REVENUE POTENTIAL FOR BARS AND CLUBS - PowerPoint PPT Presentation

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REVENUE POTENTIAL FOR BARS AND CLUBS

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Not only are Adscreens a unique and Dynamic way of advertising ... Meet the Celeb/ Events in the Club. For special nights with Celebrities present at the club. ... – PowerPoint PPT presentation

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Title: REVENUE POTENTIAL FOR BARS AND CLUBS


1
  • REVENUE POTENTIAL FOR BARS AND CLUBS

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Revenue Streams
  • Not only are Adscreens a unique and Dynamic
    way of advertising your Club/Bar, and increasing
    footfall they are also capable of making money!
  • We have devised some simple ways that a
    Bar/Club owner can self-liquidate the leasing
    costs of the Adscreen, and make money on top!

4
Jump the Queue
  • Mechanic
  • The Adscreens are put out into the street a
    few hours before the club opens. People are
    handed out flyers inviting them to Text a premium
    number on the Adscreens in order to Jump the
    Queue. As the Queue builds outside the Club the
    Adscreens also work the Queue telling people now
    to text the screen. People receive a text back on
    their mobile phone and they are moved out of the
    Queue.
  • Trial Results
  • In a Trial for the VENUE club in Torquay
    UK the Club received over 275 Texts in one night.
    at 1 per time this equated to over 135 revenue
    for the Club.

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VIP
  • Mechanic
  • The Screens are put out into the streets a couple
    of hours before the club opens and directly near
    the door as people enter the Club, they are also
    given a flyer inviting them to enter a
    competition to be a VIP for the night and have a
    table in a VIP area with Champagne.
  • Trial Result.
  • The Escape Club Amsterdam received over 50
    responses for 150 flyers given out.
  • We believe that if the Adscreens are positioned
    correctly in high traffic areas and directly
    outside the Club, then the premium Text revenue
    could be as much a 1 in 3 people entering the
    club!

7
Sponsorship by Major Drinks Brands
  • We believe that major drinks brands will want to
    use the Adscreens both within the club and also
    on the streets. All the major beer and spirit
    brands have TV commercials, and will be prepared
    to use them to get to the youth market in a
    highly targeted way.
  • We believe that marketed and sold correctly the
    Club/Bar will be able to receive up to 300
    revenue per Adscreen per night for this type of
    activity

8
Competitions
  • Premium text competitions can be run both inside
    and outside the club
  • For instance Text the screen to win an ipod
    Text the screen to win a bottle of Champagne in
    the Club. Designer sunglasses etc

9
Meet the Celeb/ Events in the Club
  • For special nights with Celebrities present
    at the club. The Adscreens can be used with great
    effect to Text the screen to meet the Celebrity.
  • They can also be used to publicise events at
    the Club and increase footfall and ticket prices.

10
Awareness of Events of Promotions
  • Drinks promotions in the Club can be enhanced by
    girls/guys wearing the Adscreens.
  • For instance Vodka Shot girls can wear the
    Adscreens with Vodka commercial playing and sell
    the shots at the same time.
  • In the Venue club in Torquay vodka shot sales
    increased by 30 when the girls were wearing the
    Adscreens

11
Dancers in the Club
  • Adscreens can provide a very high tech focus
    within the Club itself.
  • Dancers and Acts can wear the Screens whilst
    dancing on stage.
  • If this is tied in with major Drinks suppliers,
    we believe that the suppliers would pay to have
    their brands centre stage and show their TV
    commercials/video.

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CONTACT
  • 1-877-ADRIDE-1 (237-4331)
  • info_at_adride.com
  • www.adride.com
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