PRESENTATION

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(No Transcript)
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PRESENTATION
Pay Per Click Search Engine
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Who is Quepasa.Com

• We are Spanish and English language Internet
  Portal community and a search engine initially
  targeting the U.S. Hispanic and Latin America
  markets.
• We provide users with information, interactive
  content, and services which are valuable to the
  Hispanic community, such us a unique Search
  Engine that can provide millions of Spanish links
  with a Pay Per Placement tool incorporated, a Web
  Hosting, and Radio Quepasa, among many services.

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Our Mission
To create a Brighter Future for Hispanics and
Latin America by putting a World of Communication
and Information at their fingertips via the
Internet and to Become a True Destination Site
for Spanish speaking users.
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Our Objectives

• Become the Leading Brand Among U.S. Hispanic and
  Latin America market users
  
• Provide the best service on the Search Engine and
  its Pay Per Placement tool
  
• Achieve 30,000,000 monthly impressions by
  December 31, 2003
  
• Achieve more than 450,000 unique users per month
  by the year end
  
• Establish a Distribution Alliance with potential
  companies and organizations
  

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Our Strategy

• Capitalize on the Growth of Spanish language
  Internet users
  
• Establish Quepasa.com Brand as the leading
  Spanish language Portal by focusing on the U.S.
  Hispanic and Latin America markets
  
• Build traffic volume through aggressive targeted
  marketing
  
• Build user loyalty by providing users with
  innovative Search Engine, Web Hosting, Content
  and features

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History and Background

• Incorporated in June 1997 as Internet Century,
  Inc.
  
• Provided Web Design and Web Hosting, Banner
  exchange services and Search Engine services
  
• Name changed to Quepasa.com in December 1998 to
  reflect new mission
  
• Quepasa.com Web Site was launched on December
  1998
  

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Our Services

• Search Engine powered by Quepasa.com (Vayala)
  with a Pay Per Placement tool
  
• Free E-Mail developed by Quepasa.com.
• Chat rooms
• Message Boards (Forums)
• News Service, original content and licensed
  content from AFP, EFE, and Notimex
  
• Bilingual translator and Membership Login

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Sources of Revenue

• Search Engine Pay Per Click
• Advertising Revenues
• E-commerce transactions

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Why is Search Engine Positioning so Important?

• When done correctly, search engine positioning
  can generate a far better Return Of Investment
  than conventional forms of marketing and
  advertising such as direct mail, print ads and
  trade shows.
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• Pay Per Click Search Engines have created more
  awareness for websites than all other advertising
  combined including banners, newspapers,
  television, and radio. IMT Strategies

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What Is Pay-Per-Click?

• Pay Per Click are search engines who charge you
  only for visitors who "click-through" to your web
  site. 
  
• You can choose exactly which key phrases you want
  to be found under.
  
• However, your competitors may also bid against
  you for the same phrases.

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One-Third of Hispanic Adults Have Made Internet
Purchases in the Past Year
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Hispanics are More Likely
To Access the Internet from Home
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Internet Access Is Increasing Rapidly
for Hispanic Consumers
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Significant Players in the Hispanic Market
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Quepasa PPC Search Engine the Business Future

• Quepasa PPC is the hottest marketing avenue to
  reach the Hispanic and Latin America Markets
  
• Quepasa PPC works like an auction site where Web
  Site owners are bidding for top placement in our
  Search Engine based on key words
  
• Quepasa PPC represents the real future of your
  business where you can get the best ROI (Return
  On Investment) rate
  

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States with Largest Hispanic MarketsStatistics
Census Bureau 2004

•         California (198.5 billion)
•         Texas (119.3 billion)
•         Florida (63.7 billion)
•         New York (56.6 billion)
•         Illinois (31.3 billion)
•         New Jersey (26.1 billion)
•         Arizona (20.9 billion)
•         Colorado (15 billion)
•         New Mexico (13.7 billion)
•         Georgia (10.9 billion).

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Growing Hispanic Market

• 13.7 of overall US Population is Hispanic (U.S.
  Census Bureau)
  
• This surpasses any other minority category in the
  Census 2000 data
  
• This equates to 39.7 million Hispanics in the
  marketplace.
  
• Hispanic population will continue to grow much
  more rapidly that the non-Hispanic population.
  
• By 2009, nearly one person out of every six
  living in the U.S. will be of Hispanic origin.
  
• By 2010 the Hispanic buying power will exceed 1
  Trillion.

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The Hispanic Trend
US Hispanic Consumers
A young set of consumers growing wealthier and
numerous
Hispanic Population Trends
Hispanic are the nations largest minority group
Hispanic Labor Force
Hispanics account for nearly one-third of new
workers
Hispanic Wealth
The new Middle Class in America
Hispanic Education
Graduation rates on the rise
Hispanic Small Business
Among minority groups, Hispanics own the most
businesses
Hispanics and Language
Hispanics either speak English exclusively or are
bilingual