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BOOKS

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CMM 201 Foundations of Mass Communication. 1. BOOKS. Chapter Two ... By 2000, 35 million copies in print. In 2001, sales passed $100 million. ... – PowerPoint PPT presentation

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Title: BOOKS


1
BOOKS
  • Chapter Two

2
J.K. Rowling
  • 1997
  • Age 28
  • Finished her first book
  • Harry Potter and the Sorcerers Stone

3
Harry Potter
  • A sequel a year
  • By 2000, 35 million copies in print
  • In 2001, sales passed 100 million.

4
Johannes Gutenberg
  • He did NOT invent the printing press
  • He invented the systen of moveable metal type
  • When 1446
  • An instant and permanent revolution

5
More on Gutenberg
  • By 1500, nearly 40,000 books had been printed
  • End of the scribists age and the beginning of
    truly MASS communication
  • He printed 200 Bibles one sold in 1978 for 2.4
    million
  • He died a pauper

6
Books Facts
  • They define our national culture.
  • Book publishing in America began in 1638 the
    Cambridge Press
  • Colonial Period - elitist

7
More Books Facts
  • Name at least one of four uniquely American
    novels of the 1800s. (p. 30)
  • Two kinds of books trade and text
  • Total US book industry -- 24 billion annually
  • Who is Jeff Bezos? (p. 45)
  • What is the typical royalty of a trade book? (p.
    36)
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