Social Media

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Social Media Management Tools Comparison
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Social media Management includes web- and
mobile-based technologies which are used to turn
communication into interactive dialogue among
organizations, communities, and individuals.
There are many web tools and applications out
there that related with social media management,
but not all are created equal. As you know, a
good social media management tool will be very
helpful for your business. That is to say, it
is one important step for you begin to run your
business, especial for start your social media
marketing journey. In this article I will
discuss three tools Ive tried for connecting to
all social networks account and well take a
quick look at the different features they offer
too.
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1. Worphy(www.worphy.com)
Worphy(www.worphy.com) is a free social media
management platform for businesses and
organizations to efficiently manage accounts
across multiple social networks from one secure,
web-based platform. Main features are message
scheduling, team collaboration, multiple social
networks support (Facebook, Twitter, Weibo, QQ
and Renren), analytics, knowledge management,
customer service, text to picture, content
library and dashboard etc. With the free
version, you can add multiple social network
accounts and immediately start your social media
marketing journey. The Teams groups management
feature allows you link your team members with
specified social accounts. This will make your
social network accounts more secured through this
team collaboration feature. Another thing to
notice with Worphy is its Facebook/Twitter
scheduler. When you are about to post, you should
find the following features are very handy. The
picture library get you with millions online
pictures. The text to picture allows gets
around 140 characters limitation in Twitter. The
picture merging feature helps re-organize your
attached photos. Moreover, you can schedule
wherever you are and it is with time zone
support.One thing I would be disappointing with
Worphy is Google is currently unsupported. I
hope that Worphy guys can consider adding it soon.
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2. SendibleSendible is an online marketing
service for businesses and marketers to promote,
grow and track their brands through the use of
Social Media, Email and SMS messaging. Sendible
is the easiest way to grow and build your brand
online and is a one-stop-shop for all your
marketing needs. As you know, Sendible is a
very easy platform for you to manage all you
social networks, such as sending messages to all
networks, scheduling your messages. However, the
drawback of Sendible is that it only provides 100
pieces of messages for free. You have to pay more
to continue to use it. It is much expensive.
Maybe I would consider it when it is cheaper next
time.
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3. HootsuiteHootsuite is one of the most popular
services and has been mentioned all over the web.
It is packed full of features, including the
ability to schedule tweets, of course. The
interface is beautiful, customizable, and Im
impressed with how Hootsuite acts like a desktop
client with the way it uses Ajax and other web
technologies to keep things updated and
dynamic.Even though its overkill for
scheduling tweets (if thats all you want to do),
its still simple enough to use for just that
purpose. It has other time-saving features, such
as automatic updates of your blog feeds into
Twitter and threaded conversations to help you
stay organized when following a lot of other
tweeters.
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To summarize, as a guy who post as much like I
do, I would recommend Worphy(www.worphy.com) as
for its powerful scheduler. Besides, it is free.
Still, if you need to manage your social accounts
more than just Facebook and Twitter, HootSuite
might be a better choice.