OOH Campaign For UBER

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OOH Campaign For UBER

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As per the brand, outdoor is the only medium to attain constant exposure and apt to reinforce the brand’s imagery and message and hence TBZ has put up its Forevermark Diamond Collection on large hoardings of Global Advertisers for its potential customers. The agency has engaged its best media property for the campaign as TBZ believes that the Outdoor is the only medium that can give unavoidable presence. Speaking about the campaign's success, Sanjeev Gupta, MD, Global Advertisers said, "The campaign has created lot of buzz across the industry. We are very happy to provide them the best of the visibility through our A+ category hoardings located across Mumbai.” Forevermark is a diamond brand from the De Beers family of companies. Individually inscribed, expertly crafted, Forevermark diamonds are selected for their exceptional qualities. Visit www.globaladvertisers.in to know more about outdoor advertising special packages. For Booking, Call Now at 9820082849 / 9820797773. – PowerPoint PPT presentation

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Title: OOH Campaign For UBER


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OOH Campaign For UBER
Global Advertisers, Indias finest outdoor agency
has been roped in to promote taxi service
app-Uber. The agency has offered its best
hoardings to create buzz around the premium
services of Uber. After entering the Indian
market about three years ago, Uber made several
addition to its services that were brought in
keeping the Indian riders in mind
exclusively.   Commenting on the campaign,
Sanjeev Gupta, Managing Director, Global
Advertisers, said, We are glad to be a part of
Ubers outdoor campaign. With powerful creatives
and positioning of our A hoarding, we are able
to successfully capture the attention of
commuters on the way for our prestigious
client.   Looking at the cost-conscious Indian
market, in November 2014, Uber launched the
UberGO service, featuring a new fleet of low cost
hatchbacks. With the introduction of UberGO, the
service started to make a lot more sense to daily
commuters with the fares priced even lower than
kaali-peeli taxis.
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