics
• Clear relationship between text and graphics
• Similar/appropriate sized graphics to balance
  text
• Graphics need to be similar in style
• Uniformity - Place text and graphics in similar
  locations
• Graphics placed on the left helps to lead the eye
  to the text.
• Introduce graphics and text in the same order

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Good Layout and Design

• Contrast - Choose contrasting colors for the
  foreground and background
• This is poor contrast
• This is good contrast
• Flow A slide has directionality
• Left to right
• Top to bottom
• Graphics have direction and should face the
  center of the slide.

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Place dominant elements
where lines
intersect.
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Text Size

• Projected text should be large enough to be read
  by all viewers (even the people in the back of
  the room).

• This is 32 point, clearly legible.

• Anything smaller (28), becomes more (24 point),
  and more (20 point), and more (16 point),
  difficult to read. When you get down to 14 point
  and even 12 point, its very difficult to read.
  For playback on an individuals computer, small
  font is ok, but for presentations using a
  projector, small fonts will be lost.

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Text Size
32 point text is recommended.
24 point is a minimum for most situations.
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Text Upper and Lower Case

• Use a combination of Upper Case and Lower Case
  letters.

• This combination is easier to read THAN ALL
  UPPERCASE LETTERS.

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Font Styles

• Choose Sans serif fonts, such asArial, Comic
  Sans MS, Microsoft SansSerif, Tahoma, Verdana,
  Trebuchet MS

• Serif fonts, such as Times New Roman may be
  more difficult to read when projected or used on
  the web.

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For Example . . .

• This is Arial, size 32.

• This is Times New Roman, size 32.

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Bullets

• Do not center bullet points,
• It makes the text ragged
• And hard to read and follow with your eyes.

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More on Bullets . . .

• Generally, left justify bullets.
• This keeps things neat . . .
• and easy to follow.

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Contrast Drop Shadow Text

• Use of a drop shadow increases thecontrast for
  text and objects.
• This is without drop shadow.

• This is with a drop shadow . . . . .

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Contrast is Important

• For Paper
• Dark text on a light background
• For Projection
• Light text on a semi-dark background
• The eye is attracted to light

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Backgrounds

• Stick with a single background
• The background is the stage for information.
• Set the stage and leave it alone.

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Color

• The least predictable element of a presentations
  final appearance is

COLOR

• Colors will look differently when viewed with
  different monitors and projectors.

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Content Pacing

• Avoid overloading a slide
• You wouldnt eat a whole cake in one sitting.
• Instead, find a logical break and create a new
  slide.

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Too Much of a Good Thing!

• One of the most common mistakes in creating a
  presentation is to place too much information on
  the screen. This can cause the reader to become
  distracted from the speaker . . . Just like you
  are now. Audiences are much more receptive to
  the spoken word.

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Using Multi-Media Elements

• Photos
• Sound
• Graphics
• Animation
• Video
• Hyperlinks

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Animation

• Animation

• Helps focus

• The readers

• Attention!

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Animation

• But too much

• is

• Toooooooooooooo

• MUCH

• And can

• Be distracting!!!

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Sound

• Like animation, sound can
• enhance
• Or detract
• Depending on how its used.

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A Picture . . .
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. . . is worth . . .
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. . a thousand words.
Images are Powerful!
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Graphics
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Basic Rules for Graphics

• Place graphics off-center
• More room for text
• Better balance
• More pleasing to the eye
• Left placement leads the eye to text.

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Charts
Your Audience

• Graphs and charts help illustrate your content.
• Used wisely, graphics will add power.

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Video

• Video can be played within PowerPoint
• Playback requires a fairly fast playback with A/V
  capabilities.

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Hyperlinks

• Hyperlinks can be used to launch a variety of
  files, including
• Documents (Word, Excel, and others)
• Other PowerPoint presentations or slides in the
  same presentation
• Web Sites and E-Mail

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Conclusion

• Focus on Content
• Appeal to the emotions and intellect
• Use sound design principles
• Have Fun!