Title: Dental Marketing Ideas To Attract New Patients
1Dental Marketing Ideas
To Attract New Patients
2Offer Membership Plan
- Dental membership plans rarely exist.
- It is a viable choice for people who have
restricted coverage. - A membership program overcomes the insurance
problem. - It demonstrates how patients can pay a minimal
monthly fee for the dental treatment they
require. - Allow patients to visit the dentist without
concern of a high cost.
3Create a Website Do Marketing
- Patients use search engines to find new dental
clinics. - Patients like to book appointments online.
- Two options for website marketing SEO PPC.
4Social Media Marketing
- Social media is a very crucial marketing channel.
- Social media platforms help to humanize your
brand. - Popular platforms are Facebook, Twitter,
LinkedIn, Instagram, etc. - Interact with your followers and show them what
life is like at your dental office. - Use event hashtags if youre sponsoring a local
event.
5Patient Reviews
- Positive ratings attract new patients.
- Nobody will select a dentist who has no reviews.
- Internet reputation is so significant to make or
break your dental business. - Reviews are the most significant aspect of making
a buying decision. - Politely ask patients to post a review.
6Distribute Press Releases
- It is the best idea to attract patients to a new
clinic. - It is a vital part of a lot of marketing
campaigns. - Add your two cents on a local level whenever
something dental-related makes national news. - Some excellent headline examples Dentist Says
Needle, Drill Nearly Obsolete, and Cosmetic
Dentistry Demand Running High.
7Offer Discounts
- Offer discounts or incentives, such as a free
consultation after two paid ones. - Discounts and specials can attract new patients.
- Track patients' behavior to identify which
services they are most interested in.
8Offer 24/7 Online Appointment
- Allow patients to arrange a meeting on your
website at any time. - The patient booking is included in dental office
management software. - It offers a good patient experience.
9Email Marketing
- It is a successful lead generation strategy.
- Patients can stay in touch with you by receiving
an automated greeting email, appointment
reminders, and a monthly newsletter. - It is a place to get feedback referrals from
current patients.
10Video Marketing
- Integrate videos into the website to reach a
wider audience generate more revenue. - Promoting your dental practice via videos to
attract new patients. - Some of the effective video marketing ideas
- Welcome Videos
- Dentist Profile Videos
- Patient Review Videos
- Professional Treatment Videos
- Educational Videos
11Pay-Per-Click Advertising (PPC)
- PPC is one of the most effective dental marketing
ideas. - PPC ads display at the top of the search page.
- Only have to pay when someone clicks on the link.
12Create a Google My Business Page
- Potential patients can search your clinic online.
- Plays a vital role in targeting the local
population. - It appears in the knowledge graph section, local
search, etc. - Tips to optimize your page
- Fill information like hours, address, contact
correctly. - Add attractive photos of the office.
- Includes reviews.
- Adding services information.
- Doing effective dental branding through logo
other brand identifiers.
13Contribute to Local Events
14Start Dental Podcast
- Start a dental podcast to get more patients.
- It should be designed to evoke the interest of
your target audience. - You can talk about dental hygiene, other dental
problem also various treatment options. - You can advertise your clinic inform the
audience about various techniques you use to
provide dental care.
15Support Local Charitable Organizations
- It builds your reputation in the neighborhood.
- It can be done in various ways, either by
providing monetary support or even free service. - It convinces the people that you are invested in
their locality and provide good service. - It helps to create brand loyalty, which brings
more footfall to your dental clinic.
16Start a Patient Referral Program
- It is an effective inexpensive way to increase
patients. - In this program, you have to give some reward to
patients who refer their friends, or family
members to you. - Personal referrals are extremely effective to
convince somebody. - The reward for a referral could be free check-ups
or a discount on their bill.
17Contact Us
Now you must have understood different ways to
promote your dental practice. You should choose
the best dental marketing ideas as per your
budget your goal. If you have doubts about
dental marketing ideas then contact us. WebyKing
is a professional dental marketing company. We
have dedicated marketing experts who can do
marketing for your dental practice.
We'd love to talk about all things marketing.