7 Ways To Make Your App Go Socially Viral

1
7 Ways To Make Your App Go Socially Viral

• By - Enterprise Monkey
• Visit us www. enterprisemonkey.com.au

2
Introduction
A socially viral app is something which makes
new users gasp in awe so much so that they cant
keep it to themselves and tell everyone about it
on social media. Viral apps are engaging apps
that users get gung-ho about and share it with
their friends and family through word of mouth,
social networks, emails and chats. Your app needs
to be out-of-the-box and must provide an
experience that is never seen or heard before. If
your app delights the users and adds unique
value, they will surely share it.
3
Here are some steps you can take to make your app
socially viral
4
Build an Emotional Connect
Remember, an app that goes viral is an app that
is loved by its audiences. If your audiences get
emotional about your app, they will surely share
it. You need to attach an aspiration in the app
that creates pride for the user to share the
activity on it. For example, in its initial
days, the key reason why Instagram became popular
was its image filters. Its users enjoyed clicking
pictures and selfies and adding different filters
to them before sharing them on the platform or
resharing them to Facebook. The feature gave
Instagram a unique identity, and there was, and
there still is an aspiration and emotional
connect the users experience, while using the
social network.
Source
5
Provide value
Users share things that drive value for them
and their friends. The more value something can
provide to their friends, the more likelihood of
it being shared because it increases the actual
social currency of the user sharing. The more
worthy users find your app, the more they would
want to associate themselves with it. Moreover,
if having more users using the app makes the
product usage more attractive, it will get shared
more.
Source
6
Cater to users needs
Make the app incredibly easy to use and simple
to understand. Reduce the steps involved in using
the app as much as possible. When an app is
drop-dead simple, it takes the user engagement to
an entirely new level. If the user enjoys using
your app and does not feel any burden using it,
there are high chances that it would get shared
as well. Add social media integration to your app
to help the audience to log in quickly with their
social handles. Tailor your app to your target
audiences needs. Regularly test and integrate
feedback at every stage of development, so when
the time comes for release, you can be sure that
your audience will be truly content.
7
Reward your users often
As the saying goes by, Give and take. Your
users wont come back to you without receiving
anything in return. Reward users with incentives
and promotions to encourage them to share and
invite friends to join. Inviting friends should
be a core process in your app, rather than an
afterthought. Experiment with ways to encourage
customers to invite friends at different points
in the app. Referrals are also helpful, but not
every company can afford them. Create a sense of
urgency in the invitation by offering
limited-time discounts and offers. It can push
people to act quickly by giving them an incentive
to take action on the offer.
8
Provide sharable buttons
Make the app sharing process effortless by
providing the ability to share on multiple social
platforms in a single step. Display only those
social channels that users are more likely to
post. You can place sharing channels that are
relevant to the apps content.
9
Upload your app on different stores
Uploading the apps only on Google or Apple app
store is not enough, you should distribute your
app worldwide with various alternative app
stores. Get your apps featured on alternative app
stores such as Windows, Opera, Chrome and Amazon.
In this way, you can get an edge over your
competitors.
Source
10
Engaging Onboarding
Your apps onboarding process should be
exclusive, engaging and effortless. Ensure that
your app has an intuitive design and sign up and
social share functions so that users dont get
baffled at the very beginning. By ensuring a
smooth onboarding process, you can not only make
the users aware of the key strengths of the app
but also tell them about what difference it can
make in their lives.
Source
11
Thank you!
Source-http//enterprisemonkey.com.au/blog/7-ways
-to-make-your-app-go-socially-viral/