IDENTIFICATION PERFORMANCE PARAMETER ON VALUE CHAIN OF MULTIMEDIA SERVICES

1
IDENTIFICATION PERFORMANCE PARAMETER ON VALUE
CHAIN OF MULTIMEDIA SERVICES

• RAPPORTEUR SQ3.3
• MRS AMDODA RAHMAH
• INDOSAT
• INDONESIA
• ASSOCIATE RAPPORTEUR
• MR. MOHUMMAD AKHTAR IQBAL
• PAKISTAN

2
OBJECTIVE

• By identification performance indicator of value
  chain, service provider can be able to enhance
  the quality of product and services to meet the
  customer requirement in openness and competition
  era.

3
BACKGROUND

• High dependency of telCo on content provider and
  ASP to deliver multimedia services
• How to decrease and control dependency
• Increasing level of openness and deregulation
  force competition and pricing pressure in the
  telecom market
• Increasing demand for high speed connection
• High investment to deploy network infrastructure
  while private leased line sold on flat rate
• Trend to decrease margin
• What key success factor of multimedia business

4
STRATEGY
We have to learn from the best practices of
leading countries have successful marketed
multimedia services and have good profit margin
.
5
PROGRESS PLAN

• Creating multimedia value chain
• Mapping all activities supported value chain
• Identifying valuable activities related to
  customer
• Preparing questions to identify the performance
• parameter to the APT member
• Reporting performance currently used by member
• Final report of the study

6
STATUS

• Creating multimedia value chain - completed
• Mapping all activities supported value chain
  partly completed
• Identifying valuable activities related to
  customer partly completed
• Preparing questions to identify the performance
  parameter
• to the APT member partly completed
• Reporting performance currently used by member
  work in hand
• Final reporting of the study work in hand
• Target finish, before APT meeting 2004 as
  scheduled

7
SUGGESTION

• Propose to meet and discuss with an experts from
  APT members which is pointed by APT and under APT
  budget to complete mapping activities and
  identifying performance parameters

8
BUDGET PROPOSE

• Air ticket for 2 persons plus fiscal fee to
  (Jakarta-Tokyo) or (Jakarta-Seoul) refer to APT
  confirmation acceptance.( 1x Pakistan 1xJakarta)
• 
  USD
  5,000
• Accommodation (Hotel) and allowance for 15 days
  visit to the country accepted for 2 persons
• 
  15 x 2 x USD375 USD 12,500
• Support material
• 
  USD
  3,000
• Expert fee negotiate by APT to company referred
  if needed
• TOTAL BUDGET
  USD 20,500
• (Excluded expertise
  fee)