NASA/IBM Partnership Milestones

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NASA/IBM Partnership Milestones
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Our world is becoming smarter
Instrumented
Interconnected
Intelligent
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IBM Research
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78 Percentage of CIOs who want to improve the
way they use and manage their data
Of CEOs agree IT complexity will continue to rise
CIOs spend an impressive 55 of their time on
activities that spur innovation
78 of CEOs put more focus on insight and
intelligence of information to realize their
strategy.
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69 Of CEOs will achieve better business results
through more collaboration and information sharing
Of CIOs say it is imperative to integrate
Business and Technology to innovate
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The real value arrives when the software
capabilities are delivered in an industry context
through IBM Industry Frameworks
Accelerate solution design Retail-specific
assets Reduce project risk Reusable
implementation patterns and support for industry
standards Flexibility Choice of business
applications and services from IBM and IBM
Business Partners Return on investment
(ROI)Build a differentiated retail capability
and business valueone project at a time
Marketing andcustomermanagement
IT systems and operations
Marketing andcustomermanagement
IT systems and operations
Information Analytics Business
Processes People Product Service
Innovation Security Operations
Store andchannels
Business and financeadministration
Store andchannels
Business and financeadministration
Merchandisingand productmanagement
Supply chain
Merchandisingand productmanagement
Supply chain
IBM Retail Industry Framework
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IBM provides a comprehensive framework that
delivers accelerates solution deployment
IBM Banking Industry Framework

• The framework provides a banking-specific
  software platform with
• Banking extensions and pre-built solution
  accelerators to speed deployment
• Best practices and business- specific usage
  patterns to lower risk
• Support for adoption of open and industry
  standards
• A choice of business applications from IBM
  business partners
• An approach to align technology with business
  needs

Core Banking Transformation
Integration Optimization Analytics Collaboration S
ecurity Resiliency
Customer Care and Insight
Payments and Securities
Integrated Risk Management
The framework gives you speed, flexibility and
choice in deploying solutions while reducing cost
and risk!
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Government Services, particularly social security
and social services, are key services and a major
budget factor for all governments.

• Improve Citizen Business Services
• Outcomes-based Social Services
• Citizen-centered design
• Integrated Case Management

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Software is key to addressing these challenges,
transforming the planet and making businesses
smarter
Smarter energy and utilities
Smarter government
Smarter healthcare
Smarter solutions for retail
Smarter telecommunications
Smarterchemical and petroleum
Smarter banking
Smarter insurance
Smarter electronics
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But with new models and ways of working come new
challenges...
Global integration and connectivity As the world
becomes more interconnected and as the paradigm
of the organization shifts from multinational
corporation to globally integrated
enterprise, businesses can no longer afford
to operate as islands. More than ever, they need
to find ways to connect both internally and
externally.
Data everywhere As the world becomes
more instrumented, the challenge is to get more
out of the wealth of new informationfrom
managing data to developing insights.
New expectations for value Customer expectations
have never been higher Personalized service,
delivered flawlessly.
Software
Business
Security risks Technology has allowed work to
move beyond physical locations and brand
offices. It now exists on virtual
platforms, across dispersed teams and players.
But the more data and information organizations
make available to their internal audience, the
greater the risk.
Differentiation through people As always, its
the capabilities and ingenuity of the people in
business that deliver results. But today,
its about more than just those on
your payrollthe greater opportunity is how well
you can engage a worldwide ecosystem of
employees, partners, suppliers, and customers to
help create new value.
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IBM software delivers virtually unmatched
capabilities, integrated into industry solutions
that yield quantifiable business benefits while
making the planet smarter.
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Backup notes slide 3
How is IBM software helping deliver better
business outcomes? Massive investments, leading
innovations
IBM changed the mix of the business

• IBM investment has shifted the company toward
  software
• More than US8 billion in acquisitions and US9
  billion in research and development (RD) from
  20072009
• US20 billion in future acquisitions
• 53 software acquisitions since 2001
• 40 innovation centers, 80 RD labs, 33,000
  developers, more than 30,000 IBM Business
  Partners
• Focus on software solutions and business process
  transformation

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Segment pretax Income
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