Cultural Tourism: the Challenge of European Integration, Luxembourg, April 1920, 2005

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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005
ROUND TABLE SESSION Research and Management Tools
Comments on Selected Research Problems of
Tourism Impacts on Cultural Heritage
EC 6 FP PICTURE Project (Pro-active management of
the Impact of Cultural Tourism upon Urban
Resources and Economies)
Milo Tomá Drdácký Academy of Sciences of the
Czech Republic
PICTURE Project
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Cultural Tourism the Chalenge of European
Integration, Luxembourg, April 19-20, 2005
Challenge for joint European research
Problem of impacts related to real number of
visitors Problem of availability of reliable and
up-to-date data
PICTURE Project
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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005
What we can measure? Environmental and material
facts Functional changes How we can acquire
data? By means of field and literature
research Data are scientific and reliable, mostly
limited and sometimes hardly ready to be
generalized
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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005

• Assessment of architectural heritage
  deterioration impact
• damage quantification possible
• direct relation to number of visitors mostly
  available
• typical example

(source H.Lloyd et al. Economics of Dust, EC
Conference, London, 2004)
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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005

• Assessment of urban infrastructure change impact
• monitoring of change possible
• direct relation to number of visitors
  questionable

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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005
Assessment of urban infrastructure change impact
Town Square in Telc - changes in infrastructure
and use of units, socio-economic problems
2002
HOUSING
1950
SHOPS SERVICES FOR CITIZENS
FACILITIES FOR TOURISTS (ACCOMMODATION)
PUBLIC FACILITIES
MIXED FUNCTION
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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005
What statistics in the field of cultural tourism
is available? Total number of travellers Total
income in of GNP Case studies and national
level data, e.g. satelite account. Aggregated
data difficult to interpret. Many times with
noise, wrong or not clearly defined. Data from
case studies more relevant.
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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005
Examples Recently published book Tourism and
transition (ed.D.Hall) income from tourism in
the CZ 0.1 GNP, reality 4.5 - 5.5.
Is this information really concerned CH tourism?
(source T.Nypan, London 2004)
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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005
How cultural tourism really supports safeguarding
of cultural heritage ? Case studies reliable
source of data. Other sources very uneven How
reliable is prediction of development of
tourism? Few examples . Development dependent on
geographical situation, society, political
system, local management.
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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005
Trend in development of number of visitors and
annual income in Li-Jiang City, China (since 1997
UNESCO WHC)
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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005
Trends in number of visitors at a small castle
fortress in a forest a goal of cycling tourist
and operated by inventive management (Czech
Republic)
Development of number of number of visitors in
the objects of the National Trust (UK)
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Cultural Tourism the Challenge of European
Integration, Luxembourg, April 19-20, 2005
Trend in development of number of visitors in
Czech Republic and in the Telc Castle (Telc since
1993 UNESCO WHC)
Tendency quite different from the Lijiang or NT
experience
Estimated number of tourists 10 of total
number of visitors
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Benefits from tourism in historic sites
Czech Republic 2001 Income 5.5 of GNP
Telc Castle Cost/Income
Claude Karnouh Economic exploitation of
heritage serves other ends than the heritage.
Heritage economy can be only loss making activity
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TOURISM generates positive impacts employment
(equal opportunities), economy experience,
exchange of knowledge improved public awareness,
minority inclusion negative impacts environmental
and mechanical deteriorating aspects intentional
damage, ignorance, negligence alterations for or
due to tourism unexpected societal changes, city
pollution appropriate impact assessment and
management decision making need reliable up to
date data on all levels which cannot be supplied
by research only