22402P Thrivent Builds PowerPoint Template

1
Up to Our Ears in Committed Volunteers
Successful Volunteer Recruitment
200702673
2
Volunteer recruitment is not a one-time event
Recruitment should begin the moment you learn
that you have been awarded a Thrivent Builds
Homes grant, and continue until the home is
complete.
3
Crafting a good volunteer recruitment message

• Interesting and enticing easily understood
• Contains the necessary information detail of
  expectations
• Presents the problem and how volunteers will help
  solve it
• Includes whats in it for the volunteer
• Includes steps to be taken to participate

Featured Tool Thrivent Builds Homes Brochure
4
Once you have your message, who delivers it?

• Speakers bureau
• Volunteer recruitment team
• Newsletters
• Web sites
• Pulpit/Congregation presentations
• Meeting announcements
• Snail mail and e-mail
• Newspaper ads
• Radio PSAs
• Word-of-mouth

Featured Tool Presentation Post-home Selection
5
Recruitment campaigns use one or use them all

• Mass recruitment spread your message as broadly
  as possible, using many communication formats
• Targeted recruitment ideal approach when
  seeking specific volunteers such as Lutherans
• Inner circle recruitment dont forget about
  going back to those who are already connected and
  involved, such as current volunteers, clients,
  staff, friends and relatives, donors, etc.

Featured Tool Volunteers Needed News Release
Template (Lutherans or General)
6
What every volunteer wants to know up front

• Where they will be volunteering
• To whom they will be reporting
• A clear statement of the goal(s)
• Tasks or skills required to reach those goal(s)
  and who will teach those skills, if necessary
• Minimum amount of time they are expected to
  volunteer

Featured Tool Role Descriptions (Chapter
Specialist, Congregational Champion, Affiliate
Project Leader, Site Host)
7
Recruitment tools available on Thrivent Builds
Resources

• www.thriventbuilds.com/resources
• Bulletin inserts
• Newsletter text
• Pre-coded Web page
• Phone scripts
• Self-mailer template
• Role descriptions
• Poster
• Print ad template
• News release templates
• Videos

8
Tips to help you retain and grow your volunteer
crew for your next Thrivent Builds project

• Ask current volunteers to each recruit a friend
  to volunteer with them next time
• Plan to recognize the contributions of your
  volunteers a simple potluck at the end of the
  project is always fun
• Regularly highlight your volunteers in the
  Habitat, Chapter or RFO newsletter
• Regularly highlight progress of the build and
  volunteer participation in sponsoring church
  communication channels
• Stay in contact

Featured Tool Thank you certificates
9
If you have questions about this training
Cheryl Winget (Habitat for Humanity
International) Media Relations Specialist Cheryl.w
inget_at_thrivent.com 612-340-5025 Minneapolis, MN
Nicole Doebert (Thrivent Financial for
Lutherans) Web Marketing Specialist Nicole.doebe
rt_at_thrivent.com 920-628-4403 Appleton, WI
10
Those who can, do.  Those who can do more,
volunteer.  Author Unknown