Search Engine Optimization - PowerPoint PPT Presentation

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Search Engine Optimization

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Galagali Multimedia Pvt Ltd, an ISO 9001:2008 certified company is the parent. We are one of the market leaders in Digital Marketing, Web Designing & Development and Online Reputation Management segments in India. We are a creative communication provider dedicated to creating, planning and handling marketing and branding strategies and sales promotion solutions for our clients. – PowerPoint PPT presentation

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Title: Search Engine Optimization


1
What is SEO?
  • Search Engine Optimization

2
Meaning
  • Search Engine Optimization (SEO) is
  • The process of improving the volume
  • Increase Quality of traffic
  • It uses search engines natural search results to
    get higher rankings

3
  • Affects visibility of a website or a web page in
    a search engines
  • Natural or unpaid search

4
SEARCH ENGINES
Image Search, Local Search, Video Search,
Academic Search, News Search, Industry-specific
Vertical Search Engines
5
Why Use Online Search?
  • Search is most popular after Emails
  • Better results and easy search options
  • 1 million people use SEARCH everyday
  • Good or Bad
  • Google determines where your business stands!

6
SEO Recipe
  • On Page Factors
  • Page Title
  • Keywords in Content
  • Heading Tags
  • Keyword Research
  • How do people search?
  • Competition level
  • 2-4 word phrases
  • Link Building
  • Internal
  • External
  • Anchor Text
  • Improved Rankings
  • Better Visibility
  • Increased Traffic
  • More Leads/Sales

6
7
Importance of SEO
  • Online visibility ? credibility and awareness
  • Improved rankings ? More visitors
  • SEO ? showcases you in front of users
  • Make sure your website/landing page makes it easy
    for visitors to sign up, join, request
    information, buy, or whatever else you seek

8
Galagali Multimedia Pvt. Ltd.
  • Leading Internet Marketing Firm
  • Uses dynamic interactive technologies with
    exclusive focus on clients needs
  • Professional and skilled IT professionals
  • Innovative and creative solutions for web
    promotions and website creations
  • We work with you to create competitive
    solutions, as 70 of the business today is online!

9
We undertake SEO projects for all
  • Websites like-
  • Travel
  • Hotels Resorts
  • Healthcare
  • Engineering
  • Shipping
  • NGO
  • Entertainment
  • Hospitality
  • Matrimonial and many more

10
EXPAND YOUR HORIZON and FULFILL YOUR DREAMS
with Galagali Multimedia Pvt. Ltd.
2011 Copyright All rights are reserved
www.ucc-india.com
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