BUSINESS COMMUNICATION

1
BUSINESS COMMUNICATION

• Plan Strategies
• Formatting

2
PLAN STRATEGIES

• Define your purpose in terms of outcomes
• Identify reader characteristics
• List all information to be included
• Decide on an order for this information using one
  of the Kitemodels
• Choose an appropriate format

3
Purpose

• Why are you writing this document?
• What outcome do you wish to achieve?
• What do you want to happen?

4
Audience

• Who is going to read your document ?
• What do your know about your audience ?
• How will this affect what you include in your
  document ?

5
Information

• List all the information you may wish to include
  in your document
• Brainstorm for ideas
• Research thoroughly
• Use accurate information

6
Order of information - Models

• Direct
• Indirect
• Problem solving

7
Format

• Letter
• Memo
• Email
• Facsimile
• Instruction