Essential information on LED SIGNAGE

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Essential information on LED SIGNAGE
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• What you will find here
• Who benefits from digital signage
• Unique features of LED signs
• Benefits of LED message boards
• What you need to know before
• installing LED signs

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1. WHO BENEFITS FROM DIGITAL SIGNAGE
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Who benefits from Digital Signage

• Retail
• Educational
• Hospitality
• Healthcare
• Advertising
• Government
• Religion
• Construction

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• Retail Industry
• Encourage foot traffic
• Promote products
• Convince customers at POS
• Boost sales of premium items
• Get rid of clearance items faster
• Strong branding helps attract customers in
  competitive environment
• Integration of smart technology helps keeping
  current inventory up-to-date

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• Educational Institutes
• Place LED signs in lobbies, student unions,
  dining halls and gyms
• Inform students and faculty about upcoming events
  and academic offerings
• Highlight student and faculty achievements
• Alert students and faculty regarding emergency
  situations in and around the campus
• Instructions on LED signs help handling of crisis
  situations with great care

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• Hospitality Industry
• Deliver helpful and relevant information to
  tourists
• Promote hotel services such as laundry and spas
• Inform clients about restaurants and bars in the
  hotel
• Make announcements regarding meetings, pool
  hours, fitness room availability
• Advertise surrounding tourist attractions as a
  means of added revenue for hotels
• Hotel concierge is free to do other things

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• Healthcare Industry
• Provide useful information to visitors
• Available Doctors
• Clinic Hours
• Medicines
• Health screenings
• Promote café menus
• Third party pharmaceuticals can advertise their
  products
• Exhibit achievements of the facility and its
  staff
• Help reach distant employees such as those in
  operating
  
  
  
  
  
  theaters who do
  not have access to their mobiles

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• Advertising Industry
• Due to the high return it provides, it has almost
  become mandatory to utilize LED signs as a medium
  for attracting audiences and entertaining them.
• These signs can
• Reach a vast number of people
• Create brand awareness
• Interact with target market

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• Government Institutions
• State of the art LED signs for
• Way-finding
• Announcing events
• Displaying information
• Exhibiting bureaucracy layers
• Integrated networks allow for real time
  information such as news and weather forecasts to
  be displayed
• Entertain people in waiting areas
• Public transport authorities can provide useful
  information to travelers to make informed
  commuting decisions

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Religious Institutions

• Capture characteristics of a faith and display
  them to large audiences
• Attract a larger congregation
• Attract the interest of people driving by the
  house of worship every day
• Give out a warm and inviting feeling by
  displaying appropriate content inside the house
  of worship

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• Construction Sites
• Health and safety is a critical issue which can
  be fatal if ignored. LED signs can
• Communicate important safety information to
  workers in large and clear formats
• Minimize the risk of accidents on construction
  sites
• Provide up-to-date safety information by updating
  content regularly

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2. UNIQUE FEATURES OF LED SIGNS
Indoor rental 15 x 30
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Unique features of LED signs

• Display location is known
• Accordingly, relevant content can be developed
  for it. Placing LED signs at point of purchase is
  very effective in convincing the buyer.
• Time is known
• Networked LED signs display content based on time
  of day
• Events are known
• Easy to display information related to particular
  time and place. Example current traffic flow,
  concert details, etc

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3. BENEFITS OF LED MESSAGE BAORDS
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Benefits of LEDMessage Boards

• Increased Turnover
• Sale prices, countdown discounts, and cross-sell
  messages are clear calls-to-action.
• Brand Awareness
• Content can be catered only towards building a
  brand and encouraging customers to have a better
  perception of that brand.
• Advertising
• Owners of LED screens can sell or rent part of
  the real estate on the screen to third parties
  for advertising their products in return for a
  price.

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Benefits of LED Message Boards

• Engage and Entertain Customers
• Entertaining content on LED screens placed in
  waiting areas can make waiting times seem
  shorter.
• Internal Communication
• LED signs can recognize achievements, boost
  morale, and improve organizational processes
  within an organization. Real time information
  regarding inventory can be displayed. Emergency
  alerts can immediately be displayed on LED
  screens in relevant departments of the
  organization.

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Benefits of LEDMessage Boards

• Public Announcements
• Way finding and other interactive kiosks at
  subway stations and town centers are very helpful
  for keeping the general public linked with the
  required services.
• Evacuation orders and time sensitive information
  can also be broadcasted in ways that cannot be
  ignored by the public.

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4. What you need to know before installing
Digital Signage
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What you need to know before installing Digital
Signage

• What is my audience?
• Employee
• Customer
• Visitor
• All
• What information am I going to communicate?
• News, weather, other such current information
• Product and services
• Communication within an organization (alerts,
  sales figures, production statistics, etc)
• Instructional messages such as directions and
  schedules

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What you need to know before installing Digital
Signage

• What is the purpose of the solution?
• Advertise
• Inform
• Entertain
• Reinforce
• How frequently will the information need to be
  updated?
• Live streaming of information
• Files that are updated every night
• Hourly, daily, weekly or monthly looped updates

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What you need to know before installing Digital
Signage

• What will the end result of my LED sign project
  be?
• Physical location of display
• Size, resolution, and orientation of display
• If several screens are being installed,explain
  whether or not all screens willbe displaying the
  same content
• Wall, pole, or floor mounted display?
• Electrical facilities at the point of display
• Requirement of customize d frames
• and protective enclosures

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THANKS!

• Any questions?
• Contact us on
• LED Craft Inc.
• Phone TOLL FREE [phone]
• Email info_at_ledcraftinc.com
• Website http//www.ledcraftinc.com/