To Sustainable Transportation

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Sustainable Transportation
Toward Sustainable Transportation?
Six Steps in the Right Direction
2
Sustainable Transportations Dirty Secret
Sustainable Transportations Dirty Secret
Sustainable Transportations Dirty Secret
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Sustainable Transportations Dirty Secret
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(No Transcript)
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The impact of technology on people in their daily
lives
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(No Transcript)
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Toward Sustainable Transportation
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Toward Sustainable Transportation
Breaking the Impasse
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Breaking the Impasse through...
The New Media, Direct Citizen Involvement,
and Six Concrete Linking Initiatives
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A Word of Background
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A Word of Background

• Presentation made in Paris on 11th October 1996
  to the OECDs Environment Policy Committee, Task
  Force on Transport.
• In it I try to encourage our group to take
  advantage of the same communications techniques
  which are at present being used to such good
  advantage by private sector groups.
• While I feel strongly that there is no reason
  that public sector undertakings as important as
  the EST program should continue to operate on the
  basis on fifty year old technologies and
  organisational approaches, I am also aware that
  we need a good place to start. Which is what
  this presentation is all about.

12
This presentation is...

• Supported by a print handout with details on the
  suggested e/e access routines and the six
  proposals
• Extended by a quick tour of key WWW sites of The
  Commons at http//www.the-commons.org/
• Detailed support and additional background will
  be found in appropriate sections of The Commons
• Further materials information available from
  EcoPlan

EcoPlan International (c) 10, rue Joseph Bara,
75006 Paris, France Tel. [phone]
Fax [phone] e-mail 100336,2154_at_compuserve
.com ISDN/videoconferencing 331.4441.6340 (1-4)
13
Sustainable Transportation Perspectives
1759
1812
1996
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Sustainable Transportation Perspectives
1759
15

• He that travels in theory has no inconveniences
  he has shade and sunshine at his disposal, and
  wherever he alights finds tables of plenty and
  looks of gaiety. These ideas are indulged till
  the day of departure arrives, the chaise is
  called, and the progress of happiness begins. A
  few miles teach him the fallacies of imagination.
  
• The road is dusty, the air is sultry, the horses
  are sluggish, and the postilion brutal. He longs
  for the time of dinner that he may eat and rest.
  The inn is crowded, his orders are neglected, and
  nothing remains but that he devour in haste what
  the cook has spoiled, and drive on in quest of
  better entertainment. He finds at night a more
  commodious house, but the best is always worse
  than he expected.
• Samuel Johnson, The Idler, no. 58, in Universal
  Chronicle, London, 26 May 1759

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Sustainable Transportation Perspectives
1812
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Environmentally Sustainable Transportation
1812 Perspectives
Map Showing Successive Losses of French Army in
Russian Campaign, 1812-1813
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Map drawn in 1885 by M. Minard, retired Inspector
General of Transportation
(Shows temperature drops below zero Reaumur
during retreat
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Sustainable Transportation Perspectives
1996
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(No Transcript)
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1996 Perspectives

• Are we here travelling in theory with no
  inconveniences?
• EST/1812 parallels? Are we too heading toward
  disaster?
• Are we going to able to make that vital turn ...
  in time?
• We know that our policies practices are hugely
  wrong..
• and that our message is not getting through to
  our leaders.
• Accordingly, is what we are doing with this
  program enough?
• If not, is it important enough to try something
  different?
• Or do we just keep on marching? marching?
  marching?

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The New Media, the e/e Sustainable Development

• Only one of many necessary tracks for policy and
  practice
• But a VERY important one!
• Because it allows us to put our heads together
• It cannot however be mastered from outside
• Leaders advisors must be prepared to become
  practitioners (i.e., reasonably skilled users
  in their daily lives)
• This we around this table can begin to do today!

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Topics for Review Today
The Electronic Environment the New Media

• Our new tools and where to start
• Reactions to non-travel Vancouver Conference
  proposal
• And what happened in its wake

and on the bottom line...
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• Six Steps Toward Sustainable Transport

1. EST e/e initiatives
2. STEP
3. S/TEDI
4. TbyT
5. S/T 98
6. Global Laboratory Program
Each for group individual decisions action
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Preparing the 1996 Vancouver S/T Conference Our
Non-Transport Counter-Proposal

• Initial proposal (mid-1995) not even considered
  by group
• Apparently judged to be too far removed from...
• Topic of intended meeting (sustainable
  transportation?)
• The specific mandate of the group
• Critical path of groups EST concept research
  orientation
• Sensible use of proven technology
• Our reaction
• Went ahead did it anyway at our own expense
• With some later OECD and Canadian support
• Results -- Inspect WWW site under The Commons
• (http//www.the-commons.org/vancouvr)

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The New Media and the Electronic Environment
(e/e)
For effective international work, we all now have
to get to know and learn to work with...

• POTS (which can be a lot better used)
• Email 1 (with care on protocols, netiquette)
• Email 2 (zipping and encoding)
• Internet (a lot more than email aimless
  surfing)
• WWW (Beyond Gutenberg-bis)
• e/Conferencing

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Next Stage Electronic Environment

• International Group Work Packages
• (Hardware, software, routines)

• All-modes communications package
• Videoconference (1-on-1 multipoint)
• Whiteboarding (direct screen sharing)
• High speed data transfer
• Group work software

Cost of a complete rig Pentium PC ISDN Ecu
1000
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Now, lets go over to the Web and have a quick
look at those sites that have been set up under
The Commons to support this work
The World Wide Web
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World Wide Web Sites under The Commons
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Now that you know where they are, you can always
go back to check out and develop more detail for
yourselves.
http//www.ecoplan.org/
. . . .
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Question
What can we now do with these new tools?
And can we use them to link into all that diverse
intelligence and enormous problem-solving
potential that is out there and at present
entirely untapped?
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Six Steps to Sustainable Transport

• 1. Put the new media to work for EST for
  yourselves
• 2. Back use the Sustainable Transport Emergency
  Program
• 3. Support the S/T Economic Development
  Initiative
• 4. Link early to the ECs forming-up TbyT program
• 5. Sponsor 1998 Daughter of Vancouver Conference
• 6. Link to and support Global Laboratory
  Curriculum
• (incl. The Transportation Program)

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Common Points of these Proposals

• All have come out of Vancouver e/e follow-up
• All share basic objectives and priorities of EST
• Each aims to implement practical solutions
• All involve on-going initiatives elsewhere
• (Opening up possibilities for cost-effective
  partnerships)
• All increase linkage and impact of research
  community with practical remedial processes
• All can be done by group as whole, or
  individually
• All are thoroughly documented via The Commons

34
1. Putting the New Media to Work

• Become sustainable transport practitioners
  yourselves
• Improve email-2 and Web skills of group (coach
  needed)
• Try to use e/e to work at home at least one
  day/week
• Join core group Videoconferencing-Plus demo
  program
• Cancel your next physical meeting
• (Be sustainable -- use your new electronics
  skills instead)

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2. Link to STEP The Sustainable Transport
Emergency Program

• Shape use STEP to support EST objectives
• Consider STEP as one of ESTs links to the
  outside world
• Establish an electronic conference to invite
  public discussion of EST issues and eventual
  remedial measures
• Set up protected ftp (library) site within STEP
  for private group exchanges and document sharing
  (encoded)
• Use STEP as a forum for pre-publication and
  critical open discussion of selected papers and
  results

36
3. S/T Economic Development Initiative

• Participate in on-going brainstorming
  preparatory discussions for the planned 1997
  S/TEDI Toronto Symposium Demonstration Program
• Scan S/TEDI program materials and sources for
  practical hands-on measures of EST progress
• Give attention to prospect for strategic linking
  of EST policy objectives to priority new work
  issues
• Further develop your e/e skills by using both
  STEP and New Work Web sites and related
  facilities in the process

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4. The ECs New TbyT Program

• TbyT - Querying the potential for substituting
  telecoms for (some portions of) physical
  transportation
• Associate early with this new EC program as part
  of your search for specific policy leads to
  incorporate into final EST recommendations
  package
• Use as a means to develop more concrete and
  complete views of transport/telecoms trade-off
  potential
• Enrich TbyT by bringing in at the outset the EST
  programs special perspectives and expertise

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Let us give more thought to the proposed
Daughter of Vancouver Conference
5.
39
Building on the values and vision of women like..
Rachel Carson
Jane Jacobs
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The 1998 Sustainable Transport Conference

• Review STEP proposals for a more (a) inclusive,
  (b) action-oriented 1998 follow-up to Vancouver
• Check out discussions of proposal for women
  leadership (as a symbol of the new inclusiveness)
  
• Bring in OECD (and your Ministry) as active
  co-sponsors of this important, path-breaking
  event
• Present EST findings and recommendations to this
  critical audience for comment and discussion
• See if you can help make specific, hands-on EST
  recommendations to the needy host city (cities)

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6. The Global Laboratory Curriculum

• Inspect GLC program materials and Web sites to
  scan for link potential to EST
• Consider a demo showing how these schools
  environmental indicator maps can complement and
  extend more official information channels
• Give the program your formal endorsement (at OECD
  individual ministry and agency levels)
• Participate as parents and citizens in this and
  similar school programs in your community

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If governments measure pollution levels at
official government stations, they then have to
think of what government is supposed to do about
it.
If people measure pollution levels in their own
neighbourhoods, then they have to consider what
they need to do about it.
Can we think about that for a minute?
43
How Hard is This Going to Be to Do?

• No new mandate required (This is, after all,
  sustainable transport)
• Modest resource requirement (Great potential for
  cost-sharing)
• Flexible action development permits mid-stream
  adjustments
• The technology is there, easy to use, and
  affordable
• Many fine partner groups ready for collaboration
  
• Actions can be engaged at any of several levels,
  including at a personal, family or local group
  level

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Your Next Steps?

• Your decisions and actions at the OECD?
• - via the EST program and linkages?
• - other ways to follow-up these ideas
  initiatives?

• Your Ministry, agency or group -- actions within
  this program or yet other areas?

• Your local community and neighbourhood?

• You and your family?

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The impact of technology on people in their daily
lives
46
The presentation was prepared with the help...
Presentation Software
Microsoft PowerPoint WWW Site Server
Prime Host Team
Videoconferencing Group Work Systems
Teles GmbH Sound effects
Microsoft, Moon Valley, Gateway Production
counsel
B. Geraudel Music
J.S. Bach (via Gateway
Multi-media)
With kind thanks to the OECD Environment
Directorate and to DG XIII of the European
Commission
47
Documentary support for and further background on
this presentation is available upon request
from
EcoPlan International The Network for
Technology Systems Studies
10 rue Joseph Bara 75006 Paris, France
Tel. [phone] Fax [phone] e-mail
100336,2154_at_compuserve.com isdn/videoconferenc
ing 331.4441.6340 (-4) On WWW at
http//www.ecoplan.org WWW Library at
ftp//ftp.the-commons.org On CompuServe GO
TWEUROPA, New Ways to Work
48
Making the OECD Multi-Media Sustainable
Transportation Presentation
Print notes for Task Force members others
interested
49
Intended Uses

• An electronic handout in support of 11 Oct.
  presentation
• A handy means for sharing presentations with
  others who may not be able or choose to attend
• Because electronically transferable, lends itself
  to wide international distribution and use.
• Permits a restatement of important points that do
  not seem to be getting through by other means
• May reach people who are not print-receptive
  (not all of whom necessarily idiots)
• Permits presentation to be made without requiring
  the speaker always to travel (sustainable
  transport)

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How hard is this to do?
51

• Uses readily available PC tools (which are
  improving all the time)
• Toughest problem is finding balance between
  presentation form and content
• It does take time though
• thought, patience, perhaps a bit of touch
• And respecting intellectual property

52
Does it get its message across?

• You are best placed to decide that!
• You may wish to note that the entire text of the
  presentation is reproduced on the following page.
• This may suggest to some that the entire effort
  is a waste of everyones time?
• Or, alternatively, that creative restatement of
  central points and issues is possibly much needed?

53

• Sustainable Transportation Breaking the Impasse
  Through the New Media, Direct Citizen
  Involvement, Linking Initiatives, the Global
  Lab Curriculum A Word of Background Presentation
  made in Paris on 11th October 1996 to the OECDs
  Environment Policy Committee, Task Force on
  Transport. In it I try to encourage our group to
  take advantage of the same communications
  techniques which are at present being used to
  such good advantage by private sector groups.
  While I feel strongly that there is no reason
  that public sector undertakings as important as
  the EST program should continue to operate on the
  basis on fifty year old technologies and
  organisational approaches, I am also aware that
  we need a good place to start. Which is what this
  presentation is all about. This presentation
  is... Supported by a print handout with details
  on the suggested e/e access routines and the five
  proposals Usefully extended by a quick tour of
  key WWW sites of The Commons at
  http//www.the-commons.org/ Detailed support and
  additional background will be found in
  appropriate sections of The Commons Further
  materials information available from EcoPlan
  Who am I why am I here today? By background,
  education, chosen life work EcoPlan A thinking
  garden (not a think-tank) Impact of technology
  on people in their daily lives Communications,
  Environment, Learning, Work Policy and
  decision-making focus (not research per se) A
  consistent, explicit ethic to provide deep roots
  Public/private partnerships that work Network
  approach to building knowledge community Long
  term presence and commitment (temoin) Our
  long-standing OECD links 1969-1996 What I
  Wont Talk About Today (But if time allowed
  perhaps should) The sad story of Sustainable
  Development The hopeful end of closed government
  The Brains on the Knee syndrome OECD history and
  desirable futures The Environment Directorate
  1971-1996 Work and employment as the back door
  for achieving many environmental objectives
  Learning curves (barriers to some, joy to others)
  Sustainable Transportation Perspectives
  Environmentally Sustainable Transportation 1759
  Perspectives He that travels in theory has no
  inconveniences he has shade and sunshine at his
  disposal, and wherever he alights finds tables of
  plenty and looks of gaiety. These ideas are
  indulged till the day of departure arrives, the
  chaise is called, and the progress of happiness
  begins. A few miles teach him the fallacies of
  imagination. The road is dusty, the air is
  sultry, the horses are sluggish, and the
  postilion brutal. He longs for the time of dinner
  that he may eat and rest. The inn is crowded, his
  orders are neglected, and nothing remains but
  that he devour in haste what the cook has
  spoiled, and drive on in quest of better
  entertainment. He finds at night a more
  commodious house, but the best is always worse
  than he expected. Samuel Johnson, The Idler, no.
  58, in Universal Chronicle, London, 26 May 1759
  Environmentally Sustainable Transportation 1812
  Perspectives Environmentally Sustainable
  Transportation 1996 Perspectives Are we here
  traveling in theory with no inconveniences?
  EST/1812 parallels? Are we too heading toward
  disaster? Are we going to able to make that vital
  turn ... in time? We know that our policies
  practices are hugely wrong.. and that our
  message is not getting through to our leaders.
  Accordingly, is what we are doing with this
  program enough? If not, is it important enough to
  try something different? Or do we just keep on
  marching? marching? marching? The New Media, the
  e/e Sustainable Development Only one of many
  necessary tracks for policy and practice But a
  VERY important one! It cannot however be
  mastered from outside We must be prepared to
  become practitioners (i.e.., reasonably skilled
  users in our daily lives) This we can begin to do
  today! acti Topics for Review Today Our new tools
  and where to start 1995 reactions to non-travel
  Vancouver proposal And what happened in its wake
  Five Concrete Action Proposals 2. The New Media
  the Electronic Environment (e/e) Next Stage
  Electronic Environment International Group Work
  Packages (Hardware, software, routines) Now,
  lets go over to the Web and have a quick look at
  those sites that have been set up under The
  Commons to support this work Now that you know
  where they are, you can always go back to check
  out and develop more detail for yourselves. Five
  Proposed Link Initiatives Arising from the
  Vancouver Follow-up 1. Put these new media to
  work for EST for yourselves 2. Support the S/T
  Economic Development Initiative 3. Link early to
  the ECs forming-up TbyT program 4. Get behind
  1998 Daughter of Vancouver Conference 5. Make use
  of the Global Laboratory Curriculum (incl. The
  Transportation Program) Common Points of these
  Proposals All have come out of Vancouver e/e
  follow-up All share basic objectives and
  priorities of EST Each aims to implement
  practical solutions All involve on-going
  initiatives elsewhere (Opening up possibilities
  for cost-effective partnerships) All increase
  linkage and impact of research community with
  practical remedial processes All can be done by
  group as whole, or individually All are
  thoroughly documented via The Commons 1. Putting
  the New Media to Work Become sustainable
  transport practitioners yourselves Improve
  email-2 and Web skills of group (coach needed)
  Set up protected ftp (library) site within STEP
  for private group exchanges and document sharing
  (encoded) Use STEP as a forum for pre-publication
  and critical open discussion of selected papers
  and results Join core group Videoconferencing-plus
  demo program Cancel your next physical meeting
  (Be sustainable use your new electronics skills
  instead) 2. S/T Economic Development Initiative
  Participate in brainstorming preparatory
  discussions for the planned 1997 S/TEDI Toronto
  Symposium Demonstration Program Scan S/TEDI
  program materials and sources for practical
  hands-on measures of EST progress Give attention
  to prospect for strategic linking of EST policy
  objectives to priority new work issues Further
  develop your e/e skills by using STEP Web site
  and related facilities in the process 3. The ECs
  New TbyT Program TbyT - Querying the potential
  for substituting telecoms for (some portions of)
  physical transportation Associate early with this
  new EC program as part of your search for
  specific policy leads to incorporate into final
  EST recommendations package Use this link as a
  means to develop more concrete and complete views
  of TbyT trade-off potential Enrich TbyT by
  bringing in at the outset the EST programs
  special perspectives and expertise Let us give
  more thought to the proposed Daughter of
  Vancouver Conference The 1998 Sustainable
  Transport Conference Review STEP proposals for a
  more (a) inclusive, (b) action-oriented 1998
  follow-up to Vancouver Check out discussions of
  proposal for women leadership (as a symbol of the
  new inclusiveness) Bring in OECD (and your
  Ministry) as active co-sponsors of this
  important, path-breaking event Present EST
  findings and recommendations to this critical
  audience for comment and discussion See if you
  can help make specific, hands-on EST
  recommendations to the needy host city (cities)
  5. The Global Laboratory Curriculum Inspect
  program materials and Web site to scan for link
  potential to EST Consider a demo showing how
  these schools environmental indicator maps can
  complement and extend more official information
  channels Give the program your formal endorsement
  (at OECD individual ministry and agency levels)
  Participate as parents and citizens in this and
  similar school programs in your community How
  Hard is This Going to Be to Do? Next Steps? For
  further information or to follow-up on any of
  these ideas, dont hesitate to contact us at
  

Entire text of this presentation
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(No Transcript)
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Toward Sustainable Transportation