5 Interesting Facts about SEO

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Title:

5 Interesting Facts about SEO

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Social may be trending, however search still paying the bills. Recent research shows that organic search drives 51% of all visitors to both B2B and B2C websites whereas paid-search drives 10%. Overall 89% of customers start their buying process with a search engine. The question then arises, how can marketers get the most out of search? We have listed some stats and facts about search engine optimization which will provide guidance on how organic search works and bring fantastic results for businesses worldwide. – PowerPoint PPT presentation

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Title: 5 Interesting Facts about SEO


1
5 Interesting Facts About SEO
2
Summary
  • Social may be trending, however search still
    paying the bills. Recent research shows that
    organic search drives 51 of all visitors to both
    B2B and B2C websites whereas paid-search drives
    10.
  • Overall 89 of customers start their buying
    process with a search engine.
  • We have listed some stats and facts about search
    engine optimization which will provide guidance
    on how organic search works and bring fantastic
    results for businesses worldwide.

3
75 of SEO is Off-Page and 25 is On-Page
  • Generally, there are 2 primary aspects to
    improving your SEO. One is making your content
    relevant for the keyword people have been
    searching for and the other one is attracting
    links.
  • These elements are known as off-page (on other
    persons website) and on-page (your website).
  • It is important to increase the relevancy of your
    content by including keywords you have been
    wanting to rank for and adding them to important
    areas of your page.
  • Creating content that others want to link to is
    also very important.

4
After Content, Page Titles Are The Most Important
On-page Element
  • It is imperative to have a targeted page title
    because an ineffective page title can drastically
    impact your website.
  • Your page title is something that shows on Google
    when people search.
  • Its vital to include the keywords in H1 text,
    alt tags and paragraph text on the page.

5
Get Creative
  • One of the top challenges in organic SEO link
    building are keyword research and link building.
  • In order to increase the ranking of your website,
    try to use a web presence optimization approach
    to gain high-quality links from industry
    influencers and online publications.
  • This will take some time but easy to get links no
    longer bear much value.

6
Meta Descriptions under 155 Characters Increase
CTR
  • A tempting Meta description can increase clicks
    even if it does not influence your website rank
    in the search engine results.
  • Write unique Meta descriptions on each Web page
    and it would subsequently attract links depending
    upon the searchers interests.
  • There is a 155 character limit for Meta
    descriptions so keep it within Google's rules.

7
Google Is The Highest Correlated Social Factor
For SEO Ranking
  • Since social media has become a key form of
    communication, search engines have already
    started to factor your social network into the
    results you see.
  • Content has a social connection to you in social
    search and social connection means someone you
    are linked to via Facebook, Twitter or any other
    major social network.
  • If people share, like or 1 your content on
    Google, it will likely to show up for other
    searchers.

8
  • Keep these facts in mind and gradually you will
    see fruitful results in the form of increased
    traffic, increased rank, and more sales.
  • THANK YOU FOR YOUR VALUABLE TIME

9
  • SALT RANK
  • 2300 Main Street, Suite 900
  • Kansas City, MO 64108
  • 844-255-7265
  • http//www.saltrank.com/
  • info_at_saltrank.com
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