The Program for Cooperative Cataloging What Does the Future Hold?

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The Program for Cooperative CatalogingWhat Does
the Future Hold?

• Oregon Library Association Annual Conference
• Thursday, 4/19/07
• Mark R. Watson
• Associate University Librarian, Collections
  Access, University of Oregon

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• Brief History
• 1973 CONSER
• 1977 NACO
• 1983 CSCP ? SACO
• 1988 NCCP ? BIBCO
• 1992 CCC ? PCC
• 1995 PCC

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NACO contributions 94-04
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BIBCO Contributions 94-04
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SACO Contributions 94-04
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Successes

• PCC has successfully sustained its programmatic
  role to ensure access to information resources
  through increased cost-effective creation,
  sharing, and timely availability and use of
  authoritative records.
• PCC has increasingly fulfilled an educational
  role through the assistance with promulgation of
  standards and the development of education and
  training opportunities for catalogers. This has
  been an important role that will be even more
  needed in the future.

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Statement on the Changing PCC Environment R.
Wolven - Fall 2004

• The impetus for the PCC and its raison d'être is
  to improve the processes by which libraries,
  collectively and collaboratively, provide access
  to their collections. (By "access," I mean
  essentially FRBR functions -- to find, identify,
  select.) When PCC was created, those processes
  primarily involved the creation of records for
  library catalogs. Thus, PCC has focused on making
  the collective enterprise of creating those
  records more effective -- devising pragmatic
  standards cataloging training automated aids to
  record creation and use.
• Now we are in an environment in which, for large
  parts of our collections, the library catalog is
  only one means among several for providing
  access. The mantra of "better, cheaper, faster,
  more" certainly has application in this broader
  context. The CONSER Summit discussions suggest
  that there are opportunities for collaborative
  action towards these ends, and that in the
  absence of such action libraries are likely to
  continue duplicative and possibly wasteful
  efforts. At the same time, this emerging
  environment is far more diffuse, less organized,
  and less under library control than the
  cataloging environment of either 10 years ago or
  today. The issue now is whether PCC should
  embrace a broader role involving other means of
  providing access, what transformations would be
  needed to play such a role, and what the
  implications would be for organization, funding,
  etc.

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• PCC Strategic Planning
• 2004 Policy Committee Meeting
• 2005 Task Group on the PCC Mission Statement
• 2005 Task Force on Strategic Directions for the
  PCC
• 2005 Vision Statements
• 2005 Policy Committee Meeting facilitator led
  strategic planning process
• 2005 Task Force on Refining Five Identified
  Strategic Directions
• 2006 SD Presentation _at_ ALA Midwinter, San Antonio
• 2006 Breakout Groups _at_ PCC Operations Meeting,
  April 06
• 2006 Presentations of SDs at ALA Annual
• Formulation of tactical objectives, PoCo Meeting,
  Nov 06

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• PCC 2010 Planning for the Future
• http//www.loc.gov/catdir/pcc/pcc2010.html

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• PCC Strategic Directions, 2006-2010
• 1 Be a forward thinking, influential leader
  in the global metadata community
• 2 Redefine the common enterprise
• 3 Build on and expand partnerships and
  collaborations in support of the common
  enterprise
• 4 Pursue globalization
• 5 Lead in the education and training of
  catalogers

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Strategic Direction 1 Be a forward thinking,
influential leader in the global metadata
community

• The PCC is a primary organization bringing
  together in collaboration leaders in the global
  cataloguing and metadata field. It is in a unique
  position to see the way forward, to articulate
  that future vision for practitioners in the
  field, to influence the future and to lead the
  way through cooperative action.
• Goals
• Continually and critically scan its environment
  for opportunities to exercise leadership through
  cooperative action
• Increase the organizations ability to respond
  quickly and effectively to a changing environment
  by being proactive, not reactive
• Actively engage in on-going program evaluation
  and assessment
• Sponsor and support progress through a research
  and development agenda
• Work towards a culture of flexibility and
  nimbleness in perceiving challenges and
  exploiting opportunities

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Strategic Direction 1 Be a forward thinking,
influential leader in the global metadata
community

• Objective 1 Build a professional development
  series on the current and future developments in
  the digital information environment to be
  presented at the annual and midwinter PCC
  meetings, 2007-2010
• Action Develop a series of lectures to
  presented at the annual and midwinter meetings of
  the PCC
• Charge the Professional Development Series TF to
  design a lecture series that is progressive and
  feature issues that stretch catalogers thinking
  in how their skills may be used in the changing
  environment

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Strategic Direction 1 Be a forward thinking,
influential leader in the global metadata
community
Objective 2 Work with JSC to establish an
orientation/training role for PCC Objective 3
CONSER standard record implementation Action
Receive report from JSC deliberations and set an
implementation date
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Strategic Direction 2 Redefine the Common
Enterprise

• The Program achieves its goals through
  cooperative efforts to increase cost-effective
  creation, sharing, and timely availability and
  use of authoritative records. Current trends in
  the web environment are leading away from a model
  based only on standard records towards an
  emphasis on interoperability between multiple
  standards for metadata used and recycled between
  book industry, rights management, library and
  information sectors, increasingly including
  machine-generated metadata. The PCC will address
  these trends in relation to its own goals by
  exploring potential new economic models for
  cooperation that cut across traditional sector
  boundaries by identifying and exploiting common
  metadata needs.
• Goals
• Understand and capitalize on the economic
  advantages of cooperation
• Recast PCC goals, taking into account the new
  realities of the information and metadata
  landscape (e.g. non-library business models for
  information and metadata such as Google)
• Make common cause with non-traditional partners
  when mutual goals align

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Strategic Direction 2 Redefine the Common
Enterprise

• Objective 1 Revise the PCC mission statement
  accomplished
• The Program for Cooperative Cataloging
  supports access to information resources, with a
  focus on the changing needs and expectations of
  the end user. The Program achieves its goals
  through cooperative efforts to increase
  cost-effective creation, sharing, and timely
  availability and use of authoritative records.
  These records are created using cataloging
  standards (currently AACR/MARC based) or derived
  from other bibliographic files and resources
  according to accepted standards. The Program
  assists with the promulgation of standards,
  develops education and training opportunities for
  catalogers, and influences the development of
  cataloging and resource discovery tools in its
  support of record creation activity.

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Strategic Direction 2 Redefine the Common
Enterprise

• Objective 2 Re-invigorate/empower standing
  committees
• Action Reassess the mission and charge for the
  Standing Committee on Standards and Standing
  Committee on Automation
• Charge a PCC Task Group on Standing Committee
  Re-assessment
• Objective 3 Identify funding sources to support
  PCC activities
• Action Identify foundations, agencies that
  provide grant money and develop a list of
  agencies that might fund PCC projects
• Charge a PCC External Funding Task Group

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Strategic Direction 3 Build on and Expand
Partnerships and Collaborations in Support of the
Common Enterprise

• In order to respond more effectively to the
  fundamental challenges facing the PCC in the
  years to come, it is imperative that the
  organization continue to expand on existing
  partnerships as well as form new collaborative
  ventures. By working with others to increase and
  improve communication, cooperation, and
  collaboration, new innovative outcomes will have
  a positive impact on the continued viability and
  success of the Program.
• Goals
• Strengthen efforts to recruit, expand, and
  diversify membership in the PCC
• Develop close working relationships with
  publishing entities to promote arrangements for
  data sharing
• Support efforts to derive cataloguing records
  created according to standards established by
  other communities
• Promote use of commercially created data for use
  in local systems

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Strategic Direction 3 Build on and Expand
Partnerships and Collaborations in Support of the
Common Enterprise

• Objective 1 Explore a new category of
  membership that will allow individuals who do not
  work in a PCC member organization to contribute
  PCC records
• Action Investigate feasibility of an individual
  contributor program for individuals who have been
  trained and have contributed PCC level records
  and make a proposal for such a program
• Action Investigate feasibility of extending the
  PCC individual contributor program to individuals
  who are interested in contributing PCC records,
  but who have not been trained, nor have they
  contributed PCC level records

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Strategic Direction 3 Build on and Expand
Partnerships and Collaborations in Support of the
Common Enterprise

• Objective 2 Explore opportunities for
  repurposing publisher created metadata
• Action Commission report on the current status
  of ONIX standards and other related EDItEUR/NISO
  standards
• Action Review the status report on ONIX
  standards and recommend next steps

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Strategic Direction 3 Build on and Expand
Partnerships and Collaborations in Support of the
Common Enterprise

• Objective 3 Partner with outside communities to
  develop cooperative metadata projects and
  activities
• Action Meet with representatives from OCLC to
  OCLC/PCC mutual goals for metadata
  providers/producers
• Action Identify metadata communities and
  recommend possible cooperative activities
• Charge a PCC Metadata Communities Task Group
• Action Implement cooperative activities with
  metadata communities

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Strategic Direction 4 Pursue Globalization

• In light of the increasingly global scope and
  reach of information, especially through the Web,
  the PCC needs to look beyond North America in
  seeking metadata and access value. While serious
  barriers of language, standards, technology and
  culture exist, they can be overcome or mitigated
  through flexibility, if the gain for all partners
  is sufficient.
• Goals
• Increase the effectiveness and international
  impact of a shared authority file
• Explore translation protocols for bibliographic
  information
• Increase international visibility of the PCC
• Explore reconciliation of PCC and other
  international standards

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Strategic Direction 4 Pursue Globalization

• Objective 1 Internationalize the NACO authority
  file
• Action Identify the barriers to the
  contribution of records to the NACO Authority
  File by organizations outside of North America
  and recommend solutions
• Objective 2 Explore international PCC
  contributions beyond the NACO Authority File
• Action Identify barriers to contributing records
  to BIBCO, CONSER and SACO for organizations
  outside of North America and recommend solutions
• Charge a PCC Task Group to Internationalize the
  PCC

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Strategic Direction 5 Lead in the Education and
Training of Catalogers

• The PCC will continue its well-regarded program
  of cataloguing training, but will increasingly
  turn to educating the profession for the future
  of cataloguing and libraries, and on developing
  future leaders for the changing cataloguing and
  metadata world of tomorrow. Education will
  increasingly focus on the bedrock foundation of
  principles which can be adapted to changing
  needs, audiences, technologies, and on the
  flexibility needed by future leaders to adapt.
• Goals
• Increase leadership development opportunities
  within the PCC and the cataloging profession
• Continue to build on success in developing and
  providing training
• Influence and change the reward structure for
  cataloging professionals
• Promote vertical dialogue and consistency of
  perspective within its own organization and the
  organizations of its member institutions

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Strategic Direction 5 Lead in the Education and
Training of Catalogers
Objective 1 Ensure that catalogers are familiar
with the changes introduced in RDA Action
Develop a workshop to assist catalogers in
learning about and implementing Objective 2
Develop cataloging training courses to be
delivered online Action Develop an online course
in basic cataloging skills Action Propose
additional online courses in cataloging
specialized materials
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• Questions?
• Discussion?

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• Slainte ! Anthony Franks