Macro Issues in Wireless Internet in Mobile Business

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Macro Issues in Wireless Internet in Mobile
Business
MIS 460 Wireless Information Systems Dr. A.T.
Jarmoszko
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Key Macro-Level Issues Cellular Telephony has
been a phenomenal success
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Key Macro-Level Issues Most Forecasts Are
Favorable
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Variety of technologies and standards
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Expected technology migration paths
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Expectation of convergence of desktop and mobile
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Mobile applications for the consumer (B2C)

• Retail
• Wireless News Services
• Entertainment
• Travel
• Banking and Financial Services
• Automobile Industry

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Application Market Development
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Device Market Development
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Mobile applications for the enterprise (B2E)