Kava

1
Kava
the ebook reader for moms
51-422 Basic Interaction Instructor Jamin
Hegeman May 5, 2008
Team Wow -
Maria Emerson YoungJoo Jeong Matt Leibner Austin
Sung
Wow
2
Hunt Statement

• To research the reading habits of moms with
  children at home to design an e-book reader that
  enhances their reading experience.

3
Focus Setting

• Brainstorming
• Affinity Diagram
• 3 foci
• Goals of reading
• Physical experience of reading
• Reading hindrance

4
User Research

• Target group Moms with children at home
• 9 moms
• Interview Methods
• Via phone
• Via email
• On-site visit

5
Research Findings

• Out of 9 mothers that we interviewed
• 3 worry about dirty books
• 4 read to stay current
• 4 read for relaxation
• 5 prefer borrowing to buying
• 6 are frequently distracted

6
Concept Generation

• Generated 55 concepts
• Created storyboards
• Analyzed each with respect to research
• Chose the 11 most-relevant for validation

7
Concept Validation

• Interviewed 6 more moms
• Presented storyboards for feedback
• Compiled responses to narrow down features
• 6 final concepts for further design

8
Sometimes it takes me 15 minutes to get through
the paper sometimes it takes the whole day
because there are so many distractions.

• Bookmarking
• Two sided
• Ebook renting

Holding books open hurts my hands.
After I got married, I dont buy books as often
as before. I use the library weekly.
9
You cant wash books. So, I have to be careful
not to make stains.

• Waterproof
• Zoom
• Page interaction

I have to put my reading glasses on when I read.
I need to see the page turning, otherwise I
dont know that it happened.
10
Persona

• Brenda stay-at-home mom
• Not tech-savvy
• Constantly distracted by children
• Desires
• Wants to save money
• Goals
• Stay current
• Relax at the end of the day

I want to stay current... sometimes I need to
escape.
11
Design Process
12
Video Sketch
13
Home Screen
14
Bookmarking
15
Two-sided
16
Library Rental
17
Zoom
18
Gestural Page Interaction
19
Thank You Questions?
20
(No Transcript)