Title: How the Internet can advance the lives of people in rural India
1How the Internet can advance the lives of people
in rural India
2Can we begin with a dream ?
- Dream of
- A collaboration between Britney Spears
- in the US and an unknown old lady in a
- remote village in India to produce
- fusion music ?
3Rural Opportunity
- India has 600,000 villages
- 650 million people, 130 billion Rural annual GDP
- Can we double the Rural GDP in the next ten
years.
4What Should We Aspire For?
Current Rural GDP in India 130 billion For a
Population 650 million people GDP / Person
200
Rural Prosperity
DOUBLING Rural GDP
400 / Person
5Rural Wheel of Prosperity - The Wealth Creators
6Rural Wheel of Prosperity The Enablers
Agriculture
Animal Husbandry
Trade Commerce
- Finance
- Commerce
- Training Information
IT-Based Services
Agricultural Processing
Industry
7Enabling Finance, Commerce and Training and
Information
The Key Enabler is Communications
8Income and Telecom Spend of Rural Indian
households
Monthly telecom expenditure (assuming 4 income
can be spent on telecom) 3.2 6
8.8 12 17 25 42
100
- 75 (119 million) households can spend barely
3.2 per month on telecom
9To Connect Rural India
- We need
- Low cost technology
- Aggregation of demand
- Multi-service establishments
10Low Cost Technology
Rural India requires
- Telecom Infrastructure at a Capital Expenditure
(CAPEX) of under 200 per line - Not a problem of the West, as affordability there
is much higher - a task of scientists of Developing Countries
- In doing so and serving the large potential
market of India and other Developing Countries - we can be amongst the world leaders in telecom
technology
11Where have we come so far ?
Cost front
- Innovative Technologies (CorDECT) and better
buying has reduced CAPEX to around 325 per line - moving towards 200 per line enabling 50 of
Indian homes to afford telecom - rural connectivity cost reduced from 1500 to
about300 per connection
12Where have we come so far ?
Technology Front
- BSNLs Contribution on the average one fibre
connected rural exchange for every 150 sq km - a wireless system with 10 km range at existing
fibre - connected exchange would cover 80 - 85 of
- villages in India
- CorDECT Wireless in Local Loop developed by IITM
and Midas Communications, Chennai - provides a telephone line and Internet connection
in 30 Km radius
13corDECT Wireless in Local Loop
IITM - Midas
14Aggregation of Demand
Two big success stories of Indian
Entrepreneurship in the recent years
- Cable TV revolution
- Run by a local businessmen over a small area
- 50 of TV households are CS homes
- STD PCO revolution
- Run by an individual working 16-18 hrs
- 30 of population has access to phones today
15Highlights of these models
- Local and small entrepreneurship
- service customised to local needs
- Affordable
- operation cost about a third of that of corporate
sector and benefit of lower operation cost passed
on to the customer - Can we repeat this success in rural internet
connectivity ?
16Multi-service establishments
Rural Internet requires
- Contents and applications in local language
- remote jobs and services
- education, training, literacy
- health and veterinary services
- communication and entertainment
- commercial services, micro-credit, money orders
and banking, agricultural management, forest
products - e-governance
- voice mail, video mail, voice enabled chats,
bulletin board - Development activities
- Water harvesting, Inter-village chat
17To enable these India needs
- A communications company which
- would focus and operate only in Rural Areas
- looks at rural areas as large potential business
and provides wireless Internet connectivity in
villages - thinks and acts rural
18n-Logue Comunications - A Rural Service Provider
- aggregate demand into a kiosk using
- corDECT Wireless in Local Loop
- ISP in a box Minnow
- Reliable power back-up
- 1000 (including taxes) per kiosk providing
telephone, Internet, multimedia PC with
web-camera, printer and 4 hour power back-up for
PC - plus Indian language software
- set up by a village entrepreneur on the lines of
STD / PCOs - needs only 60 per month to break even
19n-Logue Deployment Strategy
20What is the monthly income?
- STD PCO 20
- Children learn typing
- all kinds of on-line and off-line education
10 - Kiosk is a photography shop 6
- also a video parlour on weekend evenings 6
- email and browsing
- voice mail and video mail 10
- e-governance access
- connect to taluka Government office for
services 4 - and much more
21(No Transcript)
22Word-processor in Indian Languages
23Multi-lingual Office Package
IITM - Chennai Kavigal
24Mundi . . . .
- A 60 year old from a village near Melur had lost
vision for 2 years - through tie-up with Aravind eye-care hospital,
vision was restored in one eye - IITM trying to develop Remote Diagnostic tools
- Blood Pressure, Sugar Iron, ECG Monitor,
stethoscope - at total cost of 200
25Consultancy on Crop Disease
- Top Ladies Finger Diseased with yellow
mosaic - Below Post treatment
- Savings of 3000
- Cost of information 050
26E- Dr Vet ?
- In Attapati village , Priyas chicken was limping
- Photo sent to Veterinary college
- Identified as Curled toe paralysis
- Cost for process
- Earlier 4
- This case 040
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28The Power of multi-party video communication
IITM - OOPS
Low bit-rate Video Conferencing (audio video
text at 20 kbps and more)
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30Can Kiosks become Micro-banks?
- TeNeT and n-Logue working with ICICI Bank
- Remote Bill Payment
- Rural ATM
- Micro-finance
- Remittance
- Credit and Product Marketing is one of the
biggest requirement of Rural India
31Knowledge and Training
- Another Driver of Rural Prosperity
- Information Dissemination and Knowledge
Enhancement - Need a Virtual University in every Districtto
enable this - Basic Structure would
- Consist of a Central Hub
- And Knowledge Extension Centres in every village
32The Extension Centre
- Virtual Extension of the University
- Located in Every Village
- Enhanced Village Internet Kiosk equipped with
- Computer(s)
- Internet Connection
- Web Camera and Multimedia
- Power backup
- Local Language Software
- Run by a local person who is trained to
facilitate the learning process
There will about 1000 such Extension Centres in
Every District
33To Sum up
- Internet is Power
- Every village in India needs Internet
- Connecting 600,000 Indian villages can happen
- only with commercially viable connections
- Telecom will
- help in doubling Indian rural GDP
- make rural prosperity a reality
34and .recalling our dream in the beginning
- we are not being so starry- eyed after all in
dreaming thus